Experienced SDRs, US Market - Cold Calling Specialist: Job Description

About Role! 🙌

We're looking for someone who loves talking to customers, thrives on cold outreach, and believes the phone is still one of the fastest ways to create pipeline.

This isn't just another SDR role.

You'll be responsible for helping Reo.Dev build cold calling into one of our strongest GTM channels. You'll work directly with GTM leadership to design messaging, improve call strategies, and create a repeatable outbound engine that consistently generates qualified pipeline.

Reo.Dev is at a breakout moment. We launched in October 2023, and within just three years we've become one of the most talked-about platforms in the developer tools world. The best DevTool companies globally use Reo, and we've reached strong product-market fit.

Now we're entering our next chapter—scaling our GTM engine and building the category-defining revenue team for developer tool companies.

This is where you come in.

🚀 What will you be working on?

• Own cold calling as a primary outbound channel for Reo.Dev.
• Make high-quality outbound calls to founders, sales leaders, marketing leaders, and GTM teams at developer-first companies.
• Generate qualified meetings for the Account Executive team through strategic outbound prospecting.
• Research accounts before every call and personalize conversations using Reo's own intent and developer signals.
• Handle objections confidently and uncover pain points instead of relying on scripts.
• Work closely with GTM leadership to continuously improve talk tracks, messaging, objection handling, and call frameworks.
• Experiment with different call approaches, ICPs, industries, and personas to improve connect rates and conversion.
• Partner with SDRs, Marketing, and GTM Engineering to build coordinated multichannel outbound campaigns.
• Maintain accurate CRM hygiene and consistently track outreach activities and learnings.
• Help build playbooks, best practices, and processes that scale cold calling into a repeatable revenue channel.
• Become the foundation of Reo.Dev's phone-based outbound engine as the company scales.

👯 Who will excel at this role?

You'll enjoy this role if these sound like you:

• You genuinely enjoy speaking to new people every day.
• You believe every objection is simply another conversation to navigate.
• You're resilient and don't let rejection affect your energy.
• You're naturally curious and ask thoughtful questions instead of jumping into pitches.
• You know that successful cold calls come from preparation, listening, and relevance not reading scripts.
• You communicate confidently and can quickly build rapport with senior decision-makers.
• You understand that great outbound is about solving problems, not selling products.
• You can identify patterns from conversations and use those insights to improve messaging.
• You use AI to prepare smarter for calls, research accounts, and improve outreach but never sound robotic.
• You enjoy experimenting with messaging, call openings, objection handling, and follow-up strategies.
• You're highly organized, consistent, and disciplined enough to make outbound calling a daily habit.
• Aggressive targets motivate rather than intimidate you.

Prior experience in cold calling, SDR, inside sales, business development, or outbound prospecting is a strong plus. Experience selling to B2B SaaS or developer-focused companies is even better.

More importantly, show us that you understand what makes outbound work.

👯 What qualities do we look for in our team members?

While there is no stencil for the type of people we like, there are a few traits that might make Reo.Dev a better fit for you. Reo.Dev might be a good fit if you:

• Work hard, hands-on and want to grow really fast.
• Care about your work a great deal and find it highly unsettling if the quality of work is even slightly sub-par.
• Execute fast.
• Are hands-on (we will not have elaborate reporting structures for the foreseeable future—and hopefully ever).
• Are someone people like to work with, low on ego, high on humility.
• Have the ability to fail, learn, and keep trying until you win. Startups are tough, and we will not get everything right the first time.
• Have a long-term view of your career growth and are not optimizing only for the next 1–2 years.

Now Let's 👋 Meet Reo.Dev

• Origins: Reo.Dev was founded in March 2023 by Achintya, Gaurav and Piyush – All of them are 2nd time Entrepreneurs [read more on the Founding team below]
• Value Prop: Reo.Dev provides Revenue Intelligence for Developer tool companies. We are category creators and currently no other company has the capabilities Reo.Dev has. Our closest parallel is 6sense.com which operates in the B2B SaaS industry and does not serve DevTool companies
• Customers: Our Customer base includes some of the most respected DevTool companies [see more details below]. All of our Customers are in the US and EU. We are hugely Customer centric and satisfaction scores are very high. [read more on customer feedback below]
• Traction: We have grown 10X in 2024 vs. Dec’2023. We price at a Premium and have 90%+ Gross margin
• Funding: We are funded by the most reputed VCs from India and the US [see more on Fundraise below]

Origins and Value Prop

• 🏗️ About the Developer Tools industry:
• Developer tools is a $500 billion industry, generates $50B in revenue annually and has been growing at 22% year on year. Source
• By definition, this industry is at the frontier of technology. Innovation happens extremely fast in this industry. Teams need to have a strong technological background to build for this industry
• Developer tools can scale up globally, generate strong revenue and have high profit margins

🏆 Reo.Dev Value Prop

• Reo.Dev is a modern revenue stack for Developer focused companies. We help Developer Tool companies identify which Engineering Teams have an Urgent need for their product and the highest likelihood of conversion. We capture and analyze a wide array of developer activity data from Github, Docs, Docker Installs, Communities, other dev specific sources and convert them to sales signals.
• Our customers include CROs, VP Sales, VP Marketing, AE, SDR teams and Marketing teams of Devtool companies

👷‍♂️ Founding Team:

Reo has been founded by experienced entrepreneurs. All three founders have a strong track record of building start-ups and leading teams

• Achintya: Achintya was previously the co-founder at Phyllo, which is a developer tool company. Phyllo raised ~$18M in VC funding from top tier VCs. Achintya is a Chemical Engineer from IIT Delhi (2009) and MBA from Indian School of Business (2013)
• Piyush: Piyush is a second time entrepreneur. He previously founded Scholr, which was an EdTech start-up and was acquired by BYJU’S in 2020. Piyush is a Mechanical Engineer from IIT Kharagpur (2008) and MBA from India School of Business (2013)
• Gaurav: Gaurav is a senior Tech leader with 16 years of experience. Previously he was VP Engineering at Ninjacart (valued at $1B+) and CTO of Kuliza where he led a team of 150+ developers. He is a Computer Science Engineer from IIIT Allahabad (2006)

💡 As co- founders we take pride in the fact that people who have worked with us in the past, want to work with us again!

Customers and Traction

In 9 months since Product Launch, we have amassed a large customer base comprising of some of the most well known and highly reputed DevTool companies. 90% of our Customers are HQ’d in North America and Europe

Customer Feedback and NPS

Our customers love us!! Check this out!

https://www.youtube.com/watch?v=DzvixiSd7GA

Customer Feedback

• Unleash Shorts.mp4
• “Reo Helped us identify needle in haystack accounts. We overachieved our targets for consecutive months with Reo.Dev”
• **Micheal, CMO, Unleash [Spark Capital. Series A| Open Source Feature Mgmt. Platform]**
• Aporia Shorts.mp4
• “The most beautiful things about Reo.Dev is that it was built for developer focused companies. We saw a 2X increase in meetings booked!”
• Shai Alani, VP Marketing, Aporia [Tiger Global. Series A | ML Ops Platform]
• Fluree Shorts (1).mp4
• “Reo.Dev data is some of the best data I have ever used. It helped us increase sign-ups by 30%”
• Kevin Doubleday, Director - Marketing, Flur.ee [Sinewave. Series A | Data Mgmt. Platform]
• Lightbend Shorts (1).mp4
• “With Reo.Dev, we identified more than 10,000 target accounts that we had never interacted before”
• Alec Cross, VP Sales, Lightbend [Greylock, Dell Capital. Series D| Low Latency Microservices]
• Chronicle Shorts .mp4
• “Reo.Dev is integrated into our SDR process. It is helping us learn who is evaluating our competitors and triangulate intent on web”
• Andrew Twigg, Sales Director, Chronicle [Low Latency Trading PaaS]
• WhatsApp Audio 2023-10-19 at 10.52.54 AM.mpeg
• “I was never able to crack technical prospecting and this cracked it.”
• Micheal, AE (Outsourced), Outerbounds [Foundation Capital, Series A | AI Infra platform]
• Traction
• In 2024, we have grown 10X vs. 2023. We work with some of the top DevTool companies in the world. Our systems process 6-8 million developer signals everyday to generate massively intelligent revenue pipelines for our customer.
• We have been featured in top VC reports such as A16Z’s AI Sales Tech Report and Inc42’s Top 30 Startups of 2024

Fundraise

Pre-Seed round: Q3’2023

• Read about our Pre-Seed round here:
• https://inc42.com/buzz/reo-dev-bags-funding-to-provide-sales-intelligence-to-developer-focused-enterprises/
• https://business.outlookindia.com/corporate/reodev-secures-12-million-in-pre-seed-funding-round-led-by-india-quotient
• https://entrackr.com/2024/02/revenue-intelligence-startup-reo-dev-raises-1-2-mn-led-by-india-quotient/

Seed round: Q2’2024

We have raised a Seed round of funding from one of the most reputed VC funds in the US. We are the 1st India investment of this Fund. This round is not disclosed

Series A: Q2’ 2026

Reo.Dev just raised $11.3M in Series A funding (Q2, 2026), led by Elevation Capital, with participation from Heavybit, India Quotient, Foster Ventures, Uncorrelated Ventures, and other angel investors. This brings our total funding to $15.3M.

Media:

• Reo.Dev Raises $11.3 Million Series A to Scale AI Signals for Companies Selling to Engineering Teams (PR Newswire)
• Reo.Dev raises $11.3M in Series A led by Elevation Capital (YourStory)
• Reo.Dev Bags $11.3M Series A to Scale Across the US (Yahoo Finance)
• Reo.Dev Raises $11.3M in Series A Funding (FinSMEs)