-Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, and Display)
-Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
-Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
-Manage social media marketing campaigns
-Manage digital advertising campaigns (SEM, Display, Social, and Programmatic)
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- Proficiency in English
- Good in On page and Off page SEO
- Handle Social Media
- Able to perform on Google Analytics
- Analyze and Generates a report
- Keyword research
Position - Head of SEO
India’s first hiring platform that empowers jobseekers to showcase their skills through tests and get their dream job.
We are on a mission to democratise job opportunities at some of the finest companies in the country for millions of young Indians.
Responsibilities:
• Develop and execute successful SEO strategies
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Optimize website content, landing pages, and paid search copy-Direct off page
optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects-Work with social
media and PPC teams to optimize campaigns-Keep abreast of SEO and integrated marketing trend.
Requirements:
• Proven experience as SEO Manager, SEM Manager or similar role-Knowledge of
standard and current SEO practices
• Experience with SEO reporting
• Familiarity with relevant web analytics tools (e.g. Google Analytics, WebTrends)
• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude
• BSc/BA in Marketing, Business or related field
We are looking for a result-driven SEO Executive to be responsible for developing optimized web content. The SEO Executive's responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user friendliness. To be successful as an SEO Executive, you should have strong copywriting and analytical skills, knowledge of coding techniques, and a commitment to constantly improving on key skills. Ultimately, an SEO Executive should have outstanding knowledge of SEO, passion for the industry and time management skills. Should be aware of below activities.
- Proficient in On Page and Off page Optimization.
- Able to run Google Ad words Campaign.
- Online Marketing for various social Marketing Social Portals like-Facebook, Instagram, Twitter etc per the planned Campaign.
- Preference for those who can handle the content part on their own on website and social media portal.
- Planning of keywords and Campaign.
- Handling all aspects of SEO (Search Engine Optimization- On Page and Off Page SEO), SMO (Social Media Optimization), should be able to work on, plan and execute SEO white-hat tactics.
- Work with web developers and marketing teams to properly implement SEO best practices.
- WordPress content- Blog and article posting- Directories submission and link. This is accomplished through a combination of on-page and off-page techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, information architecture, and more.
- Should be able to work on on-Page, Off-Page, articles, link building and blogs to attract more traffic to the desired website.
- The creation of on-page, off-page, and local SEO strategies for clients in various industries.
SEO Associate is responsible for managing all search engine optimization and marketing
activities such as content strategy, link building, and keyword strategy to increase rankings on
all major search networks and get traffic on the website from all marketing channels.
Responsibilities:
● Develop overall SEO strategies that increase company rankings in search
engines
● Perform keyword research in coordination with business objectives to optimize
existing content and uncover new opportunities
● Provide SEO analysis and recommendations in coordination with elements and
structure of websites and web pages
● Provide recommendations and execute strategies for content development in
coordination with SEO goals – general and keyword specific
● Administer search engine tools (Google Analytics, Google Search Console & Heatmap
tools) for purposes of diagnostic reporting on product websites
● Help to create and support marketing content to socialize and use for social media
purposes (e.g. Landing pages, customer case studies, blog posts, Infographics etc.)
● Implement link building campaigns in achieve SEO goals
● Set measurable goals that demonstrate improvement in SEO efforts
● Monitor daily performance metrics to understand SEO strategy performance
● Assist in the development and execution of communication/content strategies via
social communities in coordination with SEO goals
● Monitor and evaluate search results and search performance across the major search
channels
● Collaborate with others within the marketing department to manage SEO strategy
● Communication to team and management on product development, timelines, and
results
● Keep pace with SEO, social media and internet marketing industry trends and
developments to come up with new ideas to implement for better results
Key Skills and Experience:
● Understanding of search engine algorithms and ranking methods
● Experience with SEO industry programs, such as GA, GSC, Ahrefs, SEMRush, Moz,
Screaming Frog etc
● Knowledge of keyword research and data research tools
● Able to complete competitive analysis of other companies within the industry
● Excellent written and verbal communication skills
● Familiarity with WordPress or other content management systems
● Experience with other aspects of marketing, such as growth hacking, Content
Marketing and Sales Ops, is a plus.
Professional Competencies
● Passion for SEO and internet marketing
● Outstanding ability to think creatively, and identify and resolve problems
● Attention to detail and the ability to effectively multi-task in a deadline-driven
atmosphere
● Ability to clearly and effectively articulate thoughts and points
● High levels of integrity, autonomy, and self-motivation
● Excellent analytical, organizational, project management and time management skills
We are all in the quest to create a positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community.
Today we are proud to say that we are connecting 1500+ farmers to urban consumers. We envisage our brand to go global soon, post creating a cemented presence in India.
We are not looking for job-seekers, we are looking for impact-creators with a go-getter attitude. We are looking for dynamic individuals who are honestly driven by the cause and are customer-obsessed, be it our end-user, farmer, vendor, or even our internal community.
Key Responsibilities:
- Plan, test, and execute mobile app marketing campaign and are responsible for Web/App Growth.
- Develop and execute App Store Optimization strategies
- Manage all digital marketing channels (e.g. Mobile, blogs, and social media) to ensure brand consistency
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Develop specific campaigns to create and maintain high levels of customer interaction
- Oversee our social media accounts
- Plan, execute, and measure experiments and conversion tests
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Forecast sales performance trends and act proactively to increase our market segment
- Liaise with Product, Design teams to increase client satisfaction through cohesive strategies. Monitor competition and provide ideas to stand out
- Stay up-to-date with digital technology developments
Candidate Profile:
The ability to think strategically and drive execution is essential. Ideally, we are looking for a Mobile Marketing professional who has planned and managed marketing campaigns that promote a company's brand. Also worked on planning campaigns, analyzing metrics and Identifying trends.
- 3 - 5 years of experience in Mobile marketing campaigns, google ad words, social media and display advertising
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B (Multivariate experiments)
- Knowledge of website analytics tools (e.g. Google Analytics, Branch,Appsflyer and others).
- Working experience with creative and marketing agencies
- Experience in setting up and optimizing Google Ad words campaigns Strong analytical skills and data-driven thinking
Engineering Services Marketing Manager – NA Region (http://www.techwave.net">www.techwave.net)
Shift Timing: 04:00 PM to 01:00 AM IST
Work Location: Hyderabad
Reports to: Sr. Manager Global Marketing
Are you an experienced marketing professional with demonstrated experience in designing, producing and executing actionable client-focused marketing programs? Do you feel the urge to take ownership of your work and deliver at highest standards? Are you built for a marathon rather than a sprint? Then this is the opportunity for you.
As a Marketing Manager, you will plan, develop and execute various marketing campaigns that supports Techwave’s regional business. You will serve as a trusted marketing advisor to the region head and key stakeholders. Be responsible for developing strategic marketing plans for best-in-class marketing operations as well as oversight for marketing campaign execution.
In addition, as a Marketing Manager, you will build specific programs, utilizing innovative, go-to-market tools and approaches, to bring the full capabilities of the firm to bear with maximize reach and impact to the market.
Responsibilities include:
* Planning:
- Develop actionable outcome-oriented marketing plans for each quarter
- Marketing plan should include tactical marketing calendar with details on all planned activities
- Focus should be on creating Techwave brand awareness, lead generation and sales enablement
* Stakeholder Management:
- Hold frequent meetings with the region head and other stakeholders to be in line with their vision for the region
- Create a communication plan to keep the stakeholders informed about various marketing activities for the region
* Research:
- Events:
Find relevant expos, conferences, tradeshows, other events for participation o Find speaking opportunities, award nomination opportunities and do the needful
- Marketing Database:
Building the marketing contact database by research and by working with vendors.
* Digital Marketing:
- Work with internal team members to develop and execute SEO strategy for the region
- Plan and execute PPC/Display/Re-Marketing campaigns
* Content Marketing:
- Get all required marketing collaterals prepared for various services in the region
- Plan and create innovative content like infographics, videos, etc.
- Create and share one newsletter per month to keep region heads and stakeholders informed
* Event Management:
Plan and project manage events, end-to-end right from identifying event opportunities, budgeting, approvals, getting the booth designs, collaterals, promoting the event participation, etc.
Analytics:
Measure all marketing activities against key performance indicators
Analyse historical campaign data to improve future campaigns
Requirements:
- At least 3 years experience in running marketing campaigns for Engineering Services at a mid-sized IT services/engineering company
- Should have worked for the NA regional marketing efforts
- Experience in digital marketing – Google Ads, LinkedIn Ads, Email Campaigns, SEO, etc.
- Ability to co-create content in association with content writers internally and externally
- Experience working on any Marketing Automation tool
- Experience working with cross functional teams
- Ability to organize and manage multiple tasks with a sense of calm
- Attitude to get things done as planned no matter the challenges faced
For a person to be successful in this role:
- Hands-on in all aspects of digital marketing
- Good project management skills
- Should be a people’s person
- Takes complete ownership
Roles and Responsibilities
Immediate Hiring #SEO Analyst
- Develop and implement link building strategy
- Analysing keywords and competitors By SEO techniques
- Working knowledge of search engine optimisation practices
- Knowledge of ranking factors and search engine algorithms
- Multi Project Handling Experience must
Required Candidate profile
- Exp: 1 - 3
- ON page and OFF page optimisation - Experienced
- Only Immediate joiners or 15 Days
A little about Flynote (http://www.flynote.in">www.flynote.in):
Flynote is an international vacation platform with a belief that the best way to plan your trip is to speak to someone who has lived there. To get this done, we work with a global community of travel enthusiasts (Flynote Fellows) who travel and experience the world on our sponsorship. We then leverage this experience to monetise their passion for travel, using Flynote’s Technology Platform to plan & book highly tailored itineraries for our holidaying customers.
Founded by IIT Kanpur-ians in 2018, we are backed by some of the largest venture capital firms in the world & labelled as one of the top 15 early stage startups in Asia.
We are looking for great talent to join as earliest members of our team and make the world travel.
Media:
- CNBC: http://bit.ly/2XB70FQ
- YourStory: http://bit.ly/2ID2CTr
- Techcrunch: https://tcrn.ch/2ICn46E
As a Social media marketing specialist your major responsibilities revolve around acquisition of travellers (leads) from social media channels such as Facebook & Instagram. This role requires you to take the ownership of the following responsibilities :
- Research on current benchmark trends, audience preferences and then design strategies for paid acquisition via social media
- Managing a budget to be spent on social media ads
- Design and execute social media ads and align the goals of marketing, revenue and supply team
- Brainstorm new and creative growth strategies for paid acquisition
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
- Diligently infuse tracking parameters and UTMs in the campaigns.
- Identify trends and insights, and optimize spend and performance based on the insights
- Align and leverage resources from the tech team, content team, supply team and revenue team to further optimize your campaigns.
- Identify potential new audience (eg :- lookalike audience) and leverage existing customer base by running remarketing Ads.
Requirements:
- Proven work experience as a Social Media Marketing specialist in an experience, travel or hospitality industry.
- Worked on lead generation campaigns.
- Was involved in managing a marketing budget of 1Cr+ every month.
- Ability to present and communicate ideas and strategies.
- An ability to multitask, to work on a number of projects at once with multiple managers.
- Facebook Blueprint Certification is preferred but not a must.