DIGITAL MARKETING (fresher)

Requirement:

Position: Senior Python developer/c++

Location: Noida

Experience: 5 to 7 years

CTC: As per company standards

NP: Immediate to 15 days

Job Responsibilities

1.    Develop backend for applications in eCommerce / insurance/wealth management businesses

2.    Design technically sound systems and deliver results in a fast manner

3.    Building highly performant applications setting top standards in respective industries

 Basic qualifications

1.     5 -7 years experience building highly performant applications in Python / C++

2.      Good grasp of data structures and proficiency in problem-solving

3.      Knowledge of design patterns

Work Location: Chennai

Exp:3-6 yrs (Associate).

Notice:  Immediate to 30 days.

Required Skills: 

• Experience with Test Design/Execution with Tricentis (Tosca), Selenium Apptus
• Experreince with SAP Agile & Salesforce.
• Automation of Web Portal/Service.
• Framwork Creation, Script Creation and Maintainence.
• Managing requirment in terms of Automation.
• Ability to work individually and also in a team as and when required.
• writing and executing codes with respect to the software and its specifications.
• Maintaining test scripts inventories
• Able to create test plan/strategies for automated tests
• Creating required data for test cases

Job Responsibilities:

Work & Deploy updates and fixes Provide Level 2 technical support Support implementation of fully automated CI/CD pipelines as per dev requirement Follow the escalation process through issue completion, including providing documentation after resolution Follow regular Operations procedures and complete all assigned tasks during the shift. Assist in root cause analysis of production issues and help write a report which includes details about the failure, the relevant log entries, and likely root cause Setup of CICD frameworks (Jenkins / Azure DevOps Server), Containerization using Docker, etc Implement continuous testing, Code Quality, Security using DevOps tooling Build a knowledge base by creating and updating documentation for support

Skills Required:

DevOps, Linux, AWS, Ansible, Jenkins, GIT, Terraform, CI, CD, Cloudformation, Typescript

Requirements

• Previous experience in developing MEAN stacks
• Proficiency in JavaScript, HTML, and CSS
• Strong expertise in JavaScript, NodeJS, ExpressJS, Restify, and related technologies
• Database management and server-side programming expertise
• Knowledge of testing procedures, design principles, and frameworks for web development
• Understanding of front-end frameworks like Bootstrap and Material Design, as well as HTML and CSS
• The ability to design both front-end and back-end process
• The capacity for teamwork and effective communication
• Knowledge of version control (SVM, Git)
• Consumer web development experience for high traffic, Public Facing web applications

About Us :

We are the largest and most active online platform for international education!

Yocket was established in 2015 with a mission to connect people to the world's best learning opportunities.

Today, Yocket is the largest community-driven online platform for international education. We help study abroad aspirants by connecting them to the best universities over the world. Till date, we have helped more than 10,00,000 students across countries pursue their higher education.

Every day thousands of students use our products to explore universities and connect with peers and alumni from renowned universities. Recently we were chosen as one of the Top 100 Indian Startups by Google and MeitY’s Appscale Academy Initiative !! We’re also ranked #18 on AppStore Top Charts - Education!

At Yocket, we strive to help our employees find passion and purpose. Join us in changing the way students make their decisions about education. If you wish to create an impact and help students get the best education by taking our vision ahead, we would love to have you on our team!

Job Description:

-The employee will be involved in direct sales.

- Will be responsible to build rapport with students and their parents.

- Needs to have an understanding of the student profile.

- Good to have CRM Knowledge

- Good target records

- Open to making from different sources

- Open to traveling

- Open to attending Virtual events and Physical events/seminars/Webinars

Requirements:

0- 1 year of experience in Sales

- Bachelor's degree or equivalent experience.

- Excellent written and verbal communication skills.

- Highly organized with excellent attention to detail.

- Prior experience in sales/knowledge of sales tools

Benefits :

* Medical Insurance

* 6 days a week and Flexible work timings

* No boss kinda culture (We have mentors, not bosses, bring your own idea to the table without any hesitation)

* Access to your personal psychological counselor (We take care of your mental well-being)

*Please note that the selected candidate will have to work from our Mumbai Office for 6 days*

• Executing digital marketing strategies across channels including email, social media and display advertising campaigns
• Driving achievement of growth objectives like app installs, display, search, affiliates among others
• Improving the design, UX, traffic and content of the website
• Designing, building and maintaining organization’s social media presence
• Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
• Creating paid campaigns on social media platforms
• Identifying trends and insights, optimizing spend and performance of campaigns based on the insight
• Growing the lead volume at a sustainable cost
• Collaborating with internal teams to create landing pages and optimizing user experience
• Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Managing agencies and affiliates
• Driving maximum ROI from campaigns

What you need to have:

• MBA/ PGDM from Tier-1/2 B-School and/ or B. Tech. from a Tier I college
• Analytical skills: Keen interest in evaluating product/market situations, analyzing raw data, and transforming it into actionable marketing strategies
• Demonstrate a positive, ‘can-do’ attitude
• Willingness to roll up your sleeves and get things done
• Strong business acumen and detail orientation
• Outstanding presentation skills
• Excellent problem-solving skills
• Knowledge in OKR, Agile
• Knowledge in Jira, CRM, Power BI
• Exceptional verbal and written communication skills
• 2-4 years of experience in Digital Marketing
• Prior experience in handling campaigns development in terms of digital along with ATL/ BTL channels
• Experience in handling Campaign Management on Google, Facebook, LinkedIn, Twitter etc.
• Experience in performance marketing and affiliate marketing
• Understanding of digital marketing platforms and passion for technology
• Ability to optimize CPC and CPL in an effective manner
• Ability to manage multiple projects with varying priority at one time to deliver results on time and under budget
• High level of integrity and dependability with a strong sense of urgency and results orientation
• Thorough knowledge of web analytics (e.g. Google Analytics, Web Trends etc.) and Google AdWords    

* Minimum 2 year relevant experience in .Net or .Net core server-side programming as last

working relevant experience.

* Basic Engineering Knowledge – OOPS , Data Structure , memory management etc..

* Hands on experience in .Net, WCF (optional) and windows concept

* Hands on experience in SQL – basic are must to have

* Requirement analysis and design principle understanding is required

* Good in unit testing and debugging concepts

* Should be good in communication.

Mandatory skillset - SQL, REST API / GRPC

Job Location-Gurgaon (Hybrid)

Early joiners with a notice period of 15 days to 1 month will be preferred.

• Build and execute acquisition plans every month working with all stakeholder teams.
• Own the quality of customers and CAC.
• Own app install campaigns, CPI, uninstall rates etc.
• Strong understanding of Facebook, Google, Affiliate Marketing platforms and MMPs such as Appsflyer
• Expertise in optimisation techniques to scale up campaigns and deliver Low CPIs and CAC
• Strong knowledge of managing funnel events and customer journeys to deliver high ROI
• Own performance marketing channels. Improve RPCs, CPVs, CAC etc.
• Identify new channels for app installs, performance marketing and digital marketing.
• Manage the media planning activities end to end.
• Know the market: Stay on top of trends in an ever-changing landscape, find opportunities and prioritize based on size, internal capabilities etc.
• Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives

Requirement:

• Experience in managing Google ads/Facebook ads for apps
• Expert level analytical skills
• Hands on experience with MMPs such as Appsflyer/ Branch / Adjust
• Expert level knowledge of spreadsheet programs
• Understanding of playstore analytics and app ecosystem
• Working knowledge of Google Analytics / Adobe Analytics (preferably adobe analytics)
• Great communication skills
• Knowledge of Basic SQL & Query will be an added advantage

Requirement:

• 3+ years of experience in managing Google ads/Facebook ads for apps
• Expert level analytical skills
• Hands on experience with MMPs such as Appsflyer/ Branch / Adjust
• Expert level knowledge of spreadsheet programs
• Understanding of play store analytics and app ecosystem
• Working knowledge of Google Analytics / Adobe Analytics (preferably adobe analytics)
• Great communication skills
• Knowledge of Basic SQL & Query will be an added advantage

Responsibilities and Duties

• Creative in designing Creatives, Flyers, brochures, infographics, banner ads, on-screen marketing promotions, advertisements, posters according to requirement.
• Design creatives that are innovative and eye-catching, but at the same time, in line with the brand personality and visual guidelines.
• Come up with innovative ways to elevate the brand.
• Contribute to a culture that supports creativity through exploration, technological innovation, and individual development.