Able to develop content in multiple formats and can differentiate among website content, SEO based content and understanding of keyword density, Meta tags, Keywords insertion.
Responsibilities and Duties
Good command over English
Ability to write fresh, unique, high quality and error-free content
Candidates who have written for websites and have exposure to SEO centric content writing would be preferred.
Knowledge of Keywords insertion & placement, sequencing, keyword density, etc preferred
Ability to research the internet and gather reliable data and information to use in content writing.
Subodh Popalwar
Software Engineer, Memorres
About Artistixe IT Solutions
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About us:
Astra is a cyber security SaaS company that makes otherwise chaotic pentests a breeze with its one of a kind Pentest Platform. Astra's continuous vulnerability scanner emulates hacker behaviour to scan applications for 8300+ security tests. CTOs & CISOs love Astra because it helps them fix vulnerabilities in record time and move from DevOps to DevSecOps with Astra's CI/CD integrations.
Astra is loved by 650+ companies across the globe. In 2023 Astra uncovered 2 million+ vulnerabilities for its customers, saving customers $69M+ in potential losses due to security vulnerabilities.
We've been awarded by the President of France Mr. François Hollande at the La French Tech program and Prime Minister of India Shri Narendra Modi at the Global Conference on Cyber Security. Loom, MamaEarth, Muthoot Finance, Canara Robeco, ScripBox etc. are a few of Astra’s customers.
Role Overview:
If penguins and pandas make you think of Google and not wildlife then this role is for you. We at Astra are obsessed with SEO, analytics and inbound marketing. If these keep you up at night then you've finally found a place you can call paradise (read work, we have an amazing culture too!). We're looking to hire a SEO Specialist to join the rocketship.
Roles & Responsibilities:
- Meeting monthly, quarterly and yearly keyword ranking goals
- Review and analyze the website and web pages regularly for detailed SEO checks & content optimization
- Lead and mentor other SEO's on the team
- Expertise in Complete On-Page Optimization, from Title CTR to suggesting content changes and coordinating with content team on the requirements
- Link building: Managing outreach team and developing effective strategies for acquiring relevant backlinks and partnerships
- Actively tracking rank of the keyword portfolio and creating detailed report
- Keyword research and prioritizing the keywords based on the goals and search intent
- Implementing SEO A/B Testing: Analyze, Optimize, Test, and Repeat
Requirements for the role:
- 3+ years of experience in SEO
- A strong understanding of NLP, clustering, and EAT concepts, along with technical SEO knowledge, is a plus.
- Expertise with Ahrefs, SEMrush, Moz, GSC & other SEO tools
- Experience in GA4 to generate comprehensive reports is a plus.
- Quickly grasp complex topics and initiate keyword research, mapping, and clustering
- Analytical mind for traffic analysis & decision-making
- Excellent written and verbal communication skills
- Technical knowledge required to work in a cyber security organization.
- Ability to build rapport with the stakeholders
- Experience with SaaS marketing
Benefits of joining the Astra Squad:
- Embrace the cozy remote work lifestyle.
- Feel the startup adrenaline pumping through your veins.
- Revel in our open, growth-centric ambiance; it's like a digital playground.
- Dive deep into the captivating world of cybersecurity.
- And yes, get ready for some unforgettable work actions—think Chikmagalur & Jim Corbett.
Apply only on this link - https://loginext.hire.trakstar.com/jobs/fk0qu53?source=" target="_blank">https://loginext.hire.trakstar.com/jobs/fk0qu53?source=
LogiNext is looking for a dynamic generalist marketer who will be responsible for the growth of our blog and website traffic. Your role would involve writing blogs, building marketing collateral, internal communication material, content for social media, newsletters and other related activities.
To be successful in this role, you should have hands-on experience with tools like Adobe Suite, Hubspot, Google Analytics and be able to turn creative ideas into effective advertising projects. You have exposure to large scale cloud SaaS based software companies or from B2B domain (this is a big plus). You have an ability to perform in agile and multi-tasking work environments, which will lead you to remarkable growth and leadership opportunities at LogiNext.
Responsibilities
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door Strictly follow the content/editorial calendar to stick to industry standard content marketing and amplification process which will gradually increase qualified audience to our owned properties (including blog posts, whitepapers, eBooks, reports, webinars, infographics, etc.). Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis Produce valuable and engaging content for our website and blog that attracts and converts our target groups Connect with influential media outlets and journalists to place stories about company news and other initiatives. Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
Bachelor’s degree of higher in Arts/Commerce/Science/Technology 2 to 3 years of experience in B2B Marketing Understanding of marketing methodologies and blogging software (WordPress) in order to generate traffic and understand converting visitors into qualified leads. Fair understanding of marketing automation for B2B segment, conversion analytics funnel and ABM campaigns Demonstrable experience in managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Demonstrable experience in marketing together with the potential and attitude required to learn Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, Web Trends) A sense of aesthetics and a love for great copy and witty communication Experience in public relations, corporate communications, content marketing, or event management will be an added advantage Able to work and thrive in a fast-paced, rapidly changing work environment
- Develop and execute the company's content strategy, aligning it with business objectives and target audience.
- Create and curate engaging and compelling content across assets, including packaging, ads, social media, blogs, product descriptions, website etc.
- Ensure that the content produced reflects the appropriate tone, style, and messaging for the FMCG, Food, and Wellness industries
- Collaborate with marketing and design teams to plan and implement content strategies
- Take ownership and lead the management of the company's LinkedIn page to drive brand awareness and engagement on the platform.
- Apply SEO best practices to optimize content for search engines and improve visibility and organic traffic.
- Utilize market insights and data to identify content themes and topics that resonate with the target audience, and develop relevant content assets.
- Explore and implement automation tools and AI technology to streamline content creation processes.
- Monitor and analyze the performance of marketing campaigns and content initiatives
- Take overall responsibility for brand and company communication across various mediums and channels ensuring consistent messaging and brand voice.
Job Details*
1. Help the process of creating plans/strategies based on an organization's goals and the needs of the desired audience.
2. You will be assisting in the creation of consistent high-quality content that generates demand, attracts high-quality sign-ups and backlinks.
3. You will help our team perform audit of our website and social media accounts, creating and updating a shared editorial calendar. Also, researching for blog ideas and generating content for our blog.
4. Use storytelling and emotion to bring content to life and compel the reader to share. Own and execute the content and social calendar; work with our marketing, design and other cross functional teams to deliver on time.
5. Optimize content for different formats (SEO, SEM, Social, blogs, infographics, etc.) for better consumption and readership.
6. Conduct keyword research, backlink research and use SEO guidelines to increase web traffic.
7. Monitor web traffic and engagement (e.g. conversions and bounce rates) and measure content impact and report the metrics on an ongoing basis.
We would also expect the candidate to demonstrate:
1. An immense degree of critical thinking. Your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions. You would need to back every opinion with either data or relevant experience.
2. The right kind of tone and energy. We like to use an informal/fun tone in our content. You would need to come in with the right attitude and the right energy to be able to match our tone/writing standards.
3. An attitude for perfection. You might have to go through several iteration cycles and would need to demonstrate wilingness to accept feedback. We need someone who accepts feedback with positivity.
Job Summary*
We're a Saas startup and we have an urgent requirement for a Content Strategist to help us with our domestic and overseas marketing processes.
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Expert understanding of On-page and Off-page SEO
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Perform keyword research in coordination with company’s business objectives to optimize existing content and uncover new opportunities
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Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
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Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
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Develop and implement link building campaigns
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Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
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Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
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Track, report, and analyze website analytics and PPC initiatives and campaigns.
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Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
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Perform ongoing keyword discovery, expansion and optimization.
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Research and analyze competitor advertising
What we are looking for:
We are looking for someone who has a proven record in SEO performance for
dynamic content on large scale. (Something like news, location-based listing)
Have seen organic traffic of multi-millions from SEO.
Can take ownership of the complex project.
Responsibilities
- Take ownership of copywriting function within the content marketing team and manage it to a very high standard
- (Write and edit) crisp and engaging ad copies and video scripts for search, social media, YouTube, and Product marketing activities
- Demonstrate a clear understanding of campaign objectives, offer creative ideas, and devise strategies to achieve them
- Understand target audience personas and their preferences to create engaging journeys that encourage interaction with the website, are forward-thinking, and are in line with current trends.
- Review copy, lead campaign, and copy ideation, continually improve quality of writing, and ensure all-around consistency (style, tone, fonts, and images) in the communication across channels.
- Analyze campaign performance in conjunction with members of other marketing teams to set benchmarks and continually streamline copywriting practices for enhanced quality and business outcomes.
- Convert the creative brief into a coherent, cohesive and compelling communication concept development and its translation to campaign idea/script/copy.
- Collaborate with talented team of creatives to gain deeper understanding on messaging front to storyboard campaign and develop multiple variations for creative testing.
- To Provide deputy support to the Creative Head
- To craft witty and impactful copy for individual deliverables, with a cogent call to action and ensure synergy with campaign goals
- To craft and supervise concise corporate and B2C communications and PR initiatives, including mailers and posts.
- Write effective and grammatically correct copy for target audience from conceptualization to
final execution.
- To guard the Literal Brand Tonality, as a second to the marketing team.
- Stay on top of current industry trends and happenings to use that as an opportunity to create campaigns. Think out of the box but still be relevant.
Requirements
- 6-9 years of professional copywriting experience in creative solutions for digital services with strong portfolio of Creative Concept Solutions and it's translation to script/copy.
- Proven expertise as a Content Writer, Copywriter, or a similar role
- Experience managing multiple projects, with the ability to switch from one to the other seamlessly and adhere to deadlines.
About Us
At Carorbis, we believe there is a better way to buy parts for your vehicle. It’s one of the least understood and least transparent industries.
Our goal is to simplify buying auto parts for everyone through our business, education and community. We are obsessively passionate about it.
Job brief
We are looking for an experienced content writer to join our dynamic content team and enrich our website/social media with new blog posts, guides, marketing, and ad copy.
As a content writer, you’ll be working with teams across the company to create valuable content to educate our customers.
Content writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles.
If you’re familiar with producing online content for the Indian automotive industry and have an eye for detail, we’d like to meet you.
Responsibilities
Develop, write and deliver persuasive copy for the website content, email marketing campaigns, sales collateral,
ad copies, videos, and blogs
Research industry-related topics
Write clear marketing copy to promote our products/services
Write appealing ad copy to promote our brand and our services
Build and manage an editorial calender; coordinate with teammates to ensure standards
Proofread and edit blog posts before publication
Coordinate with marketing and design teams to illustrate articles
Conduct simple keyword research and use best SEO practices to write SEO friendly content
Promote content on social media
Identify customers’ needs and gaps in our content
Requirements
Proven work experience as a content writer, content marketer, copywriter or similar role
Experience creating strong, engaging content
Portfolio of published articles
Highly proficient at research through authoritative and up-to-date sources
Able to think critically about writing ‘Voice’ to relate to a target audience
Motivated and deadline driven
Responsive to management through email, text and phone, in regard to project assignment and deadlines
An understanding of best SEO exercises
Excellent writing and editing skills in english
Ability to meet deadlines
A bachelors degree in Marketing, English, Journalism or related field
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Software Engineer, Memorres