Content Writer (Spiritual/Religious/Wellness)

Experience:2-5 years
Location: Mumbai

• Strategize, ideate and conceptualize content creation
•  Build and maintain the content calendar
•  Manage and take ownership of content - from long-form articles to short-form bite-sized content
•  Distribute content in relevant channels across website, app, social media, youtube, podcasts etc. to gain readership, viewership and traction
• Effectively identify and negotiate with agencies
• Work with agencies to execute projects
• Scale the production of content
• Track metrics and KPIs to optimize impressions and conversions

About Us

 

PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.

 

We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.

 

Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.

 

We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.

 

 

Content Marketing Specialist- Job Description

 

• Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

• Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost

• This role requires a brand publisher mindset: the create the content our audience is looking for and then to optimize the path to conversion

• Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.

• Channel management of digital content hubs and all supporting social channels including email/newsletter distribution. This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why

• Measurement and optimization of the program will be required on a regular and ongoing basis

• Management of all creative resources including designers, writers, and other agency personnel

• Integration of content programs with brand campaigns to drive the brand to demand.

• Executive presentations on the program approaches and results will be required.

• Design content marketing strategies and set short-term goals

• Undertake content marketing initiatives to achieve business targets

• Collaborate with design and writing teams to produce high-quality content

• Develop an editorial calendar, delegate tasks and ensure deadlines are met

• Deliver engaging content on a regular basis and inspire team members

• Edit, proofread and improve content

• Optimize content considering SEO and Google Analytics

• Analyze web traffic metrics

• Share content through various channels, ensuring strong web presence

• Receive customer feedback and generate ideas to increase customer engagement

 

 

 

Our Core Values

• We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.

• We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.

• We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.

• We match grit with wit: We're creative and resourceful. We find solutions to every problem

 

 

and to further support you, we offer:

 

• talented, young and motivated team

• work with a fun team on a product that customers love

• Share in our organization-wise personal development benefits and leave entitlements

• Flexible work schedule with work-from-home options

Key Skills: Responsible for creating successful campaigns, responsible for generating the ROI of the company, should have great knowledge of how ads work, great knowledge on landing pages. 

About Company:  Workhours is India's 1st Ed-Tech Company Focusing on Self-Employment. We want to change the way people think about their careers from how to get a job to how to become self-employed. Example of how digital payments changed the behaviour of a person paying from cash to paying using digital apps. 

Job Description: We are looking for a skilled Social Media Marketing executive who is excellent at creating successful campaigns, should be responsible for Generating the ROI of the company and should have a piece of great knowledge of how ads work and who has a piece of great knowledge of landing pages. 

Roles and Responsibilities:

• Responsible for creating Successful Campaigns.
• Responsible for generating the ROI of the company. 
• Should have a piece of great knowledge of how ads work. 
• knowledge on landing pages. 

mandatory Skills:

•  Excellent communication skills
• Work Report Submissions
•  Team Player
•  Able to Handle Multitasking 
•  Should be Good at Training (Very Very Important) 
•  Good at Planning Strategies.

About SLAY :

SLAY Coffee is India's best rated and fastest growing coffee brand with a vision to democratize great coffee experiences through technology & innovative customer experiences. With 3 core lines of business (SLAY Cloud for Online, SLAY Coffee Bars for Grab & Go and SLAY Packaged Coffees for home consumption), SLAY Coffee's core promise is sophisticated convenience at pocket friendly prices. The brand is 2-years old and currently has a footprint of over 150 locations across 8 cities.

Culture at SLAY:

Excellence is our North Star and our culture fuels this pursuit. We work together as a sports team-; each member is united by a common purpose and drives excellence by bringing their unique self to the team.

We aim to build and nurture a team that finds meaning and fulfillment in the work they do at

SLAY. If who you are and what you value is in alignment with what SLAY is and what we value, then the pursuit of excellence becomes meaningful.

The following principles guide us in our day to day working at SLAY:

1. Act with integrity and respect

2. Be passionate

3. Think long-term

Core Values :

Our core values define how we operate and bring about an alignment of purpose. We learn and get inspired from each other in strengthening these behaviors & skills both at an individual level and collectively at the Company level. New members are added to the team and existing team members are rewarded and developed based on these values.

1. Customer First

a. Always solve for the customer, not for self or the Company

b. Understand customers and markets deeply

2. Courage:

a. To think big, act without fear and voice your opinion.

b. To question the status quo- go beyond rules and hierarchies.

c. To act in the best interest of the customer and company, even if it calls for going outside your comfort zone

d. To be transparent and open; we have nothing to hide

3. Ownership:

a. Act with authority to drive results

b. Prioritize action over discussions

c. Collaborate independently across teams

d. Communicate proactively, eliminate the need for follow ups

4. Curiosity

a. To push the boundaries and innovate

b. To never settle for less

c. To make mistakes, learn, don't repeat

d. Trust data over opinion

Beyond the salary (and great coffee!)

- Freedom to test out any idea in your function or outside of it.

- Gender-neutral policies

- Free Books Program- buy any book that you would like to read for the company library. The Company pays for it.

- 25% of your time can be devoted to the causes you care about. (Pursue your passion or hobby)

- Exclusive talks & insights from the experts for the growth & development of our team

- Full tuition fees sponsorship for Baristas

- Family support programs for Baristas

Opportunity:

As a Sr. Manager in SLAY's Digital Growth team, you will own the strategy and execution of all growth initiatives on all digital platforms.

Your Boss:

You will work directly with the Head of Growth who manages growth across channels and platforms. This position is being hired for. In the interim, you will report to our Co-Founder.

Your Team:

You will collaborate with business teams to develop growth strategies, creative teams to develop impactful copy/creatives, external partners to set up and manage specific projects/campaigns.

Key Result Areas :

- Drive customer acquisition & retention.

- Strong experience with driving growth on platforms including Facebook, Instagram, Google suite including Youtube and familiarity with emerging platforms.

- Experience with driving own sales channel growth including driving App installations and business through Web, App and other own platforms

- Grow the brand on the 3rd party sales channels with a key focus on improving funnels and cohorts

Your role requires knowledge and demonstrable experience of: Previous work experience 5+ years handling performance / digital marketing. Experience working with a high growth startup / brand would be strongly preferred.

Next Steps:

If you wish to explore this opportunity further,

1. Send us a copy of your latest resume

2. A quick note on what excites you about working with SLAY. You can do this as an audio file, video file or a simple write up as well.

3. We will schedule one to one interactions with your potential boss, team members and peers.

Research industry-related topics (combining online sources, interviews, and studies) -Write clear marketing copy of the promotional brands -Prepare well-structured drafts using Content Management Systems -Proofread and edit blog posts before publication -Submit work to editors for input and approval -Coordinate with marketing and design teams to illustrate articles -Conduct simple keyword research and use SEO guidelines to increase web traffic -Promote content on social media -Identify customers’ needs and gaps in our content and recommend new topics -Ensure all-around consistency (style, fonts, images, and tone) -Update website content as needed

We are looking for a Content Writer to join our Marketing team and enrich our websites with new blog posts, guides and marketing copy.

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication. If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application.

Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed

• Proven work experience as a Content Writer, https://resources.workable.com/copywriter-job-description" target="_blank">Copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines
• BSc in Marketing, English, Journalism or related field

 

Hi! If you're selected, the day-to-day responsibilities shall include:

• Researching industry-related topics (combining various online sources and studies)
• Writing high-quality content with impeccable grammar and a unique writing tone, mainly related to home improvement/decor/garden and other closely neighboring markets
• Working on basic SEO and Google Docs for neat formatting, sourcing relevant images for the article, etc.

Note: Candidates who copy-paste content should not apply, plagiarism is checked and strictly prohibited.

Covering news, opinion, feature, round-up and How-To articles on Android phones, apps, games, and related stuff.

Writing web content for websites from scratch. Editing and Proofreading written content. Writing, editing and proofreading copy for client projects based on the material supplied by them. Writing product descriptions as per requirements. Proofreading, editing and writing content on a regular basis for building up the website including informative short articles/blogs. Check webpages thoroughly before making them live. Required Skill sets: A graduate or post graduate with good command of the English language and having an experience of at least 4- 6 years in content creation and editing. A flair for writing with an understanding of what works on the internet. An ability to work in a team with good communication skills. An effective writing style that is fresh, consistent and customer friendly. A knack for editing and proofreading with good research skills. Ability to write in a variety of formats and styles for multiple audiences. An understanding of keywords and meta tags with the ability to write web page titles, meta tag descriptions, alt tags for images, etc. Job Type: Full-time