Content Writer

About company:

A technology based luxury home design company based out of Mumbai.

Role: Content Writer.

Roles & Responsibilities:

·        Researching industry-related topics (combining online sources, interviews and studies)

·        Writing clear marketing copy to promote our products/services

·        Proofreading and edit blog posts before publication

·        Conducting simple keyword research and use SEO guidelines to increase web traffic

·        Ensuring all-around consistency (style, fonts, images and tone)

·        Hands-on experience with Content Management Systems (e.g. WordPress)

·        Proven work experience as a Content Writer, Copywriter or similar role

·        Portfolio of published articles

Requirements:

Preferred industries: FMCG, BMW, Mercedes, and high-end hotels

Experience: 10+ years

Job Description:

• Research and write original, well-researched, and informative content for the website and blog.
• Work closely with the marketing team to create content that aligns with the company’s overall marketing strategy.
• Collaborate with the subject matter experts to ensure that all the content is accurate and up-to-date.
• Optimize content for search engines and ensure that it is easily discoverable by users.
• Monitor website analytics to identify areas of improvement and adjust the content strategy accordingly.
• Stay up-to-date with the latest trends and best practices in content creation and SEO.

We are looking for someone with a flair for communication to join our social media marketing team.

Responsibilities:

•  Overseeing the company’s social media accounts management.
• Developing creative, engaging, innovative content for regularly scheduled posts, which would enlighten audiences and help in promoting brand-focused messages.
• Growing and expanding the company’s social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, Linked In, Twitter, and Instagram.
• Developing social media plans, new content and engagement strategies, and day-to-day management of social media profiles.
• Cultivating leads and sales by online marketing.
• Generating posts for various social media platforms.
•  Managing content (Including website) and SEO ( Search Engine Optimization) and generating inbound traffic.
• Monitoring the social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Participating in interviews, hiring process as well as the learning and development process of the social media team members.
• Working closely with other departments to develop social media timelines that coinciding with new product releases, ad campaigns, or other brand messages.
• Researching and developing reports on competitor activity within social media spaces.

Required Skills

• Bachelor’s degree in a related field or equivalent work experience.

• Background in media, marketing, and/or communications.

• Superior written and verbal communication skills

• Strong grammar and spelling skills with attention to detail and accuracy.

• Ability to produce high-quality work within a short time frame.

• Agile and able to adapt in a fast-paced environment

• Sound understanding of social media and the amplification of digital content.

• The ability to multitask, meet deadlines and work efficiently within a small team environment.

• Polished interpersonal skills and ability to work with the team.

• Enthusiastic, positive and good at idea generation.

• Any photography/videography skills an asset

We're seeking a full-time, in-house employee to write Search Engine Optimized Website Content and social media. The ideal candidate must be able to write according to the language of different industries our company handles. Knowledge of writing articles, blog posts, press releases, website content pertaining to digital media.

• Education - BS or BA. English, Computer Science or Engineering
• Experience - 8+ years of experience in Technical Writing; developing software and hardware documentation for global customers.
• Tools
• Authoring/Editing/Publishing - MadCap Flare/MadCap Central (preferred) or experience in any one of the topic-based/DITA-based authoring tools such as Oxygen XML, XMetal, Framemaker (structured).
• Source/version control - Git/Gerrit, GitHub, or Bitbucket.
• Feature/Defect Management - Jira, Rally, or any industry-standard, agile project/defect management software.
• Collaboration and Process Management - Confluence, Wiki
• Domain - Familiarity with compute, cloud, storage, network, security, or virtualization technologies.
• Communication and writing - Excellent written and verbal communication skills in English.