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Content Writer - Psychology
Content Writer - Psychology
MHFAIndia's logo

Content Writer - Psychology

Vijayalakshmi M's profile picture
Posted by Vijayalakshmi M
3 - 10 yrs
₹2L - ₹8L / yr
Chennai
Skills
Psychology

Roles and Responsibilities

 Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.

 Tracking and reporting on social media responses by analyzing traffic to the site

 Update our social media pages with compelling company news, events, celebrations or solutions and services

 Respond to questions and comments on our social media pages in a timely and accurate manner

 Maintaining a visible online on social media presence and adhering to the marketing goals

 Increasing the company's awareness and readership by using relevant advertising techniques

 Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience

 Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content

 To create a range of engaging digital content such as Marketing and    

 Promotional videos and Reels to be used across a variety of online 

 platforms and social media channels.

 To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.

 Pays attention to trends on Instagram Reels creating and analyzing what works for our business.

 Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.)

 Contribute to the creation of various content materials including: Blogs, Articles, Website Pages, Email templates, Social Media posts etc

 Develop a deep understanding of MHFAI’s business, brand voice, and target audiences.

 Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website

 Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation

 Continuously discover and implement new editing technologies and   industry best practices to maximize efficiency


 Requirements and skills


 3+ years of solid experience in digital content marketing or related fields

 Excellent written and oral Communication skills

 The ability to create original web content with images or videos

 Proven work experience as a Social Media content writer or a similar role

 Hands-on experience using various social media platforms to advertise

 Proven record of excellent writing demonstrated in a professional portfolio

 Ability to work independently with little or no daily supervision

 Working knowledge of SEO, analytics tools, and keyword research

 Strong research skills and the ability to synthesize complex information into clear and concise content

 Creative thinking and the ability to generate innovative ideas


Read more
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About MHFAIndia

Founded :
2017
Type :
Services
Size :
20-100
Stage :
Profitable

About

At MHFA India we empower and educate the general public, corporates, and universities about Mental Health First Aid through evidence-based training and standardised programmes. We aim to improve mental health awareness by providing quality education to trainees on how to perform Mental Health First Aid. We empower them with practical skills to identify early signs of mental health disorders and teach them how to support an individual with mental health problems and direct them to a professional. At MHFA India We offer researched and evidence-based training programmes listed below: Standard Mental Health First Aid Blended Online MHFA for Workplaces Blended Online MHFA for Public Blended Online MHFA for Higher Education MHFA for the Suicidal Person MHFA for Non-Suicidal Self-Injury Mental Health Awareness for Workplaces Mental Health Awareness for Public MHFA Instructors course Benefits: The advantages of becoming a Mental Health First Aider are manifold. MHFA India is the only licensed organization that offers MHFA standard courses at workplaces in India. You are offered a certificate which accredits you as a Mental Health First Aider at work which is vital for your professional development and enables you to create a supportive work environment . The courses offered at MHFA India are standardised and evidence-based, and the course components are found only in MHFA standard programs. In addition, the training materials have lifetime access. The skills and knowledge derived from the training will be instrumental in practice for real-life situations. We have trained over 2000 people from various workplace sectors such as Industrial, Finance, Production and Consultancy, and Educational Institutes. From running only 1 course in 2017, to running 7 courses in 2022 for the diverse population of India, MHFA has participants from across India spanning more than 20 states. Head to the link in the bio to learn more about Mental Health First Aid training.
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