Content Writer

Job description

We are looking for enthusiastic candidates with a flair for English writing to join as Content writer for a search firm. You will be responsible to create insightful, engaging and credible content following the editorial guidelines.

Required Candidate profile

Knowledge of fundamental grammar

Excellent English writing skills

Be creative and innovative thinker

Enthusiastic about researching trending content

Role: Content Creation / Writer

Industry Type: HR

Department: Content, Editorial & Journalism

Employment Type: Full Time, Permanent

Role Category: Content Management (Print / Online / Electronic)

Education

UG: B.A in English, Journalism, Any Graduate

PG: M.A in English, Journalism, Integrated PG in Journalism / Mass Communication

What You Will be Doing

• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.

What Your Background Might Look Like

• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds

What Personal Traits You Will Need to Succeed in This Role?

• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively

Who We Are and What We Do

Merkle Science provides blockchain transaction monitoring and intelligence solutions for cryptoasset service providers, financial institutions and government agencies to detect, investigate and prevent money laundering, terrorist financing and other criminal activities. Merkle Science is headquartered in Singapore with offices in Bangalore and Tokyo and backed by Digital Currency Group, Kenetic, SGInnovate and LuneX.

Merkle Science is currently searching for an experienced Content Marketing professional to help boost the firm’s inbound marketing and thought leadership activities.

What You Will be Doing

• Writing articles for the Merkle Science blog about breaking cybercrime news, regulatory updates and recent investigations conducted by our intelligence team.
• Developing and sharing daily content for company social media channels.
• Drafting and distributing company announcements and service updates.
• Compiling content for quarterly reports using data and research from our intelligence team.
• Identifying and acquiring content syndication agreements with relevant online media channels.
• Monitoring content marketing performance using website, blog, social media and SEO analytics tools.
• Creating presentation materials for sales, education and thought leadership events and engagements.
• Suggesting improvements to content marketing activities.
• Proposing new topics for reports and articles.

What Your Background Might Look Like

• Native-level English (both written and spoken)
• More than five years of journalism or content marketing experience.
• Prior experience working at an enterprise technology company in a content marketing role or a fast-paced newsroom or marketing agency environment is desirable.
• Prior knowledge and experience/interest in one or more of the following domains is preferred: financial services, cybersecurity, regulatory technology, blockchain and cryptocurrency
• Experience working with or for international companies and individuals from a variety of cultural backgrounds

What Personal Traits You Will Need to Succeed in This Role?

• Great at writing - able to create compelling content with minimal direction based on thorough research and rigorous self-editing
• Self-starter - able to work remotely and independently while maintaining high energy and motivation
• Creative problem solver, results-driven and self-motivated
• Well organised with the ability to prioritise workload and use time effectively especially when juggling multiple deadlines
• Ability to handle changing requirements and unforeseen challenges rapidly and positively

You will be responsible for:

• Assist in the content marketing program and leads generated from the program
• Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
• Manage promotion of the content marketing program initially through organic channels
• Research industry trends, reports and keywords to talk about interesting topics in the industry.
• Collaborate with the Sales and Product Teams to design content briefs
• Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
• Improve website performance focusing on keywords and creating SEO-friendly content

You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.

Here is how you will continuously add value to the organization:

• Research and identify new industry trends that will feed into the content strategy.
• Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
• Work with freelancers and agencies to esure quality and timeliness of content
• Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
• Execute and scale the content strategy by either scaling the team internally or working through partners.
• Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
• Identify ways to promote the content for generation of leads
• Work with teams to optimise the quality and relevancy of leads through content
• Optimise content for SEO, monitor page rankings and quality of visitors
• Integrate the campaign leads and marketing signal back into Phyllo’s CRM

We are looking for someone with:

• 2-4 years of experience for running successful content marketing programs for B2B SaaS companies
• Any experience in the API / Developer Tool company is an added advantage
• Any experience with creator economy, either as a creator or marketing to creators is an added advantage
• Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
• Experience in integrating content marketing campaigns with CRM

What we offer:

• Work from home or your preferred location today, tomorrow, and forever.
• A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
• Choose to work in the hours you feel the most productive.
• We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
• Laptop of your choice

Duties of an SEO Content Writer

• Write long-form articles on a variety of crypto-relevant topics that keep our community well-informed and knowledgeable on anything crypto.
• Work with a team of copywriters, editors, and designers to create impactful and on-trend content for the crypto community.
• Perform competitor's content analysis to make sure we do not miss any opportunities.
• Keep abreast with the latest crypto and industry trends, consistently contributing fresh ideas to content creation.
• Manage content calendar and continually optimize content (including blog & academy articles, FAQ articles, and Crypto education but not limited) to drive traffic, engagement and brand promotion.
• Optimize content considering SEO and Google Analytics.

WHO CAN APPLY

• Excellent creative writing ability, proven with available examples
• Intricate knowledge of Defi, blockchain, and cryptocurrencies
• Knowledgeable in SEO and popular CMS (WordPress)
• We're looking for someone who can cut through the noise and write with authority, context and wit.
• Clear, concise and unambiguous writing style (Has a good understanding of what makes content great, can prepare, rewrite and edit copy to improve readability)
• Is a Grammar Nazi, has proofreading skills
• Ability to use analytics tools. Preferably knowledgeable on Google Analytics, SEMrush, ahrefs, Google trends, buzz sumo or other SEO tools (From traffic numbers to conversion rates, you understand how to measure the performance of Content )

About CoinGape:

Coingape has emerged as a trusted news source for Cryptocurrency and blockchain. CoinGape comprises an experienced team of native content writers and editors working round the clock to cover news globally and present news as a fact rather than an opinion.

• CoinGape comes in the top 10 crypto news media: https://www.similarweb.com/site/coingape.com/
• We have more than 2 Million highly engaged users monthly.
• Our news can be found on almost all of the financial news aggregators and apps, including TradingView, NewsNow, Crypto News app, CoinGecko and coinmarketcap.
• Our content is often quoted by large media outlets and such influencers as Peter Brandt, Thomas Lee, Peter Schiff, Dan Tapiero, Robert Kiyosaki, John Bollinger, Cameron and Tyler Winklevoss, John McAfee and Max Keiser.

Site: https://coingape.com

About Company

Web: https://www.travelflap.com/

LinkedIn: https://www.linkedin.com/company/travelflap/

TravelFlap Global Private Limited is an Equal Opportunity Employer – By Choice. We believe we are best equipped to help our associates, customers and the communities we serve to live better when we know them. That means understanding, respecting and valuing the diversity of unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

TravelFlap is a New York-based privately owned leading tourism brand with over 15 years of experience in the travel and hospitality domain. The company is driven by the vision to take customers through a journey without boundaries or limitations & to be the world's most recognized and trusted e-commerce tourism company on the globe. TravelFlap.com is a premium-experience travel website. We offer flights to over 3,000 destinations, hotel stays in over 85,000 properties around the world, holiday experiences and much more.

Please find below-mentioned JD

Position: Travel Content Writer Intern

Employment Type: Employee - Full Time

Work Location: Jaipur, Rajasthan ( Work From Office Only)

Notice Period: Immediate - 30 Days only

We are looking for a Content Marketing Writer & Strategist to help us create engaging content and assets to nurture leads and increase brand awareness and conversion. As a key contributor on the marketing team, you’ll develop, write and produce compelling content that tells the BOTTOM FUNNEL story and helps grow our brand and our business. The ideal candidate is someone who thrives in a fast-paced environment, enjoys researching, loves finding the right words to connect with customers and partners and is enthused about the dynamic world of TV and video advertising and technology products

We’re looking for a writer with expertise in multi-platform, multi-format content with an understanding of marketing, SEO and the ability to write to specific audience segments.

If you are interested in:

• Working directly with COO and CEO on strategic decisions

• Delivering Ad-hoc focused and conclusive output on a business use-case

• Defining and tracking KPIs to monitor business health

• Instrumenting alerts for proactive/preemptive actions

• Developing dashboards and automate reporting to drive decision making

• Being involved with / lead many different aspects of a fast growing business (from analytics to marketing to operations to business development and even more)

• Tackling new and different challenges every day

• Having Knowledge of Upwork, Fiverr, Freelance, Getleads, HubSpot, Canva, Jira, Slack, Clickup, Trello

• Create long-form and short-form marketing content, including web copy, e-books, blogs, sell-sheets, pitch decks, newsletters, ad copy, emails, and white papers

• Develop expert knowledge of the company’s products and services and a keen understanding of our product roadmap

• Translate details and product/market knowledge into benefits for users based on their business needs, opportunities, and pain points

• Become an expert in Simulmedia’s messaging & positioning and apply the right voice and tone in marketing content

• Drive cross-functional content projects from start to finish

• Partner closely with teams across Marketing, Sales, Product, Design, and People to collaborate on content and support shared goals

• Craft compelling messages that work best for specific marketing channels (ad campaigns, SEM/SEO, site content, thought-leadership pieces, email/CRM, events, and all other applicable touchpoints)

• Continually test and optimize marketing content

• Evaluate projects using relevant KPIs and engagement and conversion metrics

Qualifications

• 4+ years of experience in a marketing content role, ideally at a B2B-focused company

• Knowledge of the TV advertising space, preferably with experience creating content about streaming, connected TV (CTV) or related technologies and platforms.

• Demonstrated success creating content for different channels and formats (you’ll be asked to share writing samples/your portfolio)

• Exceptional writing and editing skills and able to tailor content to established voice and tone guidelines

• Experience collaborating with sales, demand gen, product, and design teams on integrated campaigns and content-forward initiatives

• Self-starter with excellent organizational skills who can drive content projects from start to finish

• Ability to think strategically, prioritize, and deliver multiple projects with tight deadlines in a rapidly changing environment

• Tech Savvy – Use and embrace technology as a tool to enhance effectiveness; adept at learning new technologies quickly

• Expertise in multi-platform, multi-format content

• An understanding of SEO and the ability to write to specific audience segments

• Excellent communication skills

• Keen eye for detail

Bonus points if you:

• Worked in an e-commerce startup or scale-up

• Worked on digital marketing projects (Google Ads, Facebook Ads etc)

And you are:

• Individual Contributor

• Curious about web-services and D2C start-ups

Benefits :

• Opportunity to work on highly challenging international projects.

• Opportunity to travel & work with International clients.

• Flexible and friendly work environment

• Great organisational culture, focus on employee's well-being.

• Work-life balance.

• Be part of the best place to work for certified company

We take tremendous pride in maintaining a high bar for employees and fostering a strong team environment. While we work hard every day, we also believe in relaxing together with lots of team activities. We have an unlimited vacation policy, tuition reimbursement, and no employee financial contribution for medical, dental, and vision benefits. We offer competitive salaries, stock options, and an annual bonus based on performance.