Content Writer

About the Job:

We are looking for a Content Writer, preferably a medical professional who has a passion for writing or a writer who found niche in healthcare industry, to create, edit and maintain high quality edit technical and marketing documents for internal and external use.

In this role, you will research, organize, write, and edit health Insurance related medical policies, technical and marketing & sales-related contents, as required.

Responsibilities:

As a Product Marketing Content Writer:

• Create, curate and syndicate content to increase brand awareness.
• Write storyboard and script content for digital and print channels for Sales and Marketing materials.
• Maintain a comprehensive library of technical terminology, standards, and documentation to unify communications.
• Plan future content in collaboration with management to maintain consistency and high-quality for future documentation.
• Proactively and strategically plan content to achieve business goals and user needs.
• Analyse documents to maintain continuity of style of content.
• Serve as writing consultant to other business segments as needed.

As a Technical Writer:

• Obtain a deep understanding of the Medical and Healthcare industry to summarize policy information into simple, polished, and engaging content for internal and external users.
• Write health insurance and medical related content that meets the business needs.
• Develop and maintain detailed repositories of appropriate reference materials in healthcare policies. 
• Research, develop and document technical design specifications and requirements documents and translate technical data into user-focused language.
• Gather information through research, subject matter experts and by reviewing technical requirements.
• Evaluate current content and develop innovative approaches for summarizations and improvement.
• Establish standards and protocols with team members for project documentation.
• Plan, develop, organize, write, and edit internal operational procedures, and training manuals.

What we look for:

Resourceful individuals with a creative spirit to sketch our brand image through vividly portrayed content.

Responsibilities:

• Develop persuasive SEO-optimized content for blogs, campaigns, and newsletters

• Create research-oriented industry-specific content for websites

• Proofreading content before delivery

• Identify customers’ needs and gaps in content and recommend new topics

• Generate fresh content ideas for social media

• Work with graphic designers to digitally deliver content concepts

Requirements:

• Graduate in any stream with exceptional writing skills

• Good communication and interpersonal skills

• Proficient with Microsoft Office Suite and Google Docs

• Ability to multitask, prioritize and manage time efficiently

About Visdum

Visdum is the world’s leading SaaS Solution for Sales Compensation Management. Founded in 2020 by ex-Oracle Executives who have 50+ years of experience in the IT industry, we’re an early-stage SaaS startup with a mission to democratize sales commissions.

Visdum helps Finance, Revenue Operations, and Sales teams manage and optimize sales incentive compensation process, giving real-time visibility to payouts and a decrease in calculation errors. Visdum helps SaaS teams around the world save hundreds of hours by automating commissions and drive higher sales revenue with a motivated sales team.

Our Impact So Far

• 13+ Countries Served
• $50M+ Commissions Processed
• We achieved all of this with a nimble team of 17

Job Role: Content Marketer

Location: Remote. We have an office in Noida, India, where you can feel free to drop by anytime. :)

The Opportunity

Visdum is looking to hire a Content Marketer to join our Marketing team. We’re disrupting the sales compensation market as the only solution that solves sales commissions for SaaS.

We are looking for an enthusiastic Content Marketer to join us on this disruptive journey. In this role, your core responsibility will be content creation, but you will also be responsible for distributing this content and engaging your audience. Our ideal candidate has 1-2 years of B2B content writing experience (bonus points for SaaS experience), an eye for detail, and the ability to write crisply using simple language.

Responsibilities:

• This role will involve creating high-quality content for the brand - social media posts, blogs, case studies, eBooks, emails, whitepapers, video scripts, infographics, posters, etc.
• Develop a good understanding of the “Sales Compensation” industry and the people involved in it to create compelling content to drive awareness and leads for Visdum.
• Own the social media calendar and strategy end-to-end.
• Collaborate with designers and developers to create landing pages, guides, and other relevant content for marketing and sales enablement.
• Come up with creative campaigns to improve Visdum’s engagement on LinkedIn.
• Write PR stories or external announcements to elevate the Visdum brand.
• Understand basic SEO practices needed to create high-quality content that converts.

Requirements:

• 1–2 years of B2B content writing experience (SaaS companies preferred).
• Experience of writing content for the US region is an added advantage.
• Basic design skills using Canva, Figma, Adobe Photoshop/Illustrator, etc.
• Exceptional writing skills, with a penchant for quality and attention to detail. We prefer simple language to jargon. Someone with a natural passion and a flair for storytelling and writing would fit in well.
• Basic understanding of SEO to track content performance
• Great research skills and the ability to obtain information from anywhere would be ideal. (Yes, all hail ChatGPT!)
• Understands the fundamental concepts of content distribution and audience engagement.

Job Description:

• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.
• Interact with senior stakeholders to elicit thought leadership ideas and create content based on the same.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.

Skills & Experience:

• Technical background is a real plus.
• Proven working experience in technical writing of software documentation.
• Ability to quickly grasp complex technical concepts and make them easily understandable in text and pictures.
• Possesses excellent written skills in English to be able to communicate clearly and concisely with a keen eye for document design.
• Good working knowledge of MS Office applications.
• Self-starter and ability to work independently.
• Flexible/adaptable with ability to set and manage multiple priorities.
• Excellent written and oral communication skills.
• Experience : 2 to 5+ years of experience.
• Ensure grammar, correct usage and consistency of style across copies.
• Collaborate with SEO to ensure SEO-friendly content.
• Collaborate with designers to help create more effective visual content.
• Proofread all on and off page content and take responsibility of zero typo/grammar issues on ongoing basis.
• Content writing for similar companies covering all formats e.g website, blogs, white papers, blogs, brochures, fact sheets, infographics, videos, e-books, webinar scripts.
• Research customers' businesses, competitor collaterals and industry relevant content to come up with insightful content.
• Deliver content across formats as per content calendar.

Key Responsibilities:

• Analyze existing and potential content, focusing on reuse and single-sourcing opportunities.
• Build and maintain business and technical documentation.
• Communicate information and ideas clearly, and concisely, in writing.
• Perform quality checks on other deliverables and ensure the quality of own work before publishing.
• Publish documentation in correspondence with established guidelines.
• Create User Journeys for TeleCMI Products.