Business Developer

JOB DETAILS:

Job Role: Assistant Manager / Manager - Retention Marketing

Industry: FMCG

Function: Marketing

Working Day: 5

Work Mode: ONSITE

Salary: Best in Industry

Experience: 3-6 years

Location: Gurgaon

Required Skills: Email Marketing, Retention Marketing

Criteria:

1.The candidate must be currently working in or have previously worked with a D2C startup only

2. The candidate must have 3–6 years of experience only in retention, lifecycle, or CRM marketing.

3. The candidate must have hands-on experience executing CRM campaigns across Email, WhatsApp, SMS, and Push Notifications.

4. The candidate must have built and optimized customer journeys, cohorts, and segmentation within a CRM or marketing automation platform.

5. The candidate must be available for a face-to-face (in-person) interview.

6. The candidate must be currently based in Delhi/NCR only.

7. Only Female candidates are applicable for this role. 

Description

Role Overview: -

We are looking for a Retention Marketing professional who will own the customer lifecycle post-acquisition. The role focuses on improving repeat purchase rate, customer lifetime value (LTV), and reducing churn through data-driven retention strategies across multiple owned channels.

Key Responsibilities: -

• Own end-to-end retention and lifecycle marketing for D2C / e-commerce customers
• Design and execute email, WhatsApp, SMS, push notification campaigns
• Build and optimize customer journeys, cohorts, and segmentation
• Improve repeat rate, LTV, frequency, and retention KPIs
• Plan and execute loyalty programs, referrals, and win-back campaigns
• Collaborate with performance, product, and tech teams for funnel optimization
• Analyze customer behavior and run A/B tests for messaging, offers, and timing
• Own CRM dashboards and reporting on retention metrics

Position of the role

The Principal Engineer reports to the Domain Lead and plays a key role in driving the technical vision, strategy, and execution of development initiatives. The Principal Engineer collaborates with multiple teams to ensure that software solutions are scalable, cost-optimized, performant, and aligned with business objectives.

Result expectation in terms of result areas and core activities

The Principal Engineer is responsible for defining, designing, and overseeing the implementation of complex software solutions. This role involves deep technical expertise, mentorship, and architectural guidance across multiple teams. The Principal Engineer also acts as a thought leader, influencing technology choices, best practices, and innovation within the organization.

Main objectives of the role

✔ Leading the design and architecture of the software by following best practices that ensure scalability, maintainability, cost optimization, and high performance.

✔ Driving innovation and continuous improvements in software development practices.

✔ Providing technical mentorship and coaching to engineers across teams.

✔ Ensuring the successful delivery of high-quality software aligned with business requirements.

✔ Defining and maintaining coding standards, best practices, and governance frameworks.

✔ Collaborating with product management and other stakeholders to shape the technical roadmap.

✔ Identifying technical debt and implementing strategies to mitigate it effectively.

✔ Promoting a culture of continuous learning, knowledge sharing, and cross-team collaboration.

✔ Leading DevOps, CI/CD, and automation to improve software delivery processes and efficiency.

Specialisation

✔ Deep understanding of software architecture, system design, and performance optimization.

✔ Translating complex business requirements into scalable and efficient software solutions.

✔ Handling large data transformations and ensuring system efficiency under the required load conditions.

✔ Leading initiatives for modernizing the technology stack and implementing best practices.

✔ Ensuring that security, scalability, and maintainability are embedded into development processes.

✔ Driving research and development efforts to explore emerging technologies and their business impact.

✔ Enabling teams to develop and maintain high-quality software through code reviews, architecture guidance, and technical strategy.

✔ Collaborating with product owners and stakeholders to ensure that development aligns with business goals and user needs.

Key processes in the role

✔ Agile / Scrum / Kanban development methodologies.

✔ CI/CD and DevOps practices to streamline delivery.

✔ Cloud-native architecture, monolith and microservices-based development.

✔ Scalable and high-performance computing strategies.

✔ Secure software development lifecycle (SDLC).

✔ Data-driven decision-making.

✔ Performance optimization.

Key relationships (teams and/or position titles)

✔ Engineering Teams (Developers, QA, DevOps).

✔ Head of Engineering and Technology Leadership.

✔ Product Management and Business Stakeholders.

✔ Customer Success and Solution Architects.

✔ External Technical Partners and Vendors.

Requirements

✔ Bachelor's or Master’s degree in Computer Science, Software Engineering, or a related field.

✔ 10+ years of experience in software development, with a proven track record .

✔ Strong experience in Python and modern software engineering practices.

✔ Expertise in cloud computing platforms (AWS, Azure, or GCP).

✔ Experience in architecting and developing scalable, high-performance applications.

✔ Hands-on experience with CI/CD pipelines, DevOps tools, and automation.

✔ Deep understanding of microservices, monolith, APIs, and distributed systems.

✔ Strong experience with database technologies, including SQL and NoSQL.

✔ Excellent communication and leadership skills, with the ability to influence technical decisions across teams.

✔ A passion for mentoring, coaching, and fostering a strong engineering culture.

✔ Experience in defining and implementing technical governance and best practices.

Competences

✔ Strategic Thinking - 4

✔ Analytical Problem Solving - 4

✔ Technical Leadership & Mentorship - 4

✔ Communication & Collaboration - 3

Measures of success

✔ Technical leadership impact - measurable improvements in code quality, architecture, and scalability.

✔ Delivery of high-quality software within agreed timelines and business requirements.

✔ Successful mentorship - improvement in team skill levels, problem-solving capabilities, and innovation.

✔ Reduction of technical debt through strategic refactoring and modernization.

✔ Engineering team satisfaction - based on feedback and collaboration effectiveness.

✔ Improvements in system performance, stability, cost-optimization, and security.

✔ Adoption of best practices and emerging technologies across teams.

✔ Contribution to company-wide strategic initiatives through technical innovation and leadership.

Job Profile:-

• Appraising credit proposals and scrutinizing relevant documents prior to sanctioning and disbursement of pre owned car and ensuring compliance with organizational policies.
• Conducting comprehensive study of creditworthiness of individual clients by supervising data verification and field investigation activities.
• Evaluating financial statements of various clients and availing approval of quantum of credit considering all deviations as per policy.
• Interacting with the Field investigation FI and Risk Control Unit RCU agencies, visiting them regularly to resolve their queries, providing valuable feedback to enhance their report quality and ensure seamless execution of business operations.
• Conducted surprise visits to some customers to cross check the authenticity of the FI and RCU reports in turn avoiding fraud cases and minimizing the loses.
• Successfully maintained a Login to disbursement turn around time of 7days and a loan processing turn around time of 48 hours inclusive of FI and RCU process completion
• Pivotal in achieving minimal number of operational errors related to files disbursed.
• Implementing various trackers and reporting systems, preparing daily MIS and monthly branch reports for monitoring business performance.
• Successfully improved the branch profitability by constantly supervising the operations costs.
• Mentoring & motivating the CPA team force, imparting continuous on job training on various changes in the policy for accomplishing greater operational effectiveness.
• Conducting programmes to enhance efficiency in various business operations, setting up sales objectives and streamlining processes to ensure smooth functioning of sales and credit operations.
• Channel Management-Supervising management of files logged in through the alternate Channel as this is one of the most profit making product for the company.
• Implementing result oriented recovery plans, made Business development visits mandatory for high value disbursement rendering regular feedback to the collections team on portfolio performance

• Conceptualizing creative ideas with clients.
• Testing and improving the design of the website.
• Establishing design guidelines, standards, and best practices.
• Maintaining the appearance of websites by enforcing content standards.
• Designing visual imagery for websites and ensuring that they are in line with branding for clients.
• Working with different content management systems.
• Communicating design ideas using user flows, process flows, site maps, and wireframes.
• Incorporating functionalities and features into websites.
• Designing sample pages including colors and fonts.
• Preparing design plans and presenting the website structure.

• A relevant diploma in a related field.
• Proficiency in graphic design software including Adobe Photoshop, Adobe Illustrator, and other visual design tools.
• Proficiency in front-end development web programming languages such as HTML and CSS, JQuery, and JavaScript.
• Good understanding of content management systems.
• Good understanding of search engine optimization principles.
• Proficient understanding of cross-browser compatibility issues.
• Excellent visual design skills.
• Up-to-date experience with international web protocols, standards, and technologies.
• Creative and open to new ideas.
• Adaptable and willing to learn new techniques.
• Excellent communication skills.

About:

Saraverse is India's first open-metaverse and avatar-based social network where people can create fun versions of themselves known as SARAs, make friends, buy lands, play, and create games.

We are looking for a creative, motivated, and highly organized individual to join our Engineering Team at SaraVerse, which covers:

Manage processes, people, and technology

↳ Process: what occurs when?

↳ People: who's involved and how are they motivated?

↳ Technology: What will we use to get there? Work with founders on company strategy to balance product priorities with business objectives

Define the technology landscape in terms of architecture and choice of tech stack.

Increase product velocity while maintaining a high bar for quality

Recruit and retain a next-level team

Help build a culture that balances innovation, diversity, and execution

Build relationships internally and externally, including but not limited to users, customers, partners, and developers

Requirements:

Personal

Savvy - You're fluent with different technologies, and while mastering some of them, you are keen on trying out the most recent tools and methods as soon as they emerge.

Architect - You love to build and design larger products and ecosystems of different sizes of components, and value simplicity over complexity.

Hackers - You love to test your mind and skillset from time to time by squeezing out everything you've got to build radically new Proof-of-Concept in a short period of time.

Experience as a head of engineering or engineering leader at an early stage startup (managing over 25+ people)

Terminal

You're fluent with Node, React, JavaScript, and different query languages

5+ years of experience as an individual contributor building full-stack web and mobile software products that are robust and scalable.

You've built products and understand software architecture

You've shipped software and are familiar with cloud computing and DevOps

You're interested in blockchain technology and would like to delve into it

You like to keep things organized to track and develop your coding flow

Experience with decentralized smart contract networks (eg Ethereum, Polygon)

Proficiency in modern programming languages such as Go, Rust, and Node

Familiarity with Go and the Kubernetes ecosystem, but you don’t necessarily need to be an expert

Experience containerizing modern applications, particularly distributed systems like blockchain networks (though experience with blockchain networks, in particular, is not a requirement)

Design and implement foundational protocol integrations powering our NFT community platform. This includes but is not limited to Layer 1 blockchain integrations, Layer 2 scaling solutions, and sidechains

Actively participate in the blockchain network community including but not limited to joining third party communities and discussions as well as contributing directly to new protocols and network initiatives aligned with the Saraverse mission

Design and develop a service architecture that helps automate the deployment and monitoring of blockchain networks and protocol infrastructure including the full lifecycle of transactions Saraverse would send/receive on-chain

Develop a monitoring, alerting, and observability framework to maintain consistent user experience and site reliability across various traditional and blockchain-enabled payment networks

Bonus:

Worked on self-sovereign identity projects

Worked with gaming companies.