Business Analyst

Role & Responsibilities

As a Staff Engineer at Locus, you will play a critical role in defining and driving our backend architecture as we scale globally. You’ll own key systems that handle high volumes of data and transactions, ensuring performance, reliability, and maintainability across distributed environments.

Key Responsibilities-

• Own one or more core applications end-to-end, ensuring reliability, performance, and scalability.
• Lead the design, architecture, and development of complex, distributed systems, frameworks, and libraries aligned with Locus’s technical strategy.
• Drive engineering operational excellence by defining robust roadmaps for system reliability, observability, and performance improvements.
• Analyze and optimize existing systems for latency, throughput, and efficiency, ensuring they perform at scale.
• Collaborate cross-functionally with Product, Data, and Infrastructure teams to translate business requirements into technical deliverables.
• Mentor and guide engineers, fostering a culture of technical excellence, ownership, and continuous learning.
• Establish and uphold coding standards, conduct design and code reviews, and promote best practices across teams.
• Stay ahead of the curve on emerging technologies, frameworks, and patterns to strengthen Locus’s technology foundation.
• Contribute to hiring by identifying and attracting top-tier engineering talent.

Ideal Candidate

• Strong staff engineer profile
• Mandatory (Experience 1): Must have 9+ years in backend engineering with Java, Spring/Spring Boot, and microservices building large and schalable systems
• Mandatory (Experience 2): Must have been SDE-3 / Tech Lead / Lead SE for at least 2.5 years
• Mandatory (Tech skills 1): Strong in DSA, system design, design patterns, and problem-solving
• Mandatory (Tech skills 2): Proven experience building scalable, reliable, high-performance distributed systems
• Mandatory (Tech skills 3): Hands-on with SQL/NoSQL databases, REST/gRPC APIs, concurrency & async processing
• Mandatory (Tech skills 4): Experience in AWS/GCP, CI/CD pipelines, and observability/monitoring
• Mandatory (Communication): Excellent ability to explain complex technical concepts to varied stakeholders
• Mandatory (Company): Product companies (B2B SAAS preferred)
• Mandatory (Stability): Must have stayed for at least 2 years with each of the previous companies
• Mandatory (Education): B.Tech in computer science from Tier 1, Tier 2 colleges

Upload CV On - https://magicworksitsolutions.com/digital-marketing-manager/

Job description :

A Digital Marketing Manager is responsible for developing, implementing, and managing marketing campaigns that promote a company’s products or services. 

Experience: 3 to 5 years (3 years of experience in digital marketing required)

Qualification: Any graduate or post graduate or MBA in (Marketing/Sales) or related field with an excellent understanding of Digital Marketing.

Key Responsibilities:

1. Strategy Development and Execution

• Develop Digital Marketing Strategies: Create comprehensive marketing plans to achieve business objectives.

• Campaign Management: Plan, execute, and oversee various marketing campaigns across multiple digital channels such as Google Ads, SEO, PPC, social media, email, and content marketing.

• Budget Management: Allocate and manage the marketing budget effectively to maximize ROI.

2. Content Creation and Optimization

• Content Strategy: Develop content strategies that align with marketing goals and target audience needs.

• Content Creation: Oversee the creation of engaging and relevant content for websites, blogs, social media, and email campaigns.

• SEO Optimization: Ensure all content is optimized for search engines to increase organic traffic.

3. Social Media Management

• Platform Management: Manage the companys presence on social media platforms, including content planning and posting.

• Community Engagement: Engage with followers, respond to comments and messages, and monitor online reviews and feedback.

• Social Media Advertising: Create and manage social media ad campaigns to increase brand awareness and drive conversions.

4. Analytics and Reporting

• Performance Tracking: Monitor and analyse the performance of marketing campaigns using tools like Google Analytics, social media insights, and other analytics software.

• Reporting: Prepare regular reports on campaign performance, website traffic, and other key metrics to share with stakeholders.

• Data-Driven Decisions: Use data insights to make informed decisions and optimize marketing strategies.

5. Collaboration and Coordination

• Team Collaboration: Work closely with the marketing team, including designers, writers, and other specialists, to execute campaigns.

• Cross-Departmental Coordination: Collaborate with sales, product, and other departments to align marketing efforts with overall business goals.

• External Partners: Manage relationships with external vendors, agencies, and partners as needed.

6. Customer Relationship Management (CRM)

• Database Management: Manage and utilize the company’s CRM system to track customer interactions and data.

• Lead Generation and Nurturing: Develop strategies for lead generation and nurturing to convert prospects into customers.

7. Innovation and Trend Monitoring

• Stay Updated: Keep abreast of the latest trends and best practices in digital marketing.

• Experimentation: Test new marketing techniques and strategies to improve campaign effectiveness.

8. Compliance and Ethics

• Regulatory Compliance: Ensure all marketing activities comply with relevant laws and regulations.

• Ethical Practices: Promote ethical marketing practices and maintain the company’s reputation.

Preferred candidate profile

• Must possess strong communication, presentation, and negotiation skills

• Must be familiar with analysing statistics and formulating sales data

• Must be a highly organized, detail-oriented self-starter who is willing to work independently as well as in a team environment

• Knowledge of advertising sales or sales promotions

• Knowledge of online marketing

• Minimum 3 years of experience in digital marketing environment.

• Strong understanding of Google Ads, Google Analytics, SEO, PPC, email marketing, and social media

• Excellent written and verbal communication skills

• Strong analytical and problem-solving skills

• Bachelor’s degree or Master’s degree in marketing, communications, or a related field

Job role:

We are looking for a tech-savvy Business Development Representative with an ability to do hands-on Sales. Your role will be to seek new business opportunities by contacting and developing relationships with potential customers. You will be speaking to Who's Who of the fintech world.

It is an added advantage if you have experience in developing leads from marketing campaigns and meeting sales quotas. You will be responsible for the entire sales cycle from establishing customer contact until signing a deal. You will also ensure proper after-sales service.

Job Location: Indore | Full Time | Experience: 0 to 6 years | Salary ∝ Expertise | Rs.1.8L ~ Rs.3L | Freshers allowed

About the company:

Anaxee Digital Runners is building India's largest last-mile verification & data collection network of Digital Runners (shared feet-on-street, tech-enabled) to help Businesses & Consumers reach remotest parts of India, on-demand.  KYC | Field Verification | Data Collection | eSign | Tier-2, 3 & 4

Sounds like a moonshot? It is. We want to make REACH across India (remotest places), as easy as ordering pizza, on-demand. Already serving 11000 pin codes (57% of India) | Website: www.anaxee.com

Important: https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">Check out our company pitch (6 min video) to understand this goal - https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">https://www.youtube.com/watch?v=7QnyJsKedz8

Responsibilities:

• This is not another Sales job, it involves Concept Selling too.
• Find customers for Products & Services provided by the company
• Contact potential clients via phone, emails, and LinkedIn
• Identify client needs and suggest appropriate products/services
• Customize product solutions to increase customer satisfaction
• Build long-term trusting relationships with clients
• Proactively seek new business opportunities in the market
• Directly report to the CEO
• Stay up-to-date with new products/services and new pricing/payment plans
• Keep an eye on the competition.

Requirements:

• Proven work experience as a Business Development Representative, Sales Account Executive or similar role
• Hands-on experience with multiple sales techniques (eg: inbound, outbound, field sales)
• Track record of achieving sales quotas
• Experience with CRM software, Online tools for effective sales
• Understanding of sales performance metrics
• Excellent communication and negotiation skills, Good Email writing skills
• Ability to deliver engaging presentations
• Degree in Marketing, Business Administration or relevant field.

Job responsibilities:

. As Area Sales Manager working under the FMCG segment, an ideal candidate must perform the following responsibilities:

. Approaching potential leads and close them within a stipulated time frame.

. Create exclusive distributors and business associates for the company towards business growth.

. Looking after the entire business growth of the exclusive distributor and business associates.

. Keep abreast with stock report, Inventory, Product order, Re-order etc.

. Perform other sales, marketing and promotion related activities as and when instructed by the company .

. Finding and developing new markets and company.

. Training personnel and helping team members in developing their skills.

Requirements:

.Bachelor’s degree in business, marketing or related field.

. 5-7 yrs of experience in sales, marketing or related field.

. Strong communication skills.

.Ability to manage complex projects and multi-tasks.

. Excellent organizational skills.

. Proficient in MS-Office and Outlook.

Job Responsibilities:

- Design and develop high-volume, low-latency applications for mission-critical systems, delivering high-availability and performance.

- Contribute in all phases of the development lifecycle: concept, design, build, deploy, test, release to app stores and support.

- Diagnose performance issues, fix bugs (including crashes and ANRs) to increase the functionality of the application.

- Write well designed, testable, efficient code.

- Ensure designs are in compliance with specifications

- Prepare and produce releases of software components

- Support continuous improvement by investigating alternatives and technologies and presenting these for architectural review

Desired Profile :

B.Sc. (CS or IT) + MCA/ BCA + MCA/ B.Tech. /B.E. (CS or IT) .

Experience required- 1 - 2 years

- Subject Proficient in Java/Kotlin programming

- Knowledge and experience in Flutter Framework and DART programming

- Hands on experience in using RESTful APIs

- Hands on experience in designing and developing micro-services architecture and containers

- Object oriented analysis, UML and design using common design patterns.

- Hands on experience in development IDE Android Studio, Android SDK, Firebase Test Lab

- Experience with offline storage, threading, and performance tuning

- Familiarity with push notifications

- Familiarity with IOS integration with Flutter

- Experience using GitHub or similar environment

- Complete understanding of SDLC

- Experience with Agile development

- Experience with Material Design and Android UI design principles, patterns and best practices

- Good knowledge of adding third-party libraries for Eg. Twilio

- Ability to understand business requirements and translate them into technical requirements

Need to use behavioral science, Gamification, virality, human-centered design methodologies and entertainment-based techniques to motivate people to take action. 

◆ BEHAVIOR DESIGN – applying behavior science and psychology to program and digital/app design, UX, message framing, gamification and behavioral economics-based "nudges" that influence behaviors  

◆ PERSUASIVE COMMUNICATIONS – devising copy that leads to action for marketing materials, brand names, websites, apps, video scripts and more  

◆ TRANSMEDIA STORYTELLING – working across media with a research-proven approach to craft stories, comics and educational games about your issue that lead to behavior change

  ◆ STRATEGY DEVELOPMENT – clarifying goals and objectives, segmenting the audience and their needs, specifying the marketing mix, crafting program design, branding and messaging  

◆ FORMATIVE RESEARCH – understanding your priority audiences and the competitive environment in which the program will be carried out, through methods like surveys, interviews, focus groups, social media analysis and ethnography  

◆ EVALUATION – designing an evaluation plan, setting up metrics and tracking mechanisms, conducting research, and providing results and recommendations in action-focused reports

• Design and develop cloud native enterprise applications 
• Define and establish conventions, standards and best practices for the SDLC process and ensure that quality control is of paramount importance at each step of the development life cycle
• Develop reusable frameworks and libraries that can drastically accelerate new application development in the future
• Participate in the requirement analysis and gathering process and also perform sit-withs with business teams to ensure there is full clarity of the problem statement
• Actively engage wih infrastructure team and take ownership of DevOps processes to ensure that build and deployment processes are efficient and optimal.
• Actively engage with project stakeholders to ensure all are in sync with the progress, risks and issues
• Quickly learn and adopt cutting edge technologies to help keep the org ahead of the curve