Business Analyst

Job Title: Digital Marketing Executive

Job Type: Full Time

Location: Indore

Summary/Objective:

We seek an experienced and results-driven Digital marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for implementing effective digital marketing strategies to optimize our online presence.

Responsibilities:

•     SEO: Implement and manage search engine optimization (SEO) strategies to improve search rankings and drive traffic to our website.

•     Social Media Marketing (SMM): Develop and execute social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn.

•     Pay-Per-Click (PPC) Campaigns: Create and manage PPC campaigns to generate leads and increase brand visibility.

•     Facebook and Instagram Setup: Manage the setup and maintenance of our Facebook and Instagram shopping features.

•     Shopping Engine Product Feed: Oversee the submission of product feeds to various shopping engines and ensure they are optimized for maximum visibility and conversion.

•     Data Analysis & Reporting: Utilize Excel for data analysis and creating detailed marketing reports to track performance and inform strategy.

•     Social Media Post Scheduling: Utilize social media post scheduling tools to plan and publish content efficiently.

•     Email Marketing: Implement email marketing campaigns using various tools to engage with customers and prospects.

Qualifications/Requirements:

Education:

•    Bachelor's degree in Marketing, Digital Media, or a related field

Experience:

•   Proven experience in digital marketing.

• Strong understanding of SEO, SMM, and PPC.

• Proficient in Microsoft Excel for report creation and data analysis.

• Familiarity with social media calendar planning and posting schedule.

• Experience with email marketing tools and strategies.

• Experience in e-commerce marketing.

• Certifications in Google Analytics, Google Ads, or similar platforms.

Skills:

•     Creative thinking with a focus on innovation and problem-solving.

•     Excellent communication and analytical skills.

We are looking for an experienced and results-driven Franchise Sales Manager to lead our franchise expansion across multiple cities in India. The role involves extensive client interaction, legal documentation, and operational oversight.  

Key Responsibilities:

- Drive franchise sales and onboard new franchise partners across India.  

- Present the franchise model and conduct multiple meetings to close deals.  

- Handle end-to-end legal documentation and ensure timely agreement signings.  

- Manage complete setup of franchise stores, ensuring seamless execution.  

- Build strong relationships with franchise partners and guide them on ROI and break-even strategies.  

- Collaborate with the marketing team to align franchise sales efforts with promotional activities.  

- Provide regular progress reports to the Chief Executive Officer.  

- Travel frequently to meet clients, conduct site visits, and oversee franchise operations.  

Qualifications & Skills:

- Proven experience in franchise sales or a similar role.  

- Strong understanding of franchise models, ROI, and break-even analysis.  

- Excellent communication, negotiation, and relationship-building skills.  

- Proficiency in handling legal documentation and agreements.  

- Ability to work under pressure and achieve sales targets.  

- Willingness to travel extensively.  

- Strong organizational and project management abilities.

MERN Stack Developer

2.5+ YEARS

Roles and Responsibility

Working experience as a MERN Stack Developer.

Design, code and manage large scale services using cutting edge technologies (NodeJs, ReactJS/AngularJS/VueJs etc).

In-depth knowledge of NodeJS.

Creating secure RESTful-based web services in XML or JSON.

Good knowledge in ECMAScript(6/7/8) is essential.

Strong fundamentals in Data Structures and Algorithms.

Experience implementing applications using Angular or React.

Should have an working experience with state management, React Hooks, React Fragments etc.

Should have a good Knowledge of Redux, Flux, and Webpack.

Writing the test case for components.

Experience working with Docker, Redis, MySQL, MongoDB.

Comfortable taking challenges and learning new technologies.

Excellent communication skills and client-facing experience.

Ability to mentor and build the team.

Knowledge of code versioning tools such as Git, Bitbucket or SVN.

Knowledge of the following will be considered as an advantage

Experience with Socket.IO for Real time communications.

Consumer Web Development Experience for High-Traffic, Public Facing web applications.

Caching with Redis For Speedy Performance.

Experience with cloud message APIs.

Knowledge of GraphQL, PostgreSQL.

Knowledge of NextJs.

Knowledge of any frameworks of NodeJS.

Experience with Progressive Web applications.

Knowledge of SSR.

• Work along with various internal, and external stakeholders, on various patent / IP / corporate law / competition law related matters and projects.
• Ensure the interests of the organization are protected by designing, drafting & vetting various internal and external legal policies and systems like vendor services agreement/NDAs/channel partner agreements, terms of services agreement/referral agreements/collaboration agreements/joint marketing agreements/MoUs/consulting agreements / employment agreement, employment exit agreement, and department undertakings & policies.
• Helping various teams understand the rules and principles of law in simple language.
• Identify discrepancies, escalation mechanisms and managing remediation exercises;
• Entering and managing data from standardized or negotiated agreements into internal systems and assisting in the maintenance of databases.

• EXPERIENCE- Fresher
• EDUCATION & CERTIFICATION- Relevant degree or Masters/ Bachelors in Business / Corporate Law / IP Law.
• SOFTWARE & APPLICATIONS- Tech-savvy with good knowledge of MS Office, G Suite, can adapt to other technologies very quickly.

• - Excellent communication (verbal & written), interpersonal and consulting skills
• - Strong drafting, negotiation and legal analytical skills
• - Ability to identify and escalate issues timely and appropriately
• - Ability to work alone or as part of a team.
• - Confident, pleasant personality, self-motivated and management skills

• Cold Calling
• Consulting Students and Guiding them to  the suitable course
• Helping students find the path to their passion

We are looking for a data-driven & creative Performance Marketer with 3-5 years of experience for a high-growth healthcare start-up. 

This role will be very hands-on in the beginning, but if you have what it takes, you will eventually take up hiring and capacity building.

Responsibilities:

* Take care of all the digital marketing efforts end to end.

* Run highly targeted & optimised paid campaigns on Facebook & Google. 

* Maintain campaign calendar by collaborating with Strategy & Marketing teams

* Set up process to identify, track & analyse KPIs efficiently 

* Ensure that the ads are not just reaching a large number of audience, but the right audience.

* Budgeting 

* SEO optimisation

* Work with the content and design teams to make compelling ad creatives

* Help achieve digital sales targets and our growth target by making use of conventional and unconventional platforms.

* Hire and build marketing capacity as required

Requirements:

* 3-5 years of hands-on experience with all different types of Facebook ads & Google ads.

* Sound knowledge of Facebook Pixel & Google conversion tracking.

* Data-driven & organised, with good analytical skills

* Creative edge

* Attention to detail

* Self-motivated and eager to learn and grow with the team