Automation Engineer

lead and optimize paid media campaigns across online marketplaces including Amazon, Flipkart, and Myntra. You will be responsible for building and scaling performance marketing strategies across Meta, Google, and marketplace ad platforms to drive traffic, conversions, and revenue growth.

Key Responsibilities:

1. Marketplace Advertising:

- Manage and optimize performance marketing campaigns on Amazon (AMS), Flipkart Ads, and Myntra Ads.

- Work with marketplace teams and internal category managers to allocate budgets based on SKU performance, seasonal demand, and brand objectives.

- Leverage keyword strategies, sponsored ads, and DSPs to grow product visibility and improve organic rankings.

- Monitor daily performance and adjust bids, keywords, and targeting to meet campaign KPIs.

- Collaborate with design and content teams to develop high-performing ad creatives and landing pages.

- Own A/B testing strategy across channels (copy, creative, audience, placements).

2. Budgeting & Reporting:

- Develop and manage monthly media plans and performance forecasts.

- Maintain strict control over campaign budgets and ensure efficient allocation across channels.

- Provide weekly/monthly reporting on KPIs like ROAS, CPA, CTR, CVR, etc. with actionable insights.

- Identify growth opportunities through data-driven insights and industry benchmarking.

Key Requirements:

- 4–6 years of hands-on experience in performance marketing for e-commerce marketplaces.

- In-depth knowledge of Amazon Advertising Console, Flipkart Ads Manager, and Myntra Ads/MPP.

- Strong analytical and data interpretation skills with proficiency in Excel, and dashboard tools like Looker Studio / Power BI.

- Understanding of marketing attribution, customer journey mapping, and conversion rate optimization.

- Experience working with fashion, apparel, or lifestyle categories is highly preferred.

- Ability to collaborate cross-functionally and manage agency or in-house creative resources.

Preferred Qualifications:

- Bachelor’s degree in Marketing, Business, or related field.

- Masters in Business Administration

- 4-6 years marketing experience

Role: SOC Analyst

Job Type: Full Time, Permanent

Location: Onsite – Delhi

Experience Required: 1-3 Yrs

Skills Required:

1) Working knowledge across various security appliances (e.g., Firewall, WAF, Web Security Appliance, Email Security Appliance, Antivirus).

2) Experience with SOC Operations tools like SIEM, NDR, EDR, UEBA, SOAR, etc.

3) Strong analytical and problem-solving skills, with a deep understanding of cybersecurity principles, attack vectors, and threat intelligence.

4) Knowledge of network protocols, security technologies, and the ability to analyze and interpret security logs and events to identify potential threats.

5) Scripting skills (e.g., Python, Bash, PowerShell) for automation and analysis purposes.

6) Skilled in evaluating and integrating inputs from people, processes, and technologies to identify effective solutions.

7) Demonstrate a thorough understanding of the interdependencies between these elements and leverages this knowledge to develop comprehensive, efficient, and sustainable problem-solving strategies.

8) Excellent communication skills to articulate complex technical concepts to non-technical stakeholders and collaborate effectively with team members.

9) Ability to prioritize and manage multiple tasks in a dynamic environment.

10) Willingness to stay updated with the latest cybersecurity trends and technologies.

Job Responsibilities:

1) Continuously monitor and Analyze security alerts and logs to identify potential incidents. Analyze network traffic patterns to detect anomalies and identify potential security breaches.

2) Implement correlation rules and create playbooks as per requirements. Continuously update and suggest new rules and playbooks based on the latest attack vectors and insights from public articles and cybersecurity reports.

3) Use security compliance and scanning solutions to conduct assessments and validate the effectiveness of security controls and policies. Suggest improvements to enhance the overall security posture.

4) Utilize deception security solutions to deceive and detect potential attackers within the network.

5) Leverage deep expertise in networking, system architecture, operating systems, virtual machines (VMs), servers, and applications to enhance cybersecurity operations.

6) Work effectively with cross-functional teams to implement and maintain robust security measures. Conduct thorough forensic analysis of security incidents to determine root causes and impact.

7) Assist with all phases of incident response. Develop and refine incident response strategies and procedures to address emerging cyber threats.

8) Perform digital forensics to understand attack vectors and impact. Swiftly respond to and mitigate security threats, ensuring the integrity and security of organizational systems and data.

9) Professionally communicate and report technical findings, security incidents, and mitigation recommendations to clients.

About Company

Innspark is the fastest-growing Deep-tech Solutions company that provides next-generation products and services in Cybersecurity and Telematics. The Cybersecurity segment provides out-of-the-box solutions to detect and respond to sophisticated cyber incidents, threats, and attacks. The solutions are powered by advanced Threat Intelligence, Machine Learning, and Artificial Intelligence that provides deep visibility of the enterprise’s security.

We have developed and implemented solutions for a wide range of customers with highly complex environments including Government Organizations, Banks & Financial institutes, PSU, Healthcare Providers, Private Enterprises.

Website: https://innspark.in/

About Appitsimple Infotek

Established in 2014, we, Appitsimple Infotek, are an Ahmedabad-based IT firm with an impressive portfolio of IT solutions, including CallHippo – a virtual phone system, and SoftwareSuggest – a software recommendation platform.

We boast a dedicated workforce of 160+ employees from diverse backgrounds and domains, consistently striving to develop IT solutions that significantly benefit businesses. Moreover, our commitment lies in fostering an employee-friendly and rewarding workplace, ensuring both professional and personal growth for our employees.

To know more: https://appitsimple.com/

About Software Suggest

SoftwareSuggest is a leading software recommendation platform, revolutionizing how businesses find the best software solutions. Established in 2014, we provide expert insights and reviews, guiding users to make informed decisions. Our mission is to simplify software selection and help companies thrive with the right tools for success.

To know more: https://www.softwaresuggest.com/

Roles & Responsibilities :

Prospect & Engage: Identify and engage potential customers in the target market(both domestic and international).

Compelling Presentations: Deliver persuasive sales presentations and product consultations.

Customer Understanding: Grasp customer needs and convey product value effectively.

Contract Management: Efficiently handle contracts and terms.

Sales Targets: Meet or exceed sales targets for revenue growth.

Customer Relations: Build strong relationships with B2B customers, serving as their main point of contact.

Tailored Solutions: Comprehend customer objectives and offer customized solutions.

Ongoing Support: Provide consistent support and check-ins for customer satisfaction.

Feedback Loop: Act as a bridge between customers and the product development team, offering valuable insights.

Requirements:

Proven Success: Demonstrated success in B2B sales, preferably in SaaS.

Communication Skills: Excellent communication and negotiation skills.

Technical Acumen: Strong technical understanding of SaaS products.

Customer-Centric: Passion for delivering exceptional customer experiences.

Leadership: Ability to mentor and lead sales professionals.

Problem Solver: Strong problem-solving skills for technical and business challenges.

Collaborative: Effective collaboration with cross-functional teams.

Innovative: Analytical thinking and innovative problem-solving.

Organized: Strong organizational and time management skills.

Perks of Working with Us!

5-day Workweek

Unlimited Paid Leave Policy

Uncapped Performance-Based Incentives

Reward & Recognition Programs

Annual Company Retreats

Employee Referral Rewards

Job Description

This requirement is to service our client which is a leading big data technology company that measures what viewers consume across platforms to enable marketers make better advertising decisions. We are seeking a Senior Data Operations Analyst to mine large-scale datasets for our client. Their work will have a direct impact on driving business strategies for prominent industry leaders. Self-motivation and strong communication skills are both must-haves. Ability to work in a fast-paced work environment is desired.

Problems being solved by our client: 

Measure consumer usage of devices linked to the internet and home networks including computers, mobile phones, tablets, streaming sticks, smart TVs, thermostats and other appliances. There are more screens and other connected devices in homes than ever before, yet there have been major gaps in understanding how consumers interact with this technology. Our client uses a measurement technology to unravel dynamics of consumers’ interactions with multiple devices.

Duties and responsibilities:

• The successful candidate will contribute to the development of novel audience measurement and demographic inference solutions. 
• Develop, implement, and support statistical or machine learning methodologies and processes. 

• Build, test new features and concepts and integrate into production process
• Participate in ongoing research and evaluation of new technologies
• Exercise your experience in the development lifecycle through analysis, design, development, testing and deployment of this system
• Collaborate with teams in Software Engineering, Operations, and Product Management to deliver timely and quality data. You will be the knowledge expert, delivering quality data to our clients

Qualifications:

• 3-5 years relevant work experience in areas as outlined below
• Experience in extracting data using SQL from large databases
• Experience in writing complex ETL processes and frameworks for analytics and data management. Must have experience in working on ETL tools.

• Master’s degree or PhD in Statistics, Data Science, Economics, Operations Research, Computer Science, or a similar degree with a focus on statistical methods. A Bachelor’s degree in the same fields with significant, demonstrated professional research experience will also be considered. 
• Programming experience in scientific computing language (R, Python, Julia) and the ability to interact with relational data (SQL, Apache Pig, SparkSQL). General purpose programming (Python, Scala, Java) and familiarity with Hadoop is a plus.  
• Excellent verbal and written communication skills. 
• Experience with TV or digital audience measurement or market research data is a plus. 
• Familiarity with systems analysis or systems thinking is a plus. 

• Must be comfortable with analyzing complex, high-volume and high-dimension data from varying sources
• Excellent verbal, written and computer communication skills
• Ability to engage with Senior Leaders across all functional departments
• Ability to take on new responsibilities and adapt to changes