
Associate Director - Engagement & Retention Marketing
at A Fintech Startup in India
• Create and manage a full funnel marketing strategy for our social partners with a strong
focus on engagement, retention, loyalty, and referral across digital channels (Push, SMS,
Email, WhatsApp, Paid, Organic and other channels)
• Collaborate cross-functionally with Design, Product, Engineering, and Data Science to
deliver compelling new personalized customer journeys.
• Create scalable strategies and systems for content personalization.
• Establish a strong understanding of the interests and behaviours of our customer
segments to build a foundation of user insights to produce actionable recommendations
for growing engagement within each segment.
• Define and monitor KPIs, produce and communicate insights, and make relevant course
corrections to drive core business metrics.
• Generate data-driven hypotheses and conduct experiments to inform overall
engagement strategy.
• Leverage marketing and analytics tools such as Mo Engage, Lead Squared, Google
Search Console, to measure impact of content efforts and diagnose opportunities for
optimization.
• Understand user pain points and develop a user-first experience through skilled analysis
to address consumer needs.
• Drive execution and delivery of initiatives
Attributes we are looking for:
• 2+ years of experience in B2C internet industry is a must
• MBA from Tier 1 college or BTech from a renowned college or university is a must
• 5+ years of work experience in lifecycle, or growth marketing at a high growth
organisation preferably in Fintech or a Social commerce industry
• Strong influencer and executioner, with the ability to translate recommendations into
results.
• Relevant marketing experience of multi-channel Engagement and Retention programs
• Experience leveraging a complex marketing automation / email marketing platform.
• Strong analytical background and data driven, demonstrating the ability to understand
key performance drivers and ability to execute against findings.
• Great excellent written and verbal communication skills
• Strong results orientation, proven record performing to aggressive growth targets

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Requirements:
- A minimum of 3+ years of proven experience with Zoho CRM is a mandatory requirement; you must be an expert in the platform.
- Hands-on experience with coding and development within Zoho CRM (e. g., Deluge scripting, API integration, custom functions, and workflow automation).
- Strong understanding of sales processes and how to optimize them using CRM systems.
- Proficient in analyzing data, generating reports, and using data to drive decisions.
- Familiarity with BigQuery or similar data warehousing platforms for processing and analyzing large datasets is advantageous.
- Ability to work cross-functionally with sales, marketing, and customer success teams, as well as technical staff.
- Strong problem-solving skills with a proactive approach to identifying and fixing CRM-related issues.
- Bachelor's degree in a relevant field (e. g., IT, Computer Science, Business Management).
- Preferred: Experience working in a SaaS environment is a plus.

Egen is a data engineering and cloud modernization firm helping industry-leading companies achieve digital breakthroughs and deliver for the future, today. We are catalysts for change who create digital breakthroughs at warp speed. Our team of cloud and data engineering experts are trusted by top clients in pursuit of the extraordinary. An Inc. 5000 Fastest Growing Company 7 times, and recently recognized on the Crain’s Chicago Business Fast 50 list, Egen has also been recognized as a great place to work 3 times.
The Application Development team's tech stack can consist of VueJS, ReactJS or Angular on the front end and also includes Typescript, NodeJS, Express, NestJS, PostgreSQL, RESTful Microservices, and cloud services.
In this role, you will be leveraging your well-versed knowledge of software engineering principles and system design along with a team of interesting and super-smart engineers to solve new and hard to solve business problems with elegant software. We hire Dynamic, Curious, Hustlers who constantly challenge themselves (and others) to grow and be innovative in their approach to bring concepts and designs to life and be committed to lifelong technology (and everything) learning.
Required Experience:
- Love of Javascript/Typescript with a strong understanding of its design patterns, best practices, and style guides with atleast 4+ years of experience in Frontend development.
- Strong production experience with Javascript MVC frameworks - preferably AngularJS, React JS, and/or VueJS
- C# and API Development (RESTful, GraphQL, .Net Web API) experience
- Test first and test often development approach with Karma and Jasmine, Mocha, or Protractor frameworks
- Ability to leverage Git version control in a production environment
- Have experience with and curiosity of agile and lean philosophies
- Have experience working and a strong understanding of object-oriented programing and browser technologies
- Ability to see and communicate your ideas to clients and the team


Internship Opportunity at REDHILL SOFTEC
Position: Software Intern
Duration: 3 Months
Domains: Machine Learning or Full Stack Web Development
Working Hours: 10 AM - 6 PM
About REDHILL SOFTEC:
REDHILL SOFTEC is a dynamic and innovative tech company committed to fostering talent and driving technological advancements. We are excited to announce an exclusive internship opportunity for MCA students passionate about Machine Learning or Full Stack Web Development.
Internship Details:
Duration: The internship spans 3 months, offering a deep dive into either Machine Learning or Full Stack Web Development.
Domains:
Machine Learning: Work on cutting-edge ML projects, learning and applying various algorithms and data analysis techniques.
Full Stack Web Development: Gain hands-on experience in both front-end and back-end development, working with the latest web technologies.
Stipend: This is an unpaid internship designed to provide valuable industry experience and skill development.
Working Hours: Interns are expected to work from 10 AM to 6 PM, ensuring a full-time immersive experience.
What We Offer:
Hands-on Experience: Engage in real-world projects that enhance your technical skills and industry knowledge.
Mentorship: Learn from experienced professionals who will guide and support you throughout the internship.
Skill Development: Acquire practical skills in Machine Learning or Full Stack Web Development, making you industry-ready.
Networking: Connect with industry experts and like-minded peers, building a strong professional network.
Who Should Apply:
MCA/BE/BCA students with a keen interest in Machine Learning or Full Stack Web Development.
Individuals looking to gain practical industry experience and enhance their technical skills.
Self-motivated learners eager to work on real-world projects and solve challenging problems.
How to Apply:
Interested candidates can apply by visiting our website and completing the registration process. Remember, spots are limited, and early applications are encouraged to secure your place in this enriching program.
Join REDHILL SOFTEC and take a significant step towards a successful career in technology!
REDHILL SOFTEC
Vijayanagar Bangalore
www.redhillsoftec.com
We look forward to welcoming passionate and driven interns to our team!
Candidate Should have the Knowledge of Gold Quality, Diamonds, Pearls etc.
Candidate Should be handling the enquiries and turn into sales.
Candidate Should be Smart, Fair and Good Looking.
- Should adhere to SDLC processes and Oracle standard documentation /Operating Procedures
- Develop Reports, Charts and Forms using built-in UI components
- Add HTML5 and CSS3 scripting to improve the User Interface thereby providing a better user experience
- Include custom scripting (JavaScript/JQuery/AJAX) as per the business requirement
- Prepare Test cases/reports. Perform Unit , Peer and System Testing on the same
- Inspect / Debug the code logic using the browser developer tools
- Deploy Authentication and Authorization for the modules as per requirement
- Build features and applications with a mobile responsive design (Not mandatory)
- Migrate application and DB objects from DEV to TEST/PROD environments.
- Mandatory to work from Bosch Bangalore office from the start
Mandatory and Optional Skills
Sr. No.
Technical Skills
Mandatory /Good to have
Min Years of hands on Exp in this skill
1
Oracle Apex
Mandatory
3 Yrs
2
Oracle SQL, PL/SQL, Oracle DB Models/Objects
Mandatory
3-5 Yrs
3
Extensive project experience in developing Interactive Reports/Grids, Charts/Graphs, Forms (version > 20.x)
Mandatory
3
4
JavaScript, JQuery, AJAX, CSS and HTML5
Knowledge
1-2 Yrs
5
Data and UI integration with external (Oracle & Non-Oracle) systems
Knowledge
3 Yrs
- Should adhere to SDLC processes and Oracle standard documentation /Operating Procedures
- Develop Reports, Charts and Forms using built-in UI components
- Add HTML5 and CSS3 scripting to improve the User Interface thereby providing a better user experience
- Include custom scripting (JavaScript/JQuery/AJAX) as per the business requirement
- Prepare Test cases/reports. Perform Unit , Peer and System Testing on the same
- Inspect / Debug the code logic using the browser developer tools
- Deploy Authentication and Authorization for the modules as per requirement
- Build features and applications with a mobile responsive design (Not mandatory)
- Migrate application and DB objects from DEV to TEST/PROD environments.
- Mandatory to work from Bosch Bangalore office from the start
Mandatory and Optional Skills
Sr. No.
Technical Skills
Mandatory /Good to have
Min Years of hands on Exp in this skill
1
Oracle Apex
Mandatory
3 Yrs
2
Oracle SQL, PL/SQL, Oracle DB Models/Objects
Mandatory
3-5 Yrs
3
Extensive project experience in developing Interactive Reports/Grids, Charts/Graphs, Forms (version > 20.x)
Mandatory
3
4
JavaScript, JQuery, AJAX, CSS and HTML5
Knowledge
1-2 Yrs
5
Data and UI integration with external (Oracle & Non-Oracle) systems
Knowledge
3 Yrs


- 3 + years of hands-on experience in developing end-to-end applications using Node.Js.
- Extensive knowledge of JavaScript and Strong proficiency in frameworks (e.g. Express)
- Understanding or experience with programming languages like PHP and frameworks like Codeigniter
- Solid background of Object-Oriented concepts, Data Structures, and web development cycle.
- Experience with relational and graph databases (Mysql, Mongo, Dynamo DB)
- Experience with RESTful web services
- Rich user interface development experience with HTML5 and JavaScript frameworks like AngularJS, JQuery, w3css/bootstrap, etc
- Proficiency with code version tools such as Git, BitBucket
- Understanding the nature of asynchronous programming and its quirks and workarounds.
- Proficiency in writing clean and maintainable code
- Skilled with code optimization techniques
- Experience working within Agile development environments.
- Must be able to write up Technical / Non-Technical Documentation.
Culture alert: For TransFunnel, culture plays a major role. We believe in the power of ONE. We know that company culture can make or break your work experience and so we have a https://www.transfunnel.com/about-us/our-team">team that puts the human connect before anything else. Whether we work from office, home or anywhere -- we keep the connection going with plenty of fun activities. Also, we have a flat hierarchy. Hit apply if you think exploring this role would be work with fun!
1Understand the goal, audience, and core message of a campaign and create copy to suit. 2. Take end-to-end responsibility for writing compelling content for all brand properties.
3. Ability to think out-of-the-box (clichéd. We know. Still), play-with-words and write in a simple, concise and accurate manner for campaigns
4. Research, write, edit and proof all levels of copy included headlines and body copy, for all online, offline, external and internal needs.
5. Write effective content for marketing collaterals like brochures, flyers, etc.
Skills
- Should be able to deliver quality content consistently. Parameters of quality include grammar, punctuation etc
- Ability to write crisp and error-free content
- A knack for editing and proof-reading content with good research-oriented skills

1. Understanding of the Mobile Application Development lifecycle
2. Hands-on experience with React Native
3. Experience with Redux or Flux or MobX
4. Understanding of Advanced JavaScript – ES6
5. Understanding of Flexbox
6. Preferable experience with iOS (Swift) or Android (Java) development
7. Understanding of iOS/Android module integration
8. Deploying iOS and Android apps on Apple Appstore and Android Play Store.
9. Ability to work in an Agile environment
KRAs includes :
1. Understanding the scope of work
2. Working with the design, programming & testing team on project estimates & timelines
3. Coordinate with team to build assets to be used within the mobile application
4. Build Application static flows using React Native with Redux or MobX
5. Integrate JSON web services
6. Working with the tester to fix bugs reported by the testers
7. Building and deploying the application to the app store
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
- Maintaining a positive, empathetic, and professional attitude toward customers at all times.
- Serving customers by providing product and service information and resolving product and service problems.
- Attracting potential customers by answering product and service questions and suggesting information about other products and services.
- Knowing company's products inside and out so that queries can be handled well
- Handling queries from international customers on call, email & social media.
What you need to have:
- Candidate should be ready to work during night shift (US working time)
- Experience of providing support to international customers on call or chat process preferred
- Excellent fluency in spoken English
- Proven work experience of Customer interactions.
- Capable of speaking in American accent (preferred)
- In-dept understanding of customer service practices
- Excellent written and verbal communication skills in English
- Teamwork and motivational skills\Ability to handle multiple tasks, work in a fast- paced environment and meet deadlines.
- Should have Good follow up skills
- Should be Honest and Self Disciplined
- Excellent Team player and Quick learner
- Graduate
- English Hons. (Preferred)

Ideal Candidate Profile
- Strong grasp of computer science fundamentals and excellent problem solving skills.
- Good understanding of software engineering practices, Data Structures & Algorithms.
- Solid programming skills in Java/Kotlin.
- Good communication skills.
- Strong sense of ownership and accountability.
- Experience in Reactive programming, Asynchronous programming and Unit Testing will be an added advantage.

