Ad Sales Manager

Job Title: Brand Copywriter

Experience: 2–3 Years

Location: [Kandivali]

Employment Type: Full-Time

Job Summary

We are looking for a creative and passionate Brand Copywriter who can transform ideas into compelling words that resonate with audiences. The ideal candidate has a strong understanding of digital communication, brand storytelling, and content strategy. You will be responsible for crafting impactful copy across digital and offline platforms while maintaining a consistent brand voice.

As the custodian of the brand's written communication, you will collaborate closely with the design, content, research, and leadership teams to create engaging campaigns that strengthen brand identity and drive audience engagement.

Key Responsibilities

Create compelling, engaging, and persuasive copy for digital and offline marketing channels.

Develop high-quality content for social media, websites, landing pages, email campaigns, advertisements, brochures, presentations, and other marketing collateral.

Write creative campaign concepts, taglines, headlines, captions, and promotional content aligned with the brand voice.

Adapt writing style and tone based on different target audiences, platforms, and campaign objectives.

Collaborate with designers, content strategists, and marketing teams to develop integrated marketing campaigns.

Work closely with the Head of Research and Co-founder to translate ideas and insights into impactful brand communication.

Ensure consistency in brand messaging across all communication channels.

Review, edit, and proofread content to maintain quality, accuracy, grammar, and brand standards.

Research industry trends, competitors, and consumer behavior to create relevant and engaging content.

Optimize content for digital platforms and audience engagement.

Participate in brainstorming sessions and contribute innovative campaign ideas.

Analyze campaign performance and incorporate learnings into future content strategies.

Manage multiple writing projects simultaneously while meeting deadlines.

Required Skills & Qualifications

Bachelor's degree in Journalism, English, Mass Communication, Marketing, Advertising, or a related field.

2–3 years of experience in Brand Copywriting, Digital Copywriting, Content Writing, or Creative Writing.

Excellent written and verbal communication skills in English.

Strong storytelling and creative writing abilities.

Experience writing for digital platforms including social media, websites, blogs, and marketing campaigns.

Strong understanding of brand communication and consumer psychology.

Ability to simplify complex ideas into engaging and easy-to-understand content.

Excellent proofreading and editing skills.

Strong attention to detail and creativity.

Ability to work in a collaborative and fast-paced environment.

Good time management and multitasking abilities.

As a business development manager, you'll need to: • research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets • seek out the appropriate contact in an organisation • generate leads and cold call prospective customers • meet with customers/clients face to face or over the phone • foster and develop relationships with clients • understand the needs of your customers and be able to respond effectively with a plan of how to meet these • think strategically - seeing the bigger picture and setting aims and objectives in order to develop and improve the business • work strategically - carrying out necessary planning in order to implement operational changes • draw up client contracts - depending on the size of company, this task may be completed by someone else or agreements may not be as formal • have a good understanding of the businesses' products or services and be able to advise others about them • ensure staff are on board throughout the organisation, and understand the need for change and what is required of them • train members of your team, arranging external training where appropriate • discuss promotional strategy and activities with the marketing department • seek ways of improving the way the business operates • attend seminars, conferences and events where appropriate • keep abreast of trends and changes in the business world. If your business development role is more sales orientated, you may also: • help to plan sales campaigns • create a sales pipeline • increase sales of the business • carry out sales forecasts and analysis and present your findings to senior management. • develop the business sales and marketing strategy. Skills You'll need to have: • an excellent telephone manner for making initial contact and for ongoing communication with customers and business associates • interpersonal skills for building and developing relationships with clients • written and verbal communication skills - needed for communicating with a range of people, both internally and externally, as well as presentation skills • IT skills, including the use of spreadsheets • teamworking skills and a collaborative approach to work • decision-making skills • the ability to multitask and prioritise your workload • project management and organisational skills • the ability to motivate yourself and set your own goals • negotiating skills • the ability to think strategically • the ability to analyse sales figures and write reports • a flexible approach to work with the ability to adapt to a fast-paced, ever-changing environment • initiative and the confidence to start things from scratch

• SAP Ariba Strategic Sourcing capabilities including Ariba Spend Analysis, Ariba Sourcing, Ariba Contracts, Ariba Supplier Lifecycle & Performance and Supplier Risk
• Should have experience in implementing on- premise and on- cloud Ariba.
• Good knowledge and understanding of Ariba P2P, Integration of P2P with backend ERP System.
• Strong Knowledge in ARIBA network skill set
• Daily activity :
• RFI Creation
• Auction Creation
• Forward Auction Creation
• Coordinating with Supplier for Response
• Resolving Login Issue of supplier
• Supplier onboarding
• Catalog Uploading
• Creating Templates as per requirement.

1. Develop and maintain custom modules, workflows, and scripts within the LOANIQ platform.
2. Build Java-based interfaces and services to integrate LOANIQ with other banking applications (core banking, risk systems, reporting, etc.).
3. Analyze business requirements and translate them into technical specifications and design documents.
4. Enhance existing LOANIQ functionality to meet evolving regulatory and business requirements.
5. Perform code reviews, unit testing, and ensure CI/CD compliance for releases.
6. Collaborate with cross-functional teams including BA, QA, Infrastructure, and Support to deliver projects on time.
7. Support production environments, investigate issues, and provide long-term solutions.
8. Act as a technical SME on LOANIQ-related queries and mentor junior developers when needed.

What will I be doing?

As the UX Lead, focused on our Core Experience area, you will define a cohesive strategy and deliver cross-team, multi-phase projects from concept through implementation.

You need to lead an existing team that will be focused on creating a simple, easy-to-use, and best-in-class experience for our users. You'll lead a team of 4-5 product designers not only by means of their product work, and you'll also be a coach and foster their career development

You'll work cohesively with the leadership and engineering team.

Roles and Responsibilities:

• Analyze the product’s present UX pitfalls, optimization, and growth opportunity or the impact of a user problem and then help tune the project scope accordingly with the product partners
• Understand frequency of usage and the relative importance of a feature/experience, and how it fits into the complete product
• Rationally narrow down to a design recommendation with a strong focus on short-term and long-term implications of the choice Independently deliver high-quality visual design work and support the production with the engineering partners
• Write relevant front end code (HTML, CSS)

What Skill do I need? 

• We emphasize proof of work more than your credentials. Lead and support key design projects
• Relevant work experience of 5+years (preferably in a start-up space) 
• Demonstrated experience leading multidisciplinary UX/Product design teams to deliver high-quality projects at scale
• Proficient in Sketch, XD, Photoshop, Illustrator, or other design tools 
• Has experience working in AGILE methodology
• Knowledge of current UX best practices, including user research and accessibility across mobile and web

• 5+ years of relevant experience
• Design, implement and manage websites using WordPress
• Collaborate with members of a creative team
• Manage front-end and back-end website development
• Create WordPress plug-ins and themes
• Maintain well-documented, reusable, and transferrable code
• Troubleshoot and resolve website problems for clients and co-workers
• Stay abreast of new developments in software, trends, and practice
• Must have experience in managing media websites at scale.
• Proficiency using WordPress
• Expertise in HTML5, CSS3, JavaScript, and jQuery
• Experience using debugging tools such as Firebug and Chrome Inspector
• Strong understanding of front-end and back-end website development
• Keen attention to detail
• Good communication skills