iMocha Career
iMocha is a Leader in Digital Skill Assessment for Global Enterprises. iMocha’s suite of products for recruitment and L&D are now empowering users across 1000+ organizations in 70 countries to digitize their recruiting and upskilling operations. Currently we are growing by 250% Year-On-Year. With several awards and recognition in its kitty, we have been awarded as No. 1 PaaS Company of India by Microsoft. We are also featured in ‘Google’ as top recruitment tool and recognized by ‘Forbes’ as top methods of screening applicants.
We care for our employees and follow a ‘Work Happy Culture’ where we have flexible office timings and consider every employee as an asset to the company. And YES... We do not track your working hours and a strict ‘NO’ to micro-management so that the work-life balance is maintained. Moreover, iMocha is ‘Great Place to Work’ certified with 4.9 ratings on Glassdoor. And guess what? The CEO of Microsoft also talks about iMocha. Here is what Satya Nadella has to say how iMocha assists recruiters to increase pace of hiring- https://www.youtube.com/watch?v=XwyAIwtfiUM&t=194s
For more details, visit us – https://www.imocha.io
Jobs at iMocha
Role- Technical Editor
Email (Life Cycle) Marketing Manager
at iMocha
•Build and maintain our map of the prospect and customer journey through our lifecycle communication
•Use marketing tooling to drive best-in-class growth and lifecycle communication across the lead, prospect, and customer journey
•Own and present metrics to key stakeholders including leadership
•Lead email automation across workflows
•Test and iterate on communication strategies across a highly personalized journey
. Execute high-impact A/B tests to help continually improve performance.
•Create copy briefsyourselfand work closely with content to drive email content
•Work closely with our marketing organization to keep our email lifecycle channels aligned with strategy and goals
•Own and drive the strategy for Lead, MQL, SQL, and Opportunity conversion through email programs.
•Be a resource for cross functional teams on best practices running email campaigns.
•Own &manage all elements of email creation from content direction, production, copy, to operations, testing, scheduling, creative (in partnership with design), testing, and analysis.
•Optimize email for driving prospects through the pipeline, focusing on buyer personas.
•Work with Marketing Ops to validate prospect segments
•Work closely with Integrated Marketing and Product Marketing teams to keep content in ongoing campaigns up to date and consistent with our brand, company and products!
•Create optimized nurtureprograms to increase lead engagement at scale across several audience segments.
•Develop, execute, and maintain high-impact multi-touch email nurture campaigns that increase lead readiness and focus on key themes.
•Regularly dive deep into data with reportsand dashboards to monitor campaign results and drive strategic decision making to optimize.Analyze and interpret behaviors and patterns that make leads likely to become active customers.
•Drive email innovation through customer segmentation and personalization strategies
•Stay on top of the latest trends in customer engagement marketing to ensure that iMochais implementing best practices to remain leading edge
Must have :
-5+ years of experience in B2B marketing
-Prior experience in Email Lifecycle Marketing for a B2B SaaS Company
-Experience with multiple email marketing tools
-Demonstrated understanding of a B2B marketing funnel and how to align campaign strategies with customer journeysTask
Roles & Responsibilities
-
Knowledge of ranking factors and search engine algorithms
-
Using keywords in content naturally
-
Writing search engine optimized copy
-
Optimizing current copy on a client's website (page titles, Meta descriptions, h1s, alts, anchor text, etc.)
-
Share content suggestions based on research using various tools
-
Keeping all files in proper formats and good in Excel
-
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
-
Research and suggest content recommendations
-
Experience with A/B and multivariate experiments (good to have)
-
Writing Guest Posts, articles, solution pages
-
Develop and implement link building strategy
-
Optimizing and refreshing existing content
-
Managing the publication calendar using a CMS
-
Knowledge of SEO and good understanding of how it applies to content marketing
-
Excellent communication and interpersonal skills
-
Excellent Verbal and written communication skills
-
Excellent in Content Research
-
Basic knowledge of HTML
-
A keen desire to ensure your technical skills and SEO knowledge remain up-to-date
-
Ability to work within a team and independently
-
Can-do & go getter attitude
-
Problem Solving attitude
-
Knowledge of Content Marketing, Infographics, ORM, Keyword Research, Google algorithm
-
Understanding of Cluster and Pillar Model or Hub and Spoke Model
Responsibility
Devise creative public relations strategies to raise the company’s profile across US and Indian markets.
Develop effective PR campaigns and plans using appropriate strategies, tools and tactics.
Craft (and revisit existing) robust company and product narratives & key messages that are media-friendly and will support company spokespeople for all external engagements.
Come up with comms quarter plans and PR calendars
Organise and drive PR & Media Relations activities with agency and spokespeople.
Be the custodian of the brand’s press office and ensure the same is constantly updated with updated facts and figures, databases, profiles, brand assets, spokespeople images, profiles, etc.
Work with the in-house marketing team to ensure consistency in promoting the corporate, brand and product image.
Organise and coordinate earned media opportunities, including media interviews, email responses and speaking opportunities at events/forums.
Draft/edit, and approve company statements, speeches, press releases, briefers, debriefers and authored articles by ensuring consistency in messaging and high quality of content.
Assess earned and paid opportunities for strategic partnerships and manage relations for the same.
Analyse results and impact of PR & Media Relations campaigns and efforts and creatively prepare performance and impact reports.
Content support Internal Communications and employee engagement campaigns and activities in close collaboration with the Leadership Team, People Org and other internal stakeholders.
Requirements
5+ years experience in public relations and/or corporate communications, ideally B2B Tech/SaaS experience preferred.
Preferred to have established relationships with media contacts and demonstrated success with media relations
Experience working with agency and getting favorable mentions on media in a regular basis
Skilled at planning, prioritising and executing in a fast-paced environment with keen attention to detail and accuracy.
Outstanding verbal and written communication with a special knack for telling stories in a clear, intriguing and effective way, and keen attention to grammar.
Ability to draft focussed talking points and content for simple blog posts, FAQs, video scripts and more
A creative mind partnered with the ability to find the best practical solutions
Graphic Designer - Static and Video creatives
at iMocha
Responsibility
Help build design work across multiple mediums on a variety of projects, from statics to videos
Build digital assets for marketing campaigns that align across channels
Assist in brand focussed marketing campaigns – events, social media, website etc
Design templates for Landing Pages, Email using custom CSS and styling to help support brand message.
Assist in design websites with Wire-framing and UX capabilities.
Design printed collateral, signage, print ads, presentations etc.
Help maintain consistency in iMocha’s brand voice across audiences, mediums and channels
Requirements
5+ years in social media and website focussed creative work
Extensive experience with Illustrator, Photoshop, Figma and InDesign
Creative bend of mind
Ability to approach a problem from multiple aspects
Can work independently on projects
Attention to detail
Closely track various creative performances and be aware of platform specific creative sweet spots
Open to constructive criticism
Preferred not mandatory: Experience in a startup environment
Roles and Responsibilities
· Understanding the customers needs to help them explore our software & resolve customer complaints quickly.
· Understanding clients requirement
· Identify key staff in client companies to cultivate profitable relationships.
· Taking care of customer requirements and co-ordinate with tech team to get the resolution.
· Be clear on the potential ROI you can bring from a customer
· Identify new sales opportunities within existing accounts to retain a client-account.
· Work collaboratively with the sales team members to achieve team targets.
· Promote high-quality sales and customer service processes.
· Coordinate with internal team to get the issue resolves as soon as possible
Qualifications
Desired Candidate Profile
· 0 - 2 Years of experience in (SaaS) industry.
· Via Phone/Email
· Problem-solving attitude.
· Ability to train employee as well as clients
· Upselling & Cross selling
· Aptitude for learning tech products
· Customer relationship management.
· Proactive and willing to improve on processes.
Responsibilities ;
1. Produce well-researched content, primarily long-form content, in the form of guides, whitepapers, research papers, thought-leadership content, etc.
2. Identify areas to improve quality and usability of each asset
3. Create writing schedules and adhere to them to finish projects within deadline
4. Communicate with internal SMEs to create content rich in quality
5. Develop related content for multiple platforms and use-cases, such as website content, landing page content, videos, etc.
6. Perform research and use SEO (Search Engine Optimization) while writing to drive visibility in search results
7. Identify customer’s needs and recommend new topics for content production
8. Ensure consistency in the form of tone and style
Background and Skills
1. 6 month - 2 years experience in content writing, preferably catering to the U.S. audience.
2. A solid portfolio of published works (focus on long-form content)
3. Impeccable grasp of the English language, with an understanding of idioms and slang as well
4. Experience doing research using multiple sources
5. Familiarity with web publishing
6. Working understanding of SEO
7. Proficiency with writing programs as Google docs, Microsoft Word, Excel, Outlook, PowerPoint, etc.
8. Strong interpersonal skills
Responsibilities ;
1. Produce well-researched content, primarily long-form content, in the form of guides, whitepapers, research papers, thought-leadership content, etc.
2. Identify areas to improve quality and usability of each asset
3. Create writing schedules and adhere to them to finish projects within deadline
4. Communicate with internal SMEs to create content rich in quality
5. Develop related content for multiple platforms and use-cases, such as website content, landing page content, videos, etc.
6. Perform research and use SEO (Search Engine Optimization) while writing to drive visibility in search results
7. Identify customer’s needs and recommend new topics for content production
8. Ensure consistency in the form of tone and style
Background and Skills
1. A minimum of 3+ years of experience in content writing, preferably catering to the U.S. audience.
2. A solid portfolio of published works (focus on long-form content)
3. Impeccable grasp of the English language, with an understanding of idioms and slang as well
4. Experience doing research using multiple sources
5. Familiarity with web publishing
6. Working understanding of SEO
7. Proficiency with writing programs as Google docs, Microsoft Word, Excel, Outlook, PowerPoint, etc.
8. Strong interpersonal skills
You will be responsible for managing SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Your efforts will lead to improved brand visibility and lead generation which will in turn, increase demand generation. You need to have an analytical and creative mindset to succeed in this role.
Experience
2 – 4 years of experience
Responsibilities
- Knowledge of ranking factors and search engine algorithms
- Perform in-depth keyword research using various tools (like Keyword Planner and Moz)
- Keeping all files in proper formats and proficient in Excel
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
- Research and suggest content recommendations
- Track, report, and analyze website analytics
- Experience with A/B and multivariate experiments (good to have)
- Knows how to improve page performance score & Core Web Vitals
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- The creation of on-site and off-site SEO strategies
- Develop and implement link building strategy
Requirements
- A strong understanding of how search engines operate
- Excellent communication and interpersonal skills
- Good report writing skills and excel skills
- Highly organized with the ability to prioritize and manage numerous tasks
- A keen desire to ensure your technical skills and SEO knowledge remain up-to-date
- Passionate and eager to learn SEO best practices
- Ability to work within a team and independently
- Can-do & go getter attitude
- Problem Solving attitude
- Knowledge of Content Marketing, Infographics, ORM, Keyword Research, Google algorithm, Data Mining Tools is must
- In-depth experience with SEO tools like -
- Analytics
- GSC
- SEMR
- Ahref
- Hubspot
- Screaming Frog
People hiring at iMocha
Similar companies
Cutshort
About the company
At Cutshort, We are building an unconventional startup to connect passionate professionals with each other. Using Artificial Intelligence (AI), gamification and network intelligence, our focus is to reduce noise and give high quality results to our users.
Our recruitment solution was launched first and is seeing good traction 1.5M+ users and ~15000 companies such as Google, Flipkart, Ola, Zomato, Oyo Rooms, HackerRank, BrowserStack have used the platform. So far, more than 4000 positions worth $17,500,000 have been closed by the hiring staff at these companies.
To experience the future, check out our latest product Voila: https://cutshort.io/voila
If you are smart and want to build something as big as LinkedIn, we might have a position for you. But before applying, be sure to read this blog post to see if you'd be a fit
Jobs
10
OYO Rooms
About the company
Jobs
6
Flipkart
About the company
Jobs
3
Paytm
About the company
About Us:
Paytm is India’s leading digital payments and financial services company, which is focused on driving consumers and merchants to its platform by offering them a variety of payment use cases. Paytm provides consumers with services like utility payments and money transfers, while empowering them to pay via Paytm Payment Instruments (PPI) like Paytm Wallet, Paytm UPI, Paytm Payments Bank Netbanking, Paytm FASTag and Paytm Postpaid - Buy Now, Pay Later. To merchants, Paytm offers acquiring devices like Soundbox, EDC, QR and Payment Gateway where payment aggregation is done through PPI and also other banks’ financial instruments. To further enhance merchants’ business, Paytm offers merchants commerce services through advertising and Paytm Mini app store. Operating on this platform leverage, the company then offers credit services such as merchant loans, personal loans and BNPL, sourced by its financial partners.
Why join us:
- Because you get an opportunity to make a difference, and have a great time doing that.
- You are challenged and encouraged here to do stuff that is meaningful for you and for those we serve.
- You should work with us if you think seriously about what technology can do for people.
- We are successful, and our successes are rooted in our people's collective energy and unwavering focus on the customer, and that's how it will always be.
Jobs
27
Swiggy
About the company
Swiggy is India’s largest food ordering and delivery platform. With a vision of Changing the Way India Eats, the company has more than 25,000 active restaurants partners across eleven cities in the country. Swiggy’s innovative technology, large and nimble delivery service, and customer focus enable a host of benefits including lightning fast deliveries, live order tracking, no restrictions on minimum order amounts, and strong customer support.
Our primary focus is on customer experience thereby making our engagement metrics pretty uncanny for this industry. If you're crazy about solving problems that you face as a customer, come join us on this amazing ride!
Jobs
12
upGrad
About the company
upGrad is an online higher education platform. Founded by Ronnie Screwvala, Mayank Kumar, Ravijot Chugh and Phalgun Kompalli in March’ 2015, upGrad provides rigorous industry-relevant programs designed and delivered in collaboration with world-class faculty and industry. Merging the latest technology, pedagogy, and services, upGrad is creating an immersive learning experience – anytime and anywhere.
Through exclusive partnerships with some of the most prominent universities like IIIT-Bangalore, MICA, BITS Pilani, ISB, Cambridge Judge Business School- our aim to impart university education, online.
Learning online can be tough, especially when you have to do it all by yourself. Reasons why you should upskill with UpGrad:
- We provide an engaging experience via our suite of learning applications right from the university applications till you get a job and transition
- We provide structured online courses in collaboration with some of the prominent universities and industry experts
- We co-create a rigorous curriculum in collaboration with these universities to provide the learners with a holistic learning experience
- All our courses are comprehensive, structured and rigorous - delivered online, providing you the flexibility and opportunity of continuous learning
- We conduct regular live lectures with the industry experts and the professors
- Each of our learners is allocated with a dedicated student mentor who helps them chart a career path and motivates them to push themselves
- We provide in-depth feedback on all the assignments, case studies, and projects
- We have delivered 400+ successful career transitions and we’re committed to building careers of tomorrow
- You get access to an alumni network of 3,000+ students across the globe
- We also conduct periodic offline events like Hackathons, Bootcamps, Alumni Nights and connect you not only to the professors and industry experts but the peers in your batch too
- Last but not the last, we provide career assistance and help all the learners with interview preparations, mentorship calls, and job placements even after the completion of the program
Jobs
22
Simplilearn Solutions
About the company
Jobs
24
Times Internet
About the company
Jobs
1