Creditas Solutions IIT Delhi

Innoviti Payment Solutions (Innoviti) started its payments business in 2008 and quickly established itself as a pioneer in solving difficult problems in the payments space using technology.

Innoviti’s aim is to fuel India’s growth by helping drive a cashless economy.  We believe this will release a tremendous amount of money in the Indian market that will ease the availability of credit to fuel entrepreneurship, create jobs and improve the living standards of every Indian.  Only technology and a talented team that can put technology to use can address this tough problem.

Innoviti is a well-funded company backed by marquee investors such as Titan Company (JV between Tata Group and TIDCO) and Catamaran Ventures (founded by Mr. N. R. Narayana Murthy) and NIIC, Canada.  The company has been winner of several awards including Deloitte fastest growing company in APAC award three years in a row and Red Herring award twice.  We hold 4 patents with 7 more in pipeline.

Our business involves developing products that use technology to remove friction in a) the supply of money (credit) and b) movement of money.  These seemingly simple objectives are actually very tough problems.  Today less than 7% of entrepreneurs get access to capital to grow.  Less than 8% of purchases happen through electronic money. Solving these tough problems in sustainable ways that are scalable and profitable is a tough challenge! 

To address these problems we have built some remarkable products such as uniPAY and smelending.com that today process more than Rs 11,000 Cr. of transactions annually.  Leading customers such as Reliance Retail, Lifestyle, Yatra, Indigo, Inox, Tanishq, BPCL, WalMart are using these products.  The uniPAY product line drives the payments business where we process more than Rs 10,000 Cr. of transactions annually.  The smelending.com business drives the lending to small owners business where we process Rs 400 Cr. of lending annually

If our track record is anything to go by, we have already made a small dent in the world of payments!  We are now looking for enhancing our team with talented individuals who are ready to address more complex challenges and make a bigger dent!