CareerNinja

Your Role: We are looking for an influencer marketing and community manager who thrives in fast moving environments. You will work closely with the Marketing Head as well as cross functional teams to acquire and build an entire community of influencers and creators that will promote the brand. This will aid the marketing goal to do with massive customer acquisition and brand building so as to help millions learn new skills & build better careers.

About Us: CareerNinja is a VC-funded, fast growing EdTech venture that is building the world's largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.

Responsibilities:

• Create a massive outreach campaign of influencers and creators on Youtube, Instagram and other community platforms
• Develop and execute the influencer marketing plan in conjunction with the Marketing Head
• Keep track of industry trends in 100+ skills on the platform and creatively approach, engage and onboard pioneers and creators specifically on YouTube.
• Contact potential partners/influencers through cold calls, emails, networking events, etc and engage and retain them to build a community and get maximum deliverables
• Own and execute complete customer acquisition through influencer marketing & campaigns including referral/affiliate marketing and growth hacks so as to drive increased ROI.
• Closing meaningful brand partnerships for product optimisation as well as borrowing from the partners brand
• Maintain and deepen relationships with the brand’s current partners

Must Have:

• 1+ years of experience with a proven track record of engaging influencers and creators through effective communication skills and marketing campaigns
• Ability to think of innovative and creative ways of approaching potential partners and present unique value propositions.
• 2+ years of hands-on experience working on multiple digital advertising platforms like Instagram, Youtube, LinkedIn
• Strong experience of working closely with design, content, marketing to implement high-leverage campaigns

Good to Have:

• Relevant industry/Start-up/Edu-tech experience in a similar role
• Good communication, copy writing and email marketing skills.
• Proven experience of handling campaigns on Facebook, Instagram with Affiliates, Influencers, Creators
• Good personal network and thriving LinkedIn with meaningful connections
• High level of comfort with approaching and following up with people
• Exposure of other aspects of the marketing functions like performance, social, brand, market research, pricing, etc

Why Work With Us: We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it! You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life

Your Role: We are looking for a growth marketer who thrives in &creates fast moving environments. You will work closely with the founder & cross functional teams to own our complete inorganic marketing strategy so as to help millions learn new skills & build better careers.

About Us: CareerNinja is a vc-funded, fast growing EdTech venture that is building the worlds largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.

Responsibilities- 1. Develop and execute the growth plan in conjunction with the founder 2. Own and execute complete inorganic marketing & campaigns including performance marketing and growth hacks so as to drive increased ROI. 3. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals 4. Monitor cohort performance from channels and campaigns, conduct user & market research to identify key improvement areas, new features and product & process iterations for driving user & revenue growth 5. Work closely with sales, product and support team to build & optimize go-to-market strategy for lead conversion, upsells, reactivation and referrals & drive its operations.

Must Have-

• 3+ years of experience with a proven track record of driving user growth through effective marketing campaigns or growth hacks across different channels(not necessarily Facebook & Google).
• At Least 2+ years of experience in high-performance product or growth marketing roles
• 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
• 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
• Strong experience with optimizing conversion funnels and growth loops and working closely with design, content, marketing and engineering to implement high-leverage experiments

Good to Have-

• Relevant industry/Start-up/Edu-tech experience in a similar role
• Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
• Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
• Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
• A high level of comfort with data and strong analytical skills

Why Work With Us- We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it! You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.

Your role:

We are looking for a performance marketer who thrives in fast moving environments. You will work closely with the growth and marketing head & cross functional teams to execute our complete inorganic marketing/paid ads strategy so as to help millions learn new skills &build better careers.

About Us: CareerNinja is a vc-funded, fast growing EdTech venture that is building the worlds largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally

Requirements 1. Drive traffic to our product via channels ranging from paid advertising & social media to referrals. Lead and manage growth marketing strategies that can move the needle across the company's revenue goals. 2. Generate high-quality leads by optimising channels, messaging, landing pages, etc. 3. Obsession around customer behaviour, customer segmentation and targeting to ensure sharp targeting of customers with relevant communication.
4. Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales &user growth 5. Work closely with sales and support team to build &optimize go-to-market strategy on lead conversion, upsells, reactivation and referrals & drive its operations 6. Manage digital campaigns, from ideation to media planning, creative communication and indepth analysis of performance to drive optimization. 7. Work with the creative team to make sure all performance marketing creative assets are built effectively as well as gather learnings to improve them. 8. Key resource in developing internal core competency around the ability to segment, target, acquire, re-target and optimize consumer acquisition across a coordinated growth marketing strategy through all marketing channels and sources.

Must Have- 1. 2+ years of experience with a proven track record of driving user growth through effective marketing campaigns and growth hacks across different channels(not necessarily Facebook & Google). 2. At Least 2+ years of experience in high-performance product or growth marketing roles 3. 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google) 4. 2+ years on marketing & advertising analytics tools like/similar to Google Analytics 5. Experience driving growth strategy, sales operations and owning product that immediately drives the company's business objectives, growth and P/L

Good to Have- 1. Relevant industry/Start-up/Edu-tech experience in a similar role 2. Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.) 3. Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc 4. Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management 5. A high level of comfort with data and strong analytical skills

Why Work With Us: We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it! You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.

Your Role:

We are looking for an SEO and Organic Marketing Manager who thrives in fast moving environments. You will work closely with the Marketing Head as well as cross functional teams to create and implement the brand’s SEO and Content strategy. This will aid the marketing goal to do with massive customer acquisition and brand building so as to help millions learn new skills & build better careers.

About Us:

CareerNinja is a VC-funded, fast growing Edtech venture that is building the world's largest personalized digital university. We curate the right content, provide live expert mentorship & connect to top employers to help youth achieve their career goals. Alongside our partners like Canva, we have 50,000+ learners across 100+ courses with an average rating of 4.8/5. Join our mission to make high quality learning available at a mass-affordable scale globally.

Responsibilities

1. Plan, Develop and implement effective SEO strategies in order to increase the organic traffic to the website/landing page/blog.
2. Work towards organic search optimization and ROI maximization by collaborating with web developers and marketing team
3. Regularly perform thorough keywords research
4. Optimize the content of landing pages, blogs and websites and monitor redirects, click rate, bounce rate, and other KPIs
5. Develop and manage content calendar and get work done according to the acquisition goals monthly
6. Direct and coordinate content teams in off-page search engine optimization tasks like link-building, forum commenting, etc.
7. Analyze the insights and create a report on all aspects of SEO including the audience, traffic, views, clicks, rankings, etc.
8. Collaborate with agencies to feature referrals and guest blogs/listicles
9. Produce high-quality articles, blogs, press releases, email marketing messages, case studies, presentation content, survey reports and web copy
10. Accountable for overseeing all content marketing initiatives and team across all channels to drive traffic, engagement and leads.

Must Have

1. 3+ years of Proven experience as SEO Manager, SEM Manager or similar role
2. Overall marketing experience of 4-6 Years
3. Strong organizational, communication and leadership skills
4. Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
5. Strong experience of working closely with design, content, marketing to implement high-leverage campaigns

Good to Have

1. Relevant industry/Start-up/Edu-tech experience in a similar role
2. Great content writing and marketing skills.
3. A high level of comfort with data and strong research and analytical skills
4. Exposure of other aspects of the marketing functions like performance, social, brand, market research, pricing, etc

Why Work With Us-

We take growth and learning seriously. Working with us could be your best decision if you’re looking to jump five steps ahead in 5x the amount of time. We offer exciting growth opportunities, cross functional learning & ownership. We also offer the chance to work on an exciting product, the opportunity to witness the growth of an early stage start up and be a part of it!
You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, off-sites etc are just a regular part of our work life.

About this role

CareerNinja is a personalised learning platform, that leverages AI to create customised learning environments for a learner based on their goal and background.
It curates the right content & connects to the right industry mentors & job opportunities to enable youth to learn in an experiential manner & achieve their next career goal.
We are ultimately working to productise learning & career goal achievement so as to make the same accessible to anyone at mass-global scale.

Your role, very simply put, is to work with the Founder directly & make this happen. Along with the design & dev teams, you will drive product right from understanding the users, designing the right experience & interface to make it happen & ensuring it is shipped on time & of course continuously iterated. This is an opportunity to literally own and build a product from it's early days & see it to scale given the fast growth. Ultimately you will also drive product monetisation & growth.

If you grow well you will be the one leading all things product, thus this is an exciting leadership role.

Responsibilities

1. Understand markets, competition, and user requirements in depth.
2. Work collaboratively with the UX/UI and engineering team.
3. Define a roadmap for the development team.
4. Explore and integrate monetisation strategies and evolve business models
5. Execute on that roadmap to ensure resiliency and reliability of the product.
6. Work closely with engineering to solve problems and build elegant solutions.
7. Work closely with design and content team to ensure you’re enriching the end-customer experience.
8. Learn, understand and predict user interactions.

Experience

1. 1-4 years of product management experience.
2. Knowledge of multiple functional areas such as Product Management, Engineering, UX/UI, Growth and Business. Marketing understanding is a definite plus
3. Successful track record in planning, developing and executing a strategy for a product while collaborating cross-functionally.
4. Solid engineering fundamentals & strong expsoure to technology.
5. You’re entrepreneurial and are comfortable working in a complex and fast-paced environment.
6. Analytical and data-driven, you love digging into the data to understand what’s happening and define & measure success on every project.
7. You’re passionate about your customers and always bring questions back to what will serve them best.
8. You’re a confident communicator.
9. Experience driving the product vision, go-to-market strategy, and design discussions.
10. Experience as a software engineer/developer or a designer and working with distributed teams is highly desired.

Benefits

Working with us could be your best decision if you're looking for learning, growth and wide exposure. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (everyone under 30) work environment.
Flexible work, free snacks, board game breaks, etc are just a regular part of our work life.

About Us:
CareerNinja is a personalized learning platform that leverages AI to create customized courses for a learner based on their goal and background. It curates the right content, provides 1:1 & 1:many live mentorship & connects to job opportunities to help youth learn in a practical manner to achieve their next career goal. We are ultimately working to make high quality experiential learning accessible to anyone at a mass-global scale.

We are looking for an enthusiastic content writer who is passionate to create compelling blog posts, summaries, creating quizzes, product descriptions, social media content and web copy. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material.

Requirements

• Candidates who are currently pursuing a degree in Bachelor's or Master's with a high passion for Creative or Academic Content Writing, Creation, Curation.
• Must have a zeal to research, learn and grow
• Must be self-motivated and have the ability to perform under pressure

Responsibilities

• You will be researching on ideas and facts suitable to the assigned content/topic
• You will create blog posts, summaries, quizzes etc
• Develop ideas derived from online/offline research and organize the same for further use
• Develop engaging content for articles, blogs, stories and social media to entice and engage audience
• Proofread content for errors or additions and ensure that content is written per instructions
• Ensure that web page content is edited properly to increase on-screen readability
• Think up of creative and catchy titles for each piece of content keeping appropriateness in check
• Curation of content (blogs & videos) around a given list of topics.

Why Work With Us:
Being an education organisation, we take your growth seriously. Working with us could be your best decision if you're looking for learning, wide exposure & looking to be in the driving seat of what you do. Most importantly, if you’re looking to jump five steps ahead and think your current work opportunities aren’t keeping pace with you. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, etc are just a regular part of our work life.

About us-

CareerNinja is a personalized learning platform that leverages AI to create customized courses for a learner based on their goal and background. It curates the right content, provides 1:1 & 1:many live mentorship & connects to job opportunities to help youth learn in a practical manner to achieve their next career goal. We are ultimately working to make high quality experiential learning accessible to anyone at a mass-global scale.

You will drive growth loops, build flywheels, ensure great adoption and seamless sales systems to drive our growth. You will be in the driving seat of ensuring effective marketing strategies and plans to communicate the features and benefits of our product to customers. You will handle market research on current trending products, drive product innovation, influence pricing and packaging, guide sales teams, develop messaging and market positioning around products and take part in presentations and events.

You are right for this role if you can think of a 100 ways to take a product to market & but also prioritise 3 & roll up your sleeves to drive them. Further, if you have real history driving growth loops, strong user adoption and great sales. You should love data, be both analytical & creative at the same time and should enjoy high-leverage experiments.

Responsibilities-
1. Drive traffic to our product via channels ranging from paid advertising & social media to referrals. Lead and manage growth marketing strategies that can move the needle across the company's revenue goals.
2. Generate high-quality leads by optimising channels, messaging, landing pages, etc.
3. Obsession around customer behaviour, customer segmentation and targeting to ensure sharp targeting of customers with relevant communication.
4. Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation
5. Own performance of & drive the entire user journey & conversion funnel from registration and onboarding to early retention, remarketing payment and growth loops like referrals
6. Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth
7. Work closely with sales and support team to build & optimize go-to-market strategy on lead conversion, upsells, reactivation and referrals & drive its operations
8. Manage digital campaigns, from ideation to media planning, creative communication and indepth analysis of performance to drive optimization.
9. Work with the creative team to make sure all performance marketing creative assets are built effectively as well as gather learnings to improve them.
10. Key resource in developing internal core competency around the ability to segment, target, acquire, re-target and optimize consumer acquisition across a coordinated growth marketing strategy through all marketing channels and sources.

Must Have-
1. 2+ years of experience with a proven track record of driving user growth through effective marketing campaigns and growth hacks across different channels(not necessarily Facebook & Google).
2. At Least 2+ years of experience in high-performance product or growth marketing roles
3. 2+ years of hands-on experience working on multiple digital advertising platforms (with expertise in Facebook and Google)
4. 2+ years on marketing & advertising analytics tools like/similar to Google Analytics
5. Experience driving growth strategy, sales operations and owning product that immediately drives the company's business objectives, growth and P/L
6. Strong experience with optimizing conversion funnels and organic growth loops and working closely with design, marketing and engineering to implement high-leverage experiments
7. Strong track record of hitting weekly and monthly targets.
8. Good judgment and strong thought partner for head of product and founders
9. Strong understanding of growth models, strategies and tactics, including acquisition, activation, retention (engagement and stickiness) and virality
10. Experience conducting user research and developing strong user understanding

Good to Have-
1. Relevant industry/Start-up/Edu-tech experience in a similar role
2. Proven experience of handling multiple paid campaigns on (Search, Facebook, Affiliates, Influencers, etc.)
3. Exposure of other aspects of the marketing functions like social, brand, market research, pricing, etc
4. Cross functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
5. A high level of comfort with data and strong analytical skills

Why Work With Us-
Being an education organisation, we take your growth seriously. Working with us could be your best decision if you're looking for learning, wide exposure & looking to be in the driving seat of what you
do. Most importantly, if you’re looking to jump five steps ahead and think your current work opportunities aren’t keeping pace with you. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (mostly under 30) work environment. Work from home (even without Covid), flexible work, free drinks & snacks, etc are just a regular part of our work life.

About the company : 

CareerNinja is a personalized learning startup based out of Mumbai. We leverage AI to create customized learning environments for a learner based on their goal and background. It curates the right content &connects to the right industry mentors & job opportunities to enable youth to learn in an experiential manner & achieve their next career goal.

Working with us could be your best decision if you're looking for learning, growth, and wide exposure. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team

Our product is already used by thousands of people today. We are looking for the person who can drive that hundred of thousands and ultimately millions. You will drive growth loops, build flywheels, ensure great adoption and seamless sales systems to drive our growth. You will be in the driving seat of ensuring effective marketing strategies and plans to communicate the features and benefits of our product to customers.

You will handle market research on current trending products, drive product innovation, influence pricing and packaging, guide sales teams, develop messaging and market positioning around products and take part in presentations and events.

Responsibilities:

• Generate new product ideas based on first principles, the state-of-the-art, and macro trends
• Discover and define business cases for new market opportunities
• Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation
• Own performance of & drive our conversion funnel from registration and onboarding to early retention, payment and growth loops like referrals
• Ideate and implement high-leverage user growth experiments focused around building growth loops and driving our flywheel
• Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth
• Improve sales systems & processes & drive sales teams, ensuring complete alignment
• Work closely with sales and support team to build & optimize go-to-market strategy on lead conversion, upsells, reactivation and referrals & drive its operations
• Grow, optimise, and monetise consumer products, delivering growth-focused KPIs through unpaid acquisition strategies 

Qualifications:

You are right for this role if you can think of a 100 ways to take a product to market & but also prioritise 3 & roll up your shelves to drive them.

Further, if you have real history driving growth loops, strong user adoption and great sales. If you don’t, you could yet be right if you can drive sales teams, understand growth flywheels, are itching to build one and think your current role in marketing is really restrictive. 

You should love data, be both analytical & creative at the same time and should enjoy high-leverage experiments & rolling up your sleeves to get things done.

• At least 2+ years of experience in high-performance product or growth marketing roles
• If not, then cross-functional experience across performance marketing, SEO & sales is a must with additional experience/exposure in product & program management
• Experience driving growth strategy, sales operations and owning a product that immediately drives the company's business objectives, growth and P/L
• Strong experience with optimizing conversion funnels and organic growth loops and working closely with design, marketing and engineering to implement high-leverage experiments
• Strong track record of hitting weekly and monthly targets.
• Good judgment and strong thought partner for the head of product and founders
• Strong understanding of growth models, strategies and tactics, including acquisition, activation, retention (engagement and stickiness) and virality
• Experience conducting user research and developing strong user understanding via many methods
  
  

  Why Work With Us:

  Being an education organisation, we take your growth seriously. Working with us could be your best decision if you're looking for learning, wide exposure & looking to be in the driving seat of what you do. You will be given real responsibilities, freedom to make decisions and come up with ideas and work closely with the founder and the core team, all in a flexible, casual and young (everyone under 28) work environment.

  Work from home (even without Covid), flexible work, free snacks, etc are just a regular part of our work life.

We are looking out for a UI/UX developer to turn our software into easy-to-use & appealing products for our learners. 

You will be working on the cutting edge of learning technology & be responsible for delivering the best product & learning experience, with the goal of driving stronger usage, retention and progress of product users, ultimately turning them into product advocates! 

You’ll turn data, research, and intuition into products, features, and designs that people love and want.

This could also be the gateway to a PM role.

Responsibilities:
    

• Illustrate design ideas using storyboards, process flows, wireframes and sitemaps
• Design everything from complete features to GUI elements, like tabs and widgets
• Develop UI mockups & prototypes that illustrate product look & functionality and get user feedback
• Create original graphic designs & illustrations (e.g. images, sketches, UI elements)
• Identify and troubleshoot UX problems, source user feedback & iterate product 
• Strategise & implement UX research methodologies and testing activities to analyze and predict user behavior.
• Build & ensure an extremely easy to use & pleasing product with intuitive interactions

• Collaborate with the developers, program managers & marketing team to drive outcomes, improve use & product advocacy
• Build strong habit loops, gamification systems, and other aspects to drive strong product adoption & a quality learning experience 
  

  
  UI UX Designer Requirements:

  If you have the ability to intuitively & with research analyse, understand & predict user behaviour along with the ability to build flows, interfaces & designs to guide user behaviour in the desired manner then read on. 

  If you can additionally make designs in a way that it is one more reason for a user to use your already great product then we may just be a great place for you. If you are passionate about education or making a real impact in people’s lives using your work, then bingo!

  
  
  • A Bachelor's degree and a combined minimum of 1.5 years’ of UI & UX design experience for digital products.
  • A portfolio of professional UI/UX design work for both web and mobile platforms.
  • Working knowledge of the following technologies and software: Sketch, InVision, HTML, CSS, Java, iOS, Android, Design Systems and Adobe Creative Suite.
  • A team player who can work independently too.
  • Excellent written and verbal communication skills.
  • Multi-tasking and time-management skills, with the ability to prioritize tasks.