techinfinity
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● Think, Ideate, Research, Write and Edit copy for all marketing and communication initiatives
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● Write and Edit copy for all campaigns but not limited to online articles, newsletters, white papers, case
studies, blog posts, website copy, and more
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● Understand technologies and business value propositions and write copy with personalisation,
conversational, formal, and semi-formal style
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● Ideate Campaigns and CXO emails, Social Copy to drive demand for all Marketing initiatives
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● Collaborate with design, digital, search, and other teams to develop compelling copy and content plan
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● Taking ownership of full yearly copy and content calendar
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● Conduct research on thought-provoking topics and translate that information into captivating and concrete
storytelling
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● Think strategically and brainstorm for creative copy and content ideas for various technology practises
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● Eye for details, proofreading and verbiage, including a complete command of grammar, diction, syntax,
spelling, and punctuation
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● Ability to keep up with the best practises in writing for the web, social media trends, web usability, web
design, and business/industry trends
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● Prepare internal and external communications including newsletter, press releases and other vital
marketing communications as needed
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