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About Devtron:

At Devtron, we're on a mission to transform the world of cloud-native technology, empowering software engineers, and IT professionals to master the complexities of Kubernetes with unparalleled ease. We're more than a platform; we're your launchpad for streamlined, efficient, and secure Kubernetes management.

Devon's journey to excellence is backed by a select group of renowned investors such as Insight Partners & Leo Capital who share our vision of transforming cloud-native management. Their unwavering support fuels our innovation and growth, driving us to new heights in the tech industry. 

About the role:

We are looking for a Product Marketing Manager with a solid background in the DevOps or Developer tooling space. The ideal candidate will have a deep understanding of the challenges and opportunities within the Kubernetes ecosystem and experience in positioning products that offer significant value to DevOps teams, platform engineers, site reliability engineers, and software developers. This candidate must also be able to craft engaging stories that capture attention and educate prospective customers to drive pipeline growth.

What You'll do:

• Develop and execute go-to-market strategies for our Kubernetes application management platform, focusing on highlighting its ease of use, automated deployments, and seamless integration with popular DevOps tools.
• Collaborate with cross-functional teams to gather insights and translate product capabilities into compelling marketing messages and campaigns.
• Create targeted content that explains our platform's features (such as containerisation in a few clicks, painless multi/hybrid-cloud deployments, unified DevSecOps, and cost optimization strategies) in the context of use cases.
• Engage with the Devtron community to gather feedback, share knowledge, and promote new features.
• Analyze market trends and competitor activities to position Devtron effectively in the DevOps and Kubernetes tooling market.
• Coordinate with sales teams to ensure alignment on product messaging, value propositions, and target customer segments.

What You'll need:

• 5-15 years in Product Marketing or related technical fields.
• Proven experience in product marketing within the DevOps, developer tooling, or related software technology space.
• Familiarity with Kubernetes and cloud-native technologies is mandatory.
• Strong understanding of the software development lifecycle, CI/CD processes, and DevSecOps practices.
• Excellent communication, storytelling, and presentation skills.
• Ability to translate technical features into benefits and value propositions for a non-technical audience.

Roles and Responsibilities

Design and implement email marketing campaigns for lead generation and branding.

Proofread emails for clarity, grammar, and spelling.

Identify target audience and grow our email list.

Ensure mobile-friendly email templates.

Analyze campaign performance and suggest improvements.

Report on sales revenue generated from email marketing efforts.

Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.

Collaborating with graphic designers to improve the appearance layout of outputs.

Maintaining a database of customers who have opted to receive our correspondence.

Should know email marketing tools and email marketing automation.