Wordpress Developer

Required Skills: Customer Segmentation & Personalization, CRM & Lifecycle Marketing, Data Analysis & KPI Reporting, A/B Testing & Experimentation, Funnel & Journey Optimization

Criteria:

- Candidate should have Experience: 4–6 years in CRM & Lifecycle Marketing for digital-first/app-based platforms.

- Preferred Industry Exposure: Gaming / OTT / E-commerce

- Proven ability to own end-to-end lifecycle metrics such as activation, retention, churn reduction, or reactivation

- Strong hands-on experience with CRM automation platforms such as Clevertap, MoEngage, Braze, or WebEngage

- Expertise in user segmentation, cohort creation, and personalized targeting based on behavioral and transactional data

- Experience in managing cross-channel campaigns (Push, WhatsApp, SMS, Email, RCS, In-app) with a focus on ROI and spend optimization

- Proficient in data analysis, funnel tracking, KPI reporting, and deriving insights (DAU, WAU, retention %, churn, watch conversion)

- Hands-on experience with A/B testing, experiments, holdout groups, and iterative optimization

- Strong understanding of journey mapping and funnel optimization, with the ability to identify drop-offs and improve user progression

- Candidates must have a 70% strategy + 30% execution mindset, ideally from reputable consumer brands.

Description

We are looking for a CRM & Lifecycle Marketing Manager to own and drive key user lifecycle metrics at company. The ideal candidate is data-driven, detail-oriented, and experienced in executing CRM campaigns and automation journeys that drive activation, retention, and engagement.

This is a high-impact, ownership-driven role where you’ll be responsible for defining, executing, and optimizing end-to-end CRM strategies using platforms like Clevertap, MoEngage, or WebEngage.

Key Responsibilities:

1. End-to-end metric ownership Be fully accountable for a defined lifecycle KPI (e.g., activation, D7 retention, churn rate) — set targets, build roadmap, deliver improvements and own outcomes.

2. Campaign setup & CRM operations (Clevertap / Braze / etc.) Build, configure, QA and execute campaigns and automated journeys in the CRM platform (Clevertap or equivalent) — audience selection, triggers, scheduling, tagging, and delivery monitoring.

3. Segmentation & personalization Define behavioural and transactional cohorts, implement dynamic personalization rules, and maintain audience hygiene to ensure relevance and lift.

4. Experimentation & optimization Design and run A/B and holdout experiments, analyse uplift, and iterate on messaging, timing and frequency to maximize impact.

5. Analysis, reporting & cross-functional alignment Track and interpret campaign and funnel metrics, maintain dashboards, produce concise insights and recommendations, and coordinate with Product, Data and CX for dependencies and fixes.

Key Expected Outcomes:

1. Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

2. High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

3. Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

4. Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

5. Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

Requirements:

● End-to-end Lifecycle Ownership – ability to plan, execute, and measure campaigns for a defi ned metric or stage (e.g., activation, retention).

● CRM Automation Expertise – hands-on execution using tools like Clevertap ,MoEngage, WebEngage

● User Segmentation & Targeting – defi ning cohorts based on behaviour, subscription status, and engagement data.

● Cross-channel Campaign Management – executing communication via push, WhatsApp, SMS, RCS, email, and in-app along with Spends optimization

● Data Analysis & Reporting – tracking key KPIs and metrics (eg. DAU, WAU, retention %, watch conversion, churn) and deriving insights along with RCA

● A/B Testing & Experimentation – Continuously ideating, setting up and evaluating experiments to improve conversion and retention.

● Journey & Funnel Optimization – identifying drop-offs and improving user progression through lifecycle stages.

● Copy & Creative Collaboration – working with content/design teams to ensure messaging relevance and clarity.

● Stakeholder Collaboration – aligning with product, CX, Content and data teams for execution dependencies.

● Ownership Mindset – accountable for end outcomes and continuously optimizing performance of the assigned metric.

What will be the success metric for this role?

● Improvement in owned lifecycle metric — measurable growth in activation, retention, reactivation, or churn reduction for the assigned user cohort.

● High-quality campaign execution — error-free setup, timely delivery, and consistent hygiene across CRM journeys and automations.

● Increased user engagement & watch conversion — stronger daily/weekly active ratios and deeper content consumption.

● Data-driven optimization — regular testing and iteration leading to improved CTRs, conversions, and journey completion rates.

● Actionable insights for business teams — clear reporting and learnings that inform product and marketing decisions.

At Shipthis, we work to build a better future and make meaningful changes in the freight forwarding industry. Our team members aren't just employees. We are comprised of bright, skilled professionals with a single straightforward goal – to Evolve Freight forwarders towards Digitalized operations, enhancing efficiency, and driving lasting change.

As a company, we're just the right size for every person to take initiative and make things happen. Join us in reshaping the future of logistics and be part of a journey where your contributions make a tangible difference.

Learn more at www.shipthis.co

Job Description

What you'll be doing?

• Utilize programming expertise to troubleshoot and diagnose software issues, offering clear and actionable solutions.
• Perform regular maintenance and updates to the applications
• Follow standard procedures for proper escalation of unresolved issues to the appropriate internal teams
• Reporting software bugs and supportability concerns along with customer suggestions to the product teams.
• Proven ability to analyze, diagnose, and resolve complex technical issues efficiently.
• Requirement gathering and analysis of customer requirements.
• Development and configuration of client instances during onboarding
• Document technical solutions, known issues, and best practices in a clear and concise manner.
• Follow the SLA for issues with respect to the severity.

Desired qualifications include

• Experience in debugging and interpreting code to identify and address software-related issues
• Ability to multi-task and work with minimal supervision
• Knowledge of JavaScript, HTML, JSON, and Angular
• Basic concepts of Python and REST APIs
• Strong problem-solving skills
• Excellent written and verbal communication skills

We welcome candidates

• Who is Immediate Joining
• Female candidates returning to work after a career break are strongly encouraged to apply
• Whether you're seasoned or just starting out if you have the skills and passion, we invite you to apply.

We are an equal opportunity employer and are committed to fostering diversity and inclusivity. We do not discriminate based on race, religion, color, gender, sexual orientation, age, marital status, or disability status.

Job Synopsis

• Location: Bangalore
• Job Type: Full-time
• Shift: Rotational Shift
• Role: Junior Software Engineer
• Industry Type: Software Product
• Employment Type: Full-time, Permanent

#HiringAlert

We are looking ".NET TEAM LEAD" for Reputed Client @ Bangalore Permanent Role

Experience: 9 - 12 Years

Primary Skills

•6+ years of experience in .NET Framework like C#.Net/ ASP.Net

•Minimum 4 years of experience on Web Application development ADO.Net, HTML, CSS, JavaScript/JQuery

•Been on a Lead role and led a team of 3-5 people for a period of 2 years

•Must have a good exposure on query writing and DB management for writing stored procedures/ user-defined functions

•Should have a very good understanding of the project architecture

Secondary Skills

•Experience in analyzing existing code and debugging.

•Experience in developing the product

•Should have a solid understanding of the SDLC processes (Design, Construction, Testing, Deployment)

•Prior experience of working in AJAX, Crystal report, Infragistics grid and control

•Proven experience of delivering on-time and with quality

•Should have good unit testing skills to review his own development and identify all the defects and get it fixed before releasing the code

Desired Skills

•Should have experience in developing ERP applications or Database Intensive Data Entry applications.

•Experience in the software development life cycle process

•Hands on experience of configuration management and version maintenance

•Hand on experience in writing technical specifications

•n-Tier architecture

Ability

•Excellent Communication skills

•Excellent team handling skills

•Good conceptualization skills

•Strong Visualization ability

•Analytical ability

•Quality Oriented

•Problem solving

Location : Bangalore

• Recognizes and seizes opportunities to contribute to agency new business
• Build product GTM narrative, and clearly explain products, value proposition, commercial and engagement model
• Organize Product trainings and roadshows across agencies
• Accountable for maintaining a positive relationship with Media agency, and providing clear lanes of communication and support
• Responsible for development of direct reports
• Establish regular check-ins with key stakeholders
• Understand who and when to pull in Tech Product team to support client-direct conversations, and more specific requests
• Manage & prioritize incoming requests from agencies
• Partner with business stakeholders to define product application & usage goals and working to ensure solutions are properly integrated, applied, and activated
• Provide feedback to product team share client & agency specific feedback, areas for improvement, opportunities, etc.
• Display strong consulting and collaboration skills
• Exhibits enthusiasm for clients’ business and industry. Maintains leading edge of knowledge of clients’ business and industry

• 10+ years of experience, ideally in a digital or media agency or consultancy
• Strong knowledge of leading data and technology tools
• Excellent written and verbal communication skills, including demonstrated ability to create and deliver professional presentations and customer deliverables requiring little review/input from others.
• Strong attention to detail, excellent organization skills, and ability to manage multiple projects
• Demonstrable track record of success in operations and client engagement in a cross-functional environment, including product, tech, or media.
• Has deep knowledge and experience with paid media agencies

CRM Functional Consultant

Country: Malaysia

Cities: Kuala Lumpur

Area of expertise: Customer Relationship Management (CRM)

Job Description

As a CRM Business Analysis Consultant, you are responsible for identifying, developing, and deploying end-user solutions in Customer Relationship Management (CRM) system. Through your deep functional knowledge and familiarity with the application, you ensure business requirements are adequately met and provide a variety of advisory services around project management, business process development, implementation support and end-user training as required. You also contribute to project planning, implementation, and requirements gathering efforts across CRM projects.

Responsibilities:

Translate business requirements into CRM business solutions

Identify key stakeholders for requirements gathering; elicits and documents requirements and validates against scope

Contribute to requirements management, including approval, communication, traceability, and re-use

Contribute to transfer of functional requirements to development and test team members- Leverage CRM workflow technology to automate business processes

Determine, in collaboration with business and IT stakeholders, patches and upgrades needed to the CRM system in order to meet evolving business requirements

Stay informed on updates and new releases in CRM technologies

Educates end users on CRM functionality, as needed

Skills:

You are excited about working with a global technology leader to solve business-critical problems for some of the top companies in the world. You are a fast learner, self-starter, and creative thinker. You are passionate about software and its potential to move organizations forward through innovation.  You’re proud of your positive and lasting client relationships and the customizations and strategies you’ve built to tackle their business challenges.

Requirements:

At least 3 years of relevant work experience including CRM

Strong knowledge of CRM Systems and business solution implementation

Demonstrable experience in Business Process Reengineering (BRP)

Strong knowledge of CRM issue diagnosing and troubleshooting

Working with Microsoft Dynamics 365 Customer Engagement as a Functional Consultant

Hands on experience deploying with Microsoft Power Platform solutions for customers in a variety of industries

Experience consulting with external clients on complex projects

Experience working with global teams on CRM technology implementation and maintenance projects

Experience working with offshore teams to facilitate project work

Demonstrated excellence in communicating and presenting complex information to technical and non-technical stakeholders, both verbally and in written form

Responsibilities:

- Creating the website architecture.

- Designing and building the website front-end.

- Managing website back-end including database and server integration.

- Managing WordPress themes and plugins.

- Conducting website performance tests.

- Troubleshooting content issues.

- Monitoring the performance of the live website.

Skill Requirements:

- Proven work experience as a WordPress developer.

- Knowledge of front-end technologies including CSS3, JavaScript, HTML5, and jQuery.

- Knowledge of code version tools including Git, Mercurial, and SVN.

- Experience working with debugging tools such as Chrome Inspector and Firebug.

- Good understanding of website architecture and aesthetics.

- Ability to manage projects.

- Good communication skills.

- Bachelor’s degree in computer science or a similar field.