Technical Lead - Finance Solutions

Role Overview

We are looking for a Senior Marketing Analytics professional with strong experience in Marketing Mix Modeling (MMM), Attribution Modeling, and ROI analysis. The role involves working closely with marketing and business leadership to deliver actionable insights that optimize marketing spend and drive business growth.

Key Responsibilities

• Analyze large-scale marketing and customer datasets to deliver actionable business insights.
• Build and maintain Marketing Mix Models (MMM) to measure media effectiveness and optimize marketing investments.
• Design and implement attribution models (multi-touch, incrementality, lift analysis) to evaluate campaign performance.
• Perform ROI, CAC, ROAS, and funnel analysis across marketing channels.
• Write complex SQL queries to extract, combine, and analyze data from multiple sources.
• Use Python for statistical analysis, regression modeling, forecasting, and experimentation.
• Develop and publish Tableau dashboards and automated reports for leadership and stakeholders.
• Work with marketing platforms such as Google Analytics (GA4), Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar tools.
• Collaborate with cross-functional teams to define KPIs, reporting requirements, and analytics roadmaps.
• Present insights and recommendations clearly to senior leadership and non-technical stakeholders.
• Ensure data accuracy, consistency, and documentation of analytics methodologies.

Required Skills & Qualifications

• 8+ years of experience in analytics, with a strong focus on marketing or digital analytics.
• Hands-on expertise in Marketing Mix Modeling (MMM) and Attribution Modeling.
• Strong proficiency in SQL and Python for data analysis.
• Experience with Tableau for dashboarding and automated reporting.
• Working knowledge of Google Analytics / GA4, Adobe Analytics, and marketing automation or CRM tools.
• Strong understanding of data modeling, reporting, and ROI measurement.
• Excellent stakeholder management, communication, and data storytelling skills.
• Ability to work independently in a fast-paced and ambiguous environment.

Good to Have

• Experience with Power BI / Looker / BigQuery
• Exposure to A/B testing, experimentation, or econometric modeling
• Experience working with large marketing datasets and cloud platforms

Role Overview

We are looking for a Senior Marketing Analytics professional with strong experience in Marketing Mix Modeling (MMM), Attribution Modeling, and ROI analysis. The role involves working closely with marketing and business leadership to deliver actionable insights that optimize marketing spend and drive business growth.

Key Responsibilities

• Analyze large-scale marketing and customer datasets to deliver actionable business insights.
• Build and maintain Marketing Mix Models (MMM) to measure media effectiveness and optimize marketing investments.
• Design and implement attribution models (multi-touch, incrementality, lift analysis) to evaluate campaign performance.
• Perform ROI, CAC, ROAS, and funnel analysis across marketing channels.
• Write complex SQL queries to extract, combine, and analyze data from multiple sources.
• Use Python for statistical analysis, regression modeling, forecasting, and experimentation.
• Develop and publish Tableau dashboards and automated reports for leadership and stakeholders.
• Work with marketing platforms such as Google Analytics (GA4), Adobe Analytics, Salesforce Marketing Cloud, Marketo, or similar tools.
• Collaborate with cross-functional teams to define KPIs, reporting requirements, and analytics roadmaps.
• Present insights and recommendations clearly to senior leadership and non-technical stakeholders.
• Ensure data accuracy, consistency, and documentation of analytics methodologies.

Required Skills & Qualifications

• 8+ years of experience in analytics, with a strong focus on marketing or digital analytics.
• Hands-on expertise in Marketing Mix Modeling (MMM) and Attribution Modeling.
• Strong proficiency in SQL and Python for data analysis.
• Experience with Tableau for dashboarding and automated reporting.
• Working knowledge of Google Analytics / GA4, Adobe Analytics, and marketing automation or CRM tools.
• Strong understanding of data modeling, reporting, and ROI measurement.
• Excellent stakeholder management, communication, and data storytelling skills.
• Ability to work independently in a fast-paced and ambiguous environment.

Good to Have

• Experience with Power BI / Looker / BigQuery
• Exposure to A/B testing, experimentation, or econometric modeling
• Experience working with large marketing datasets and cloud platforms

Company Description:

OptimHire is revolutionizing global collaboration by enabling 24/7 teamwork across time zones and countries. Our mission is to empower professionals, recruiters, and companies to work anytime, anywhere, through a robust global ecosystem seamlessly connecting talent with opportunities.

Role Description:

We seek a Sales Development Representative (Fresher) to join our remote team at OptimHire. In this role, you will focus on scheduling demos with potential clients, which will then be conducted by our Account Executives. You will be the first point of contact, playing a key role in promoting our solutions and driving interest in our services.

Key Responsibilities:

• Conduct 300–350 outbound calls per day to prospective clients.
• Book 4–5 demos per day for our Account Executives.
• Utilize email and LinkedIn to generate leads, nurture prospects, and schedule appointments.
• Maintain detailed records of client interactions and follow-ups in the CRM system.
• Collaborate with the sales and marketing teams to optimize lead generation strategies.

Working Hours:

8:00 PM – 5:00 AM IST (Night Shift).

Fully remote position with the requirement to be available during these hours.

Qualifications:

• Bachelor’s degree in Business Administration or a related field (preferred).
• Inside Sales & Business Development skills (basic understanding or coursework is helpful).
• Lead Generation & Sales skills (experience in customer service or sales is a plus).
• Strong communication and interpersonal skills.
• Ability to work collaboratively in a remote team environment.
• Positive attitude and willingness to learn.
• Comfortable with night shifts (8:00 PM – 5:00 AM IST).
• Proficient with email and LinkedIn (training will be provided).
• Willingness to make 300–350 calls per day and achieve 4–5 demos booked daily.

Next Steps:

To qualify for the next stage in our hiring process, please complete the assessment below. Completion of this assessment is mandatory for your application to be considered.

Assessment Link:

https://docs.google.com/forms/d/1Sp2SdRtBEjLXB_E2bfIrSKHjZkTDHDeOsU-PddrTygY/edit

We look forward to reviewing your application. Good luck and thank you for your interest in joining the OptimHire team!

Responsibilities:

• Develop, in consultation with the Head of Marketing, quarterly marketing campaign calendar for assigned product line(s).
• Responsible for execution of the approved marketing calendar.
• Collect and report data on the efficacy of the different marketing campaigns.
• Work with partners (visual designer, content writer, etc.) to develop the required collateral.
• Investigate, evaluate and propose unexplored channels to increase the reach and efficiency of the marketing efforts.
• Occasionally, represent the company at on-ground or digital events - trade shows, conferences, etc.

Prior experience:

• Current 2-3 years as a full time marketer (not as a sales or pre sales or telesales professional who developed some collateral). Overall professional experience, ideally, up to 5 years.
• Exposure to social media advertising is necessary; specifically, hands-on experience of having set up, tracked and optimized LinkedIn campaigns.
• Should/could have worked either for a product principal or an advertising agency.
• B2B marketing experience is a definite plus. 

Skills/Other Requirements

• Native-level verbal and written English language proficiency.
• Willingness to regularly, if not daily, work from the Bangalore office

• 1.Sales Consultants:

Responsibilities:

• Interact with clients to understand their travel requirements and preferences.
• Present and promote our holiday packages and services effectively.
• Close sales and achieve monthly targets.
• Build and maintain strong client relationships to ensure repeat business.

Requirements:

• Excellent communication and negotiation skills.
• Proven track record in sales or customer service.
• Passion for travel and knowledge of tourist destinations.
• Ability to work in a fast-paced environment.

• 2. Tele Marketing Executives:

Responsibilities:

• Reach out to potential clients via phone calls to introduce our services.
• Schedule appointments or follow-ups for the sales team.
• Maintain accurate records of calls and customer details.
• Requirements:
• Strong communication skills with a pleasant telephone manner.
• Previous experience in telemarketing or customer service preferred.
• Goal-oriented and self-motivated.
• Ability to handle rejection positively and persistently.

• 3. Business Development Executives:

Responsibilities:

• Identify and prospect potential clients through various channels.
• Develop and implement strategies to expand our client base.
• Requirements:
• Strong networking and relationship-building skills.

Preferred Candidate Profile:

• Candidates residing in or near

for sales and tele ( Koramangala or travelable distances) for BD ( Koramangala, hebbal, Whitefield)

• Immediate availability for joining.
• Enthusiastic individuals with a passion for sales and customer service.
• Ability to complete the target.

Perks and Benefits:

• Attractive salary package with lucrative incentives.
• Comprehensive training and development programs.
• Opportunity for career growth and advancement.
• Exciting incentives based on performance.
• PF and other benefits.

Hey there! We are seeking a highly skilled and passionate Ruby on Rails developer to join our team. As a key member of our development team, you will be responsible for enhancing our product offerings and ensuring smooth operations and scalability of our existing infrastructure. If you have a strong foundation in RoR development, possess a knack for writing clean code, and are excited about building and scaling innovative products, we would love to hear from you.

To provide you with a brief overview of the job role, we are sharing the specific requirements that we expect from you. Please have a look:

Requirements:

• Proven experience working as a Ruby on Rails developer in a production environment.
• Strong knowledge of Ruby, Ruby on Rails framework, and PostgreSQL.
• Extensive experience with hosting and maintaining production applications on AWS, Google Cloud Platform (GCP) services.
• Solid understanding of real-time communication and experience with socket programming.
• Experience in implementing AI in real-world applications is a solid plus.
• Experience in front-end technologies, particularly Vue.js would be a plus
• Strong problem-solving skills and ability to analyze and debug complex issues.
• Experience leading a development team or mentoring junior developers.
• Excellent communication and collaboration skills, with the ability to work effectively in a team-oriented environment.
• Self-motivated and able to work independently with minimal supervision.

Responsibilities:

• Collaborate with cross-functional teams to understand business requirements and translate them into technical solutions.
• Architect and implement scalable solutions using RoR, PostgreSQL, and AWS.
• Develop and maintain APIs, web services, and integrations with various third-party systems.
• Lead and collaborate with a team of developers to design, develop, and maintain high-quality scalable applications.
• Recruit and provide technical leadership and guidance to developers.
• Optimise and ensure the reliability of the backend infrastructure.
• Optimise application performance and ensure the scalability and security of the software.
• Stay up-to-date and passionate about the latest technologies, trends, and best practices in software development.
• Optimize the monthly spending on cloud infrastructure.

About Foaps:

We are an innovative startup empowering restaurants to excel in the online food delivery business. Our platform aggregates all online food delivery orders into a single consolidated dashboard, improving the efficiency of order management and aiding restaurant growth. With a strong presence in the Indian market and partnerships with major delivery services like Zomato, Swiggy, Dunzo, Thrive, and magicpin, we are making a significant impact in the restaurant industry. Backed by flat6labs Bahrain, our mission is to revolutionize how restaurants conduct their online food delivery business.

For more details visit our website www.foaps.co

Why Join Foaps?:

At Foaps, we offer compelling reasons for you to join our team:

• Collaborate directly with the founders: As a part of our team, you'll have the opportunity to work closely with the founders and actively participate in the decision-making processes of our early-stage startup. Your contributions will have a direct impact on shaping the direction and success of our business.

• Stock options: We believe in recognizing and rewarding the hard work and dedication of our team members. As a valued team member, you will be eligible for stock options based on your performance and contributions. This allows you to share in the growth and success of the company.

• Performance-based salary increments: We value your efforts and believe in fostering a culture of growth. Individuals’ performance, dedication, contribution, and achievements will be acknowledged and rewarded accordingly.

• Team-oriented environment: At Foaps, we prioritize collaboration and teamwork. Our company culture is not based on hierarchy but rather on creating an environment that fits the needs and strengths of our team. We foster a supportive and inclusive atmosphere where everyone's voice is heard and contributions are valued.

• Make a difference in the Restaurant industry: Foaps is revolutionizing the online food delivery business, making it easier for restaurants to do online delivery business. By joining our team, you'll have the opportunity to contribute to this transformation and play a vital role in shaping the future of the restaurant industry.

Interested? Join us and become a vital part of our startup journey. Together, we'll build an exciting future and make a real impact.

Job Responsibilities: -

• Work on building enterprise grade applications with a strong knowledge of the .net core framework. Experience with Node JS.
• Create Libraries that would be shared across the different modules in the system that can be leveraged by multiple teams within the organization.
• Good understanding of data structures to identify the correct data structure for a specific use case.
• Build RESTful API for customer consumption. Prior knowledge building APIs is a requirement. Understanding of HTTP error codes is a must.
• Work on code in a distributed code development environment. Prior use of Git/Github is desirable.
• Work with a Unit Test platform.
• Strong knowledge on Encryption standards – Asymmetric and Symmetric.
• Create and Manage System Documentations.

Job Qualifications

• At least 4+ years of experience using C# programming language in the build of enterprise software (.net core, asp.net core, web api) – For .Net Developer
• At least 7+ years of experience using C# programming language in the build of enterprise software (.net core, asp.net core, web api). – For Lead.
• Experience handling ISO8583 message standard; Payments Industry knowledge.
• Good understanding of version control (using Git/Github).
• Experience with Unit Test framework; TDD Approach.
• Knowledge and understanding of PCI Requirements for Card processing software .
• Understanding of SQL Database and Database Design.
• Strong understating of hybrid cloud application basics based on Docker, Kubernetes, Microservices and Postgres.
• Minimal 2+ years of experience in building enterprise scale applications: coding, designing, developing, and analyzing data. 
• Agile environment. AWS, Docker, Kubernetes, DevOps environment Lead levels only.
• Manage CI/CD Pipeline.
• E/B.Tech/B.Sc/MCA/Msc in Computer Science.

Company Overview

http://www.corecard.com">www.corecard.com & http://www.corecardindia.com">www.corecardindia.com

Core Card Software is a product company, to provide financial service organizations with the best card management applications to help them compete both locally and globally. Core Card Software, a leading provider of card management systems. The Core Card software solution provides the market's most feature-rich platform for processing and managing accounts receivables and a full range of card products including prepaid/stored-value, fleet, credit, debit, commercial, government, healthcare and private-label cards. Core Card have offices based in Atlanta, Bhopal & Navi Mumbai.