Survey Analytics Analyst

A Market Research Manager in the education sector leads data collection and analysis regarding student demographics, program demand, and competitor positioning. They guide academic program development, enrollment growth, and institutional marketing strategies by turning complex educational data into clear action plans.

Key Responsibilities

• Student & Market Analysis: Study enrollment trends, student behaviour, and shifting demands for online, hybrid, or traditional degree programs.
• Competitor Intelligence: Track competitor institutions, tuition pricing models, course offerings, and scholarship incentives.
• Research Design: Build and run qualitative and quantitative studies, including student surveys, focus groups, and alumni feedback loops.
• Data Reporting: Create visual dashboards, reports, and presentations for academic boards, marketing teams, and university leadership.
• Strategic Advising: Guide program development teams on launch viability and optimal target demographics for new courses or certifications.

Required Qualifications

• Education: Bachelor’s degree in Marketing, Statistics, Economics, Business Analytics, or a related field; master’s or MBA preferred.
• Experience: 4 to 6+ years in market research, with prior exposure to the education, EdTech, or non-profit sector.
• Technical Skills: Proficiency in survey tools (Qualtrics, SurveyMonkey) and data analysis software (SPSS, R, Python, or Excel).
• Soft Skills: Strong verbal communication, stakeholder management, and the ability to explain statistics to non-technical academic leaders.

What we are looking for

 3–8 years of experience in consumer insights, market research, strategy consulting, social intelligence, cultural insights, or a related research environment.

 Experience independently owning custom research projects—from ambiguous brief through analysis,

synthesis, recommendation, and client presentation.

 Strong qualitative and quantitative reasoning. You can work with both nuance and numbers without

overstating what the data proves.

 Exceptional PowerPoint or Google Slides craft: storyline, executive writing, information hierarchy, charts, visual examples, and disciplined editing.

 A portfolio of client-ready research decks or case studies that demonstrates synthesis and

storytelling—not merely attractive slide design.

 Confident client presence and clear spoken communication, including experience presenting to senior

stakeholders and navigating difficult questions.

 Hands-on fluency with modern AI tools for research and creative production. You know how to

prompt, critique, verify, refine, and combine outputs into work that does not feel machine-generated.

 High ownership, speed, curiosity, and composure in a startup where priorities can move quickly and

important projects can arrive with short timelines.

You will stand out if you have

 Experience in beauty, personal care, food and beverage, nutrition, home care, or another consumer category.

 Agency-side experience managing multiple clients and deadlines without sacrificing quality.

 Experience with social/video intelligence, digital ethnography, online communities, search, reviews, or

creator/influencer data.

 A strong visual instinct and comfort using image-generation or design-assistance tools to make

abstract insights tangible.

 Experience leading or mentoring researchers, even if you have not formally managed a large team.