
Merkle|Sokrati, a leader in Paid Search & Social Advertising, provides a sophisticated technology solution to efficiently manage Digital Marketing campaigns for several brands in India. The technology developed takes a beating of serving and tracking 20M+ impressions a day. It runs crunching algorithms and keyword discovery routines using distributed computing, housing the entire data in distributed caches and sharded MySQL databases.
To be a geek at Merkle|Sokrati you need to know how to build scalable and high-performance systems. Nothing at Sokrati is small. We start with a proof of concept that demands a traffic rate of 10M+! To achieve any of this you need to understand Distributed Systems, Distributed Caching, High-scale Databases. And we possess the skills to create software that makes this entire heterogeneous system function together even if it runs on 100 boxes. A system that is so widely used cannot sustain any downtime and hence it uses elegant high-availability techniques to survive an outage. Not many startups can say “been there, done that”!
@Merkle|Sokrati, you will:
- Implement solutions for broadly defined problems
- Drive best practices and engineering excellence
- Be involved in the development of code in object-oriented languages like Java etc and build large scale robust distributed systems
- Be involved in full fledged product development.
- Build New Features, Push them to production fast.
- Debug production issues across services and levels of the stack
- Build services or APIs which will for easy application integrations at Sokrati to develop applications faster.
- Build scalable/fault-tolerant backend systems that process and analyze billions of data points every day.
You'd fit right in if you have:
- 2-4 years of experience in building successful production software systems
- A solid grounding in Computer Science fundamentals (based on a BE/BTech or MS in Computer Science)
- Experience developing software services and an understanding of design for scalability, performance and reliability.
- Mastery of the tools of the trade, including a variety of modern programming languages (Python, Java, JavaScript, C/C++) and open-source technologies (Linux, Spring)
- Proven ability to work in a fast paced, agile and in an ownership and results oriented culture
If you are excited about:
- Having an unmatched startup experience that allows you to work on bleeding-edge technologies.
- Making a splash in a multi-billion dollar Digital Advertising industry
- Learning & Growing far beyond your current horizon
- A place full of like-minded & ridiculously smart folks
- A start-up culture that you'd cherish forever in your work life
Feel like you are a good fit? We would love to hear from you!

About Merkle
About
Merkle Sokrati is India’s leading digital ad technology, paid search and big data analytics firm, with proprietary algorithms, artificial intelligence, and automation at its backbone. Started by ex-Amazon product heads in 2009, Sokrati is synonymous to breaking new ground in ad expertise and delivering digital - managing over 3000 of the biggest names in e-Commerce and BFSI sectors in the country today. The platform deals with 20M+ impressions per day, real-time optimization algorithms, a scalable & intuitive analytics platform and more - all developed in-house. We are currently a 700+ people team; growing extremely fast to gain more market share and roll out even cooler technology solutions in Digital Advertising space.
Connect with the team
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Principal Software Engineer
Opportunity in this role / Why should you join here?
You will enjoy working with us if you are looking to work in a stimulating, flexible, open environment. You will experience ownership and independence at the same time providing technical solutions that work.
You will be part of the madness and thrill of growing the business from scratch. You get to make decisions, fail fast and learn fast. You get to contribute, add value to the organization by thinking like an entrepreneur. You are supported by the best talent in the industry and work with creative teams. You are rewarded as you go on proving yourself.
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- Bachelor's degree in Computer Engineering/Computer Science or related field
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x• Work with QA team in preparing test cases and assist in automation
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Location: Pune (Remote Work due to COVID 19)
Job Description:
We are looking for an experienced full stack developer to join our team in Pune and be instrumental in taking our products to the next level. In this role, you will be working in close collaboration with a team of highly empowered, experienced engineers who are building a high performance, enormous scale global platform.
About the Organisation :
It provides a dynamic, fun workplace filled with passionate individuals. We are at the cutting edge of advertising technology and there is never a dull moment at work.
We have a truly global footprint, with our headquarters in Singapore and offices in Australia, United States, Germany, United Kingdom and India.
You will gain work experience in a global environment. We speak over 20 different languages, from more than 16 different nationalities and over 42% of our staff are multilingual.
Qualifications
Deep working knowledge of a modern JS framework (React / Angular/ Vue etc.)
>4 years experience with compiled backend languages (Golang / Java)
Experience with a variety of relational and non-relational storage systems (Postgres, Cassandra, Redis etc.) and text query engines (Elasticsearch, Lucene etc.)
Experience designing, building, and deploying distributed systems in production
Experience with at least one major IaaS provider (AWS, GCP, Azure etc.)
Experience consuming and building RESTful / GraphQL APIs
Passion for creating maintainable, testable and performant code
Ability to lead the end to end delivery of features and mid-sized projects
Aptitude to mentor junior engineers and further develop their skills
Great communication skills to be able to work effectively with a variety of stakeholders that may not be technical
Maturity to thrive in a high-freedom / high-responsibility environment that emphasizes teamwork, communication, and initiative
Candidate's Profile:
4+ years of experience as a Full Stack Developer
Experience with product development companies in the BigData, Machine Learning or Artificial Intelligence domain would be an added advantage.

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and the micro-retailing industry of the market. A nexus for the B2B sector providing multi-utility services via an Android app, enabling the micro-retailers across India to revolutionize their business and thus providing them with an opportunity to generate more revenue by offering multiple micropayment and digital services at their offline store. We intend to leverage the mode of smartphone technology in the rural and urban markets across India, thus empowering micro-retailers and creating a sustainable self-employment for this segment.
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- Ability to deliver projects/sprints on time.
- Obsessed with quality: Design reviews, code reviews, testing (system/performance).
- Spending at least 50% time with hands-on coding while doing the above Programming.
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- Hands-on with Python/Django/Flask.
- Knowledge of PHP & Laravel is a plus.
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- Prior experience in micro-services based architecture.
- Good understanding of SQL (MySQL, Postgres, or similar).
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- Comfortable producing and refactoring code without assistance.
- Can reason about the complexity of algorithms (time and space).
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Education: Bachelors in Computer Science|

- Proficiency with fundamental front end languages such as HTML, CSS and JavaScript.
- Familiarity with JavaScript frameworks such as Angular JS, React.
- Proficiency with server side languages such as Python, Java, PHP and .Net.
- Familiarity with database technology such as MySQL, Oracle and MongoDB.
- Excellent verbal communication skills.

Our ideal candidate is someone who is an exceptional JS developer with significant experience on React and Node. You should be able to build and support complex applications single-handedly with a keen eye towards UX, design, security and performance. Additionally you will need to have a basic understanding of microservices, API integrations to aid in achieving our vision of building the most robust and scalable integration platform in the B2B Retail + Food verticals. You will be responsible for architecture, design and implementation of the entire system to support thousands of customers globally. Our stack is primarily built around Node, PHP, React, Angular, Mongo, PHP and advanced Infra and DevOps tools such as Kubernetes, Grafana, Prometheus, ELK and more.
Mentoring should come naturally to you, as well as finding the right balance towards process and documentation.
Highlights:
1) You will be working on interesting technical challenges in a product centric and open-source driven environment.
2) You will help set a very high bar on code quality with a focus on test driven development and writing highly performant, fault tolerant and secure code.
3) You will take ownership of product features from conception to implementation, testing deployment and support.
4) A lot of freedom on when and where you work from - just get stuff done.
5) You will open source as much as possible, and blog about cool things that you learnt and built.
6) You will help define who we become as a company.
7) You will get stock options in line with silicon valley standards.
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1) We have a strict no-divas rule. There are a lot of smart engineers on the team but no one with an attitude / superiority complex.
2) If you think writing tests for your code, writing docs, doing customer support etc are not your cup of tea, this isn't the right role for you.
3) Similarly, if you're viewing this just as a 20-40% increment opportunity over your current compensation, this isn't the right role or company for you.
This role can be the growth opportunity of a lifetime for anyone who has been operating as a backend lead and wants to grow into a fullstack CTO. Check out the links below if you'd like to learn more about us. We encourage people from underrepresented groups to apply.
1) Why ShoppinPal? - https://www.youtube.com/watch?v=cE7DgtwA0ws" target="_blank">https://www.youtube.com/watch?v=cE7DgtwA0ws
2) Our hiring philosophy and process http://techstory.in/building-startup-team/" target="_blank">http://techstory.in/building-startup-team/
3) Our culture- https://www.shoppinpal.com/culture">https://www.shoppinpal.com/culture




