Social Media Marketing

Content Strategy & Planning

• Expertise in developing and executing comprehensive content strategies aligned with business objectives, brand guidelines, and target audience insights.
• Ability to identify content opportunities through audience research, behavioural analysis, industry trends, social media trends, and competitor benchmarking.
• Proficient in creating and managing detailed content calendars to ensure timely and consistent delivery across multiple digital platforms.

Content Development & Campaign Management

• Skilled in planning and executing end-to-end content and marketing campaigns to promote brand initiatives, products, and investor education.
• Strong capability in producing high-quality, engaging content including articles, blogs, videos, infographics, and social media assets.
• Experienced in collaborating with and managing cross-functional teams—writers, designers, videographers, freelancers, and external agencies—to deliver compelling content on schedule.
• Deep understanding of brand tone, SEO best practices, and industry compliance to ensure all content meets quality standards.

Content Distribution & Performance Optimization

• Proficient in developing platform-specific content distribution and promotion strategies to maximize reach, engagement, and impact.
• Skilled in identifying and leveraging the right channels such as social media, email marketing, partnerships, and digital communities for content amplification.
• Strong analytical abilities to monitor KPIs—website traffic, engagement, conversions—and provide data-driven insights for continuous optimization.
• Keeps up-to-date with evolving content formats, digital trends, and industry best practices to enhance content marketing performance.

Role & Responsibilities:

• Interpret scripts, briefs, and concepts into visual sequences that clearly communicate the story flow.
• Work closely with the Motion Graphics Designer to ensure smooth translation of storyboard to animation.
• Create sketches, frames, and compositions that capture camera angles, transitions, and visual style.
• Suggest creative ideas for visual storytelling, scene flow, and pacing.
• Ensure storyboards reflect brand guidelines, tone, and intended audience experience.
• Adapt storyboards based on feedback from creative leads, clients, and production teams.
• Collaborate with copywriters, designers, and animators to refine visual concepts.

Ideal Candidate:

• Strong Storyboarding Visualiser profile
• Must have 2+ years of experience in designing/visualisation with experience in creating storyboards for animation, video, or marketing content
• Must have experience in conceptualising visual stories, including interpreting scripts, briefs, or creative ideas into clear visual sequences
• Must have experience in client/team management, coordinating with designers, animators, copywriters, and clients to ensure creative deliverables meet brand and project standards.
• Must have knowledge of motion graphics and video editing, including tools such as After Effects, Premiere Pro, or equivalent software, with an understanding of how storyboards translate into animation.
• Must have strong drawing and visual storytelling skills, with the ability to convey mood, movement, action, camera angles, transitions, and composition in both digital and traditional formats.
• Strong portfolio/work samples showcasing storyboards, motion graphics, visual storytelling, or video/design projects. Portfolio should clearly demonstrate creativity, drawing ability, sequencing, and software proficiency.
• Candidate must be flexible to work in shifts from 2 PM to 11 PM, aligning with team and client requirements
• Work is going to be pre-production focused

Perks, Benefits and Work Culture:

• Attractive Compensation & Benefits.
• Healthy competitive culture, excellent Learning environment.

Key Responsibilities:

1.Lead PCB design projects from concept through production, including schematic capture, layout, and design reviews.

2.Define system architecture and translate requirements into optimized PCB designs.

3.Ensure compliance with signal integrity (SI), power integrity (PI), EMI/EMC standards, and manufacturability guidelines.

4.Conduct design validation and testing of prototypes, debugging issues using oscilloscopes, logic analyzers, and other lab equipment.

5.Collaborate with cross-functional teams (software, mechanical, manufacturing) to ensure seamless integration.

6. Drive component selection with emphasis on footprint compatibility, thermal management, and supply chain availability.

7.Maintain detailed documentation including PCB design files, fabrication notes, and assembly instructions.

Technical Skills Required:

1.Strong knowledge of high-speed digital PCB design.

2.Experience with multi-layer PCB design, including power planes, ground planes, and stack-up optimization.

3.Familiarity with embedded systems PCB design.

4.Understanding of communication protocol implementations at PCB level.

5.Hands-on experience with DFM/DFT (Design for Manufacturability/Testing) and working with PCB fabrication/assembly vendors.

6.Proficiency in lab equipment for validation (oscilloscopes, spectrum analyzers, network analyzers).

7.Translate technical specifications from device datasheets into efficient circuit layouts, ensuring all electrical constraints and performance requirements are met.

Who can apply:

Experience: Minimum 2years to 5years of relevant industry experience

Job description

l PLC Programming, SCADA design, Conducting FAT, SAT, Installation and

Commissioning.

l PLC Programming exposure to any one or more Allen Bradley (Micro/CompactLogix) ,

Mitsubishi (FX and Q Series), Siemens ( S7 300/400/1200/1500), Omron

l (Creating new applications, animation, (communication with PLC ) HMI (Creating new

applications, animation, communication with PLC).

l Knowledge of working principle of Instrumentation Sensors, Proximity sensors, RTD,

Flow transmitter etc. 

l Knowledge of the working principles of Motors Starting methods of 3phase induction

motor, speed control.

l Switch Gears Knowledge of Relay, Contactor, MCB, MPCB, ELCB, Breakers.

l Panel Design Star Delta, DOL, Current Transformer, Potential Transformer, Wiring etc

Required Candidate profile

Any certification course or Knowledge about PLC /HMI/SCADA

Qualification -B.E/B.Tech : Electrical /Electronic & Telecommunication / Instrumentation

Employment Type: Full Time, Permanent

Should be punctual and dedicated towards the work.

Should be able to deliver quality work on-time.

Education

Qualification -B.E/B.Tech : Electrical /Electronic & Telecommunication / Instrumentation

Job description

About Us:

We are a leading organization that specializes in providing professional training in specific ERP tools with primary focus in SAP tailored for application across diverse industries. We empower individuals and businesses to thrive in the digital era through comprehensive and practical training programs.

Key Responsibilities:

1. Content Creation:

- Develop high-quality and engaging content for various digital platforms, including blog posts, articles, ebooks, and social media posts.

- Collaborate with subject matter experts to create educational content that aligns with the needs of our target audience.

2. Digital Campaign Management:

- Plan, execute, and optimize digital marketing campaigns across platforms such as Google Ads, social media, and email to drive awareness and lead generation.

- Monitor campaign performance, analyze data, and provide actionable insights for continuous improvement.

3. SEO Strategy:

- Implement SEO best practices to enhance the visibility of our training programs in search engine results.

- Conduct keyword research and optimize website content for search engines.

4. Social Media Management:

- Manage and grow our social media presence by creating and curating content, fostering community engagement, and driving conversations relevant to our industry.

5. Email Marketing:

- Develop and execute email marketing campaigns to nurture leads, promote events, and share valuable content.

- Segment and target audiences to maximize the impact of email communications.

6. Collaboration and Cross-functional Communication:

- Collaborate with internal teams, including Sales and Product Development, to align marketing efforts with business goals.

- Stay updated on industry trends and competitors to ensure our marketing strategies remain innovative and effective.

Qualifications and Experience:

- Proven experience in digital marketing, with a focus on content creation and strategy.

- Familiarity with digital tools and technologies relevant to the training industry.

- Strong writing and editing skills with the ability to create engaging and informative content.

- Proficiency in SEO, social media management, and email marketing platforms.

- Analytical mindset with the ability to interpret data and make data-driven decisions.

- Excellent communication and collaboration skills.

Expected Start Date: 01/03/2024

Job Types: Full-time, Permanent

Salary: ₹8,000.00 - ₹20,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental pay types:

• Performance bonus

Education:

• Bachelor's (Preferred)

Experience:

• total work: 1 year (Required)
• Digital marketing: 1 year (Required)

Ability to Commute:

• Kolkata, West Bengal (Required)

Ability to Relocate:

• Kolkata, West Bengal: Relocate before starting work (Required

Job Description :

- Collaborate with cross-functional teams to define, design, and ship new features.

- Work with outside data sources and APIs.

- Worked on Dart.js

- Unit-test code for robustness, including edge cases, usability, and general reliability

- Work on bug fixing and improving application performance

- Continuously discover, evaluate, and implement new technologies to maximize development efficiency.

Responsibilities And Duties :

- Must have built at least one Android, or iOS, app with Flutter or Hybrid Framework.

• Having 6+ experience as a QA/SDET
• Having good knowledge on iOS/Android App based apps testing.
• Having good exposure on mobile based application testing and testing process.
• Good knowledge on backend API testing
• Good in writing manual test cases with all possible scenarios.
• Good exposure on JIRA, Zypher and QC.
• Good in debugging skills and ELK stack.
• Good to have experience in Java and automation technologies 

Great opportunity to work in Roots Innovations Pvt.ltd., We simplify the RPA (Robotic Process Automation) platform with AI-powered Bots to manage business processes & compliance for all types of industry sectors.

Profile – Backend Developer (Node JS)

Educational Qualification: BE/B.Tech/BCA/BCS/MSC/MCA/MCS/M.Tech(Certification course will be Advantage)

Experience - Fresher

Job Description:

· Implement a robust set of services and APIs to power the back-end application

· Optimize application for maximum speed and scalability

· Implementation of security and data protection

· Follow and understand architecture design and implementation on
development, testing, implementation, and documentation.

· Conduct reviews and conduct team training on the complex features of NodeJS.

· Analyze business/functional requirements and translate them into
concrete tasks

· Manage Product releases

Skill Set Required:

· Knowledge on NodeJs or any NodeJS frameworks

· Good knowledge of Relational and NoSQL databases (MongoDB)

· Exposure to Cloud Environments like AWS, MS Azure or Google Cloud

· Knowledge of an interest in Agile Methodologies, such as Extreme Programming (XP) and Scrum

· Knowledge of software best practices, like Test-Driven Development (TDD) and Continuous Integration (CI)