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Innovate with 314e!
We are looking for a Content Writer to join our Marketing department. Your primary role will be to create SEO-optimized website content for medical practitioners and to enrich the websites with engaging blog posts, guides, and actionable marketing copy. As a Content Writer, your responsibilities include conducting thorough research on industry-related topics, generating ideas for new content composition, writing engaging content, and proofreading the content pieces before publication.
Responsibilities:
- Create SEO-optimized website content for medical practitioners in the US.
- Develop, write & deliver compelling blog posts, guides, marketing copy, and social media posts.
- Work with the sales team and the clients directly to understand their content requirements and offer reasonable suggestions to enhance their website performance.
- Proofread and edit the generated content according to US standards and ensure that it aligns with the latest search engine norms.
- Conduct thorough keyword research and develop content strategies for a month-on-month increase in website traffic.
Basic Qualifications:
- 2+ years of professional experience, either as a content writer, UX writer, copywriter, or content strategist.
- Experience in developing US-styled content for websites, blogs, social media, etc.
- Hands-on knowledge of keyword research and standard SEO practices.
- Bachelor’s degree in English, Communications, Linguistics, or a related field (a Master’s degree is a plus).
- Proven ability in adhering to timelines and driving results under pressure.
- Excellent verbal and written communication skills.
- Strong proofreading and editing skills.
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
The founders are MIT alumni who bring with them immense tech and business knowledge to provide global level gaming services.
As a Copywriter, you will strategize, plan and execute integrated marketing, digital and social media campaigns with seamless and effective communication across retention and acquisition channels
What you will do:
- Working directly with the art and social team to further strengthen the content strategy across social media platforms and building brand affinity with creative work
- Reassessing the content strategy and injecting new ideas to improve the brand’s digital presence
- Ensuring end-to-end execution of a tournament theme across channels
- Improving the hygiene content with new and innovative organic + inorganic ideas
- Creating concise, eye-catching, and innovative headlines and body copy
- Researching and organizing facts and sources
- Interviewing sources/ consumers
- Consistently brainstorming and collaborating with team for new ideas and strategies
- Researching markets and industries to compare and create content that is innovative and original
- Collaborating with campaign managers, creative team, and designers
- Additionally, writing website content, blogs, articles, etc.
Required Candidate profile
What you need to have:- Excellent verbal and written communication skills
- Excellent grasp of English language
- Creative and innovative thinker and planner
- Knowledge of Poker, Rummy and Fantasy Sports would be an added advantage
- Confident in producing work across multiple platforms
- Able to align multiple brand strategies and ideas
- Be able to assist team members when needed to accomplish team goals
- Able to multitask, prioritize, and manage time efficiently
- Self-motivated and self-directed
- High school degree or equivalent; Bachelor’s degree in creative writing, journalism, English, or related field preferred
- Ability to work independently or as an active member of a team
- Good interpersonal skills and communication with all levels of management
- Able to work in a fast-paced environment
- Extensive knowledge of the company, brand, and product preferred
- Ideal candidate will have a positive attitude and be a problem-solver
- Familiarity with keyword placement and SEO
1. Write well-researched, SEO-friendly, high-quality articles & product descriptions
2. Create original copyright free content
3. Review and edit content
4. Recommend new content to address gaps in the company's current content
5. Ensure that you report to your manager each day
Website- https://urbantribe.in/" target="_blank">https://urbantribe.in/
Able to develop content in multiple formats and can differentiate among website content, SEO based content and understanding of keyword density, Meta tags, Keywords insertion.
Responsibilities and Duties
Good command over English
Ability to write fresh, unique, high quality and error-free content
Candidates who have written for websites and have exposure to SEO centric content writing would be preferred.
Knowledge of Keywords insertion & placement, sequencing, keyword density, etc preferred
Ability to research the internet and gather reliable data and information to use in content writing.
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles, etc. for digital media.
3. Create content that gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates who handled a team will be given preference.
Excellent writing skills & command over English language is a must. Knowledge of technology and experience in creating content for the web is a huge plus
-Write creative, unique, and relevant content as per the requirements
- Comfortable working under timelines and a goal-based approach.
- Researching and gathering useful information and writing relevant content as per the style, tone, and requirements.
- Should filter information into clear and concise text and have ability to present content in the most engaging manner.
- Creative thinker with the ability to transform technical and digital information and processes into compelling stories.
- Develop grammatically correct and quality content across different verticals.
- Analyze information from multiple sources (SME, Offline and Online) and use them to create original documents
- Demonstrate consistency in internal and external communication of the brand and clarity in showcasing our brand voice across every touch point. Conduct rigorous quality checks on every piece of outbound content.
-Ability to manage multiple projects in a fast-paced, deadline-driven environment, Proven ability to build consensus and work effectively within a cross-departmental team experience managing content
- Needs to have Passion, Integrity and Energy, Proactive and Problem Solving attitude
-A dual-minded approach: Must be highly creative and an excellent writer
Skills:
- Content writing, blog writing, press release, business writer
- Time management- the ability to meet stringent deadlines
- Multitasking on content projects
- Excellent communication skills