Search & Content Performance Lead

Location: Bengaluru

Work Mode: Work from Office 4 days WFO and 1 Day Remote

Timigs : 12-8 PM

Experience: 4–7 years

Department: Marketing

About LeadSquared

LeadSquared is a leading SaaS CRM and marketing automation platform helping businesses across industries streamline their sales, marketing, and customer engagement processes. With a strong presence across India and global markets, we work with thousands of businesses to help them acquire, engage, and retain customers at scale.

We are looking for a Lead – BTL Marketing who can own and execute high-impact offline marketing initiatives that strengthen our brand presence, engage our target audience, and contribute directly to pipeline generation.

Role Overview

As the Lead – BTL Marketing, you will be responsible for planning, executing, and measuring LeadSquared's BTL marketing initiatives across events, conferences, industry forums, partner activations, customer meets, roadshows, and other offline channels.

This role requires someone who can think strategically while being hands-on with execution, manage multiple stakeholders and agencies, and build marketing programs that deliver measurable business outcomes.

Key Responsibilities:

BTL Strategy & Planning

• Develop and execute the annual BTL marketing strategy aligned with business, brand, and revenue objectives.
• Identify relevant industry events, conferences, exhibitions, forums, and offline opportunities for LeadSquared.
• Build quarterly and annual BTL calendars across target industries, geographies, and customer segments.
• Identify opportunities to leverage events and offline activations for brand building, demand generation, and pipeline creation.

Events & Activations

• Own end-to-end execution of events, conferences, exhibitions, customer meets, roundtables, roadshows, and other BTL initiatives.
• Manage everything from event ideation and venue selection to branding, logistics, vendor coordination, on-ground execution, and post-event activities.
• Create innovative on-ground experiences and activations that drive engagement and strengthen LeadSquared's brand recall.
• Work closely with sales teams to ensure effective lead capture, qualification, and follow-up from every activation.
• Develop event-specific messaging, collateral, booth experiences, engagement activities, and audience journeys.

Demand Generation & Pipeline

• Design BTL programs with clear lead generation and revenue objectives.
• Partner with sales teams to identify priority accounts, industries, and territories for offline campaigns.
• Develop mechanisms to capture, qualify, route, and track leads generated through events and activations.
• Track event-sourced opportunities and pipeline contribution.
• Analyse ROI and continuously optimise the BTL mix based on performance.

Vendor & Agency Management

• Identify, evaluate, and manage event agencies, vendors, production partners, venues, and other external stakeholders.
• Negotiate commercial terms and ensure effective utilisation of marketing budgets.
• Maintain strong vendor relationships while ensuring quality, timelines, and cost efficiency.
• Manage multiple vendors simultaneously during large-scale events and activations.

Cross-functional Collaboration

• Work closely with Sales, Product Marketing, Content, Design, Partnerships, Customer Success, and other teams to build integrated campaigns.
• Collaborate with the sales leadership team to align BTL activities with business priorities.
• Coordinate with internal stakeholders to ensure timely delivery of event assets, communication, logistics, and follow-ups.
• Ensure seamless handoff of leads from marketing to sales.

Reporting & Optimisation

• Define KPIs for every BTL initiative and maintain regular performance reporting.
• Track metrics such as registrations, attendance, engagement, MQLs, SQLs, opportunities, pipeline, CAC, and ROI.
• Conduct post-event analysis and document learnings.
• Recommend improvements to optimise future events and offline campaigns.

What We're Looking For

• 5–8 years of experience in BTL marketing, field marketing, event marketing, experiential marketing, or demand generation.
• Strong experience in managing B2B events, conferences, exhibitions, roundtables, roadshows, and offline activations.
• Experience working with sales teams and using events/BTL as a demand-generation channel.
• Strong vendor and agency management skills.
• Excellent project management and execution capabilities.
• Strong commercial acumen with experience managing marketing budgets.
• Ability to manage multiple initiatives simultaneously in a fast-paced environment.
• Strong communication, stakeholder management, and negotiation skills.
• Data-driven mindset with the ability to measure marketing impact and ROI.
• Willingness to travel as required for events and activations.

Good to Have

• Experience in B2B SaaS, technology, CRM, MarTech, FinTech, BFSI, EdTech, or other enterprise-focused businesses.
• Experience working with a national or regional event calendar.
• Experience managing large-scale conferences and industry events.
• Understanding of ABM, demand generation, and integrated marketing campaigns.
• Existing relationships with event agencies, vendors, and industry forums.

Why LeadSquared?

• Work with a fast-growing SaaS company with a strong presence in India and global markets.
• Own high-visibility marketing programs with direct business impact.
• Work closely with senior stakeholders across Marketing and Sales.
• Opportunity to build and scale LeadSquared's offline marketing engine.
• Be part of a high-energy, execution-focused marketing team.

• Strong Product Designer profile, with both UI and UX works for B2C Products
• Mandatory (Experience 1) - Must have a 5+ YOE in end-to-end Product Design, including UX work like UX Research, User Persona, Workflows
• Mandatory (Experience 2) - Expertise in tools like Figma, Sketch, Adobe XD, and others to create high-fidelity wireframes and prototypes
• Mandatory (Portfolio) - Must have a strong portfolio of UI/UX of Good B2C products. Portfolio must show detailed case studies including Wireframing, Prototype, Interaction Design and Visual Designs

Preferred

• Preferred (Company) – Product Companies

● Work in a Business Process Outsourcing (BPO) Module providing Sales and Operations solutions to different local and international Business Development Unit and clients.

● Fulfills tasks set out by the Management, specifically from the office of the Business Development Director;

● Follows the company rules, regulations and guidelines;

● Support and assist the Business Development Unit in terms of calendar, appointment, organization of meetings, documentation, event preparation, team coordination, correspondences, legal document process, minutes of the meetings, business trips and other tasks in relation

● Create and maintain an effective filing management system for all documents, records and reports for the CEO;

● Directly coordinates with the company heads and managers regarding business related matters as delegated by the CEO such as, but not limited to the following;

○ Monitor and follow up committed deliverables; ○ Securing pertinent documents or requirements related to business matters as authorized by the CEO;

○ Manage and protect confidential files of the CEO;

○ Organize and update files/ legal documents of the CEO;

○ Handles special projects that may be assigned from time to time;

○ Performs any tasks or work required by the Chairman/CEO.

The specific responsibilities and requirements for an Admin Executive cum Professional Assistant support for Managers in an online casino may vary depending on the size and nature of the casino, as well as local regulations and industry standards.

Php 70000

Work Experience Requirements

● Strong organizational skills that reflect the ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail.

● Very strong interpersonal skills and the ability to build relationships with stakeholders, including staff, board members, and external partners.

● Expert level written and verbal communication skills.

● Demonstrated proactive approaches to problem-solving with strong.

● Highly resourceful team player, with the ability to also be extremely effective independently.

● Forward-looking thinker, who actively seeks opportunities and proposes solutions.

● Bachelor's degree required, preferably a graduate of Business Administration, Accountancy, or Finance.

● Strong work tenure of five to 10 years of experience supporting C-Level Executives.

● Experience and interest in internal and external communications, and partnership development.

● Proficient in Microsoft Office (Outlook, Word, Excel, and PowerPoint), Adobe Acrobat, and Social Media web platforms.

● Willing to work office based and travel

We are hiring!!

JOB TITLE: Back-end Developer

EXPERIENCE: 3 - 7 years

LOCATION: Mumbai (Borivali East)

TIMINGS: Indian Shift Timings

TYPE OF WORKING: Work from office

NOTICE PERIOD: 1 month

Responsibilities

• Participate in the entire application lifecycle, focusing on coding and debugging
• Must have a clear understanding of Database
• Write clean code to develop functional web applications
• Troubleshoot and debug applications
• Perform UI tests to optimize performance
• Manage cutting-edge technologies to improve legacy applications
• Collaborate with Front-end developers to integrate user-facing elements with server-side logic
• Gather and address technical and design requirements
• Provide training and support to internal teams
• Build reusable code and libraries for future use
• Liaise with developers, designers and system administrators to identify new features
• Follow emerging technologies

Requirements

• Proven work experience as a Back-end developer
• Experience in Node.js language
• Familiar with building REST API
• In-depth understanding of the entire web development process (design, development and deployment)
• Hands on experience with programming languages like Java, Ruby, PHP and Python
• Working knowledge of CMS framework
• Familiarity with front-end languages (e.g. HTML, JavaScript and CSS)
• Excellent analytical and time management skills
• Teamwork skills with a problem-solving attitude

Designation: Software Engineer II

Experience: 4+ years

Work Location: Marathahalli Outer Ring Road, Bengaluru

About the role:

At Bizongo, we believe in delivering excellence which drives business efficiency for our customers. As a Software Engineer at Bizongo, you will be working on developing the next generation of technology that will impact how businesses take care of their process and derive process efficiency. We are looking for engineers who can bring fresh ideas, function at scale and are passionate about technology. We expect our engineers to be multi-dimensional, display leadership and have a zeal for learning as well as experimentation as we push business efficiency through our technology. As a Software Engineer in Test, you’ll be testing complex scenarios, end-to-end, using automation frameworks like Selenium.

Must-haves:

• Proficiency in either Java or Python.

• At least 4 years of experience in working on automated testing frameworks like Selenium, Cucumber.

• Excellent understanding of Feature, Regression, and Smoke Testing.

• Clear understanding of RESTFul API’s and building test frameworks for the same

• Excellent in finding testing scenarios, catching corner cases of the feature that you would be testing.

• Ability to Manage and Test different Projects simultaneously.

• Tech/ BS in Computer Science (or have done relevant courses for the same)

• Good in analysis and solving problems.

• Excellent verbal and written communication skills.

• Passionate about working in a startup.

It would be a plus if:

• If you have built an automated test framework for at least one product from the scratch

• Understanding of how the web works

• Understanding of MVC frameworks like Ruby on Rails, Python Django

Key Responsibilities :

• Understand the design and end-to-end workflow of the feature/product specifications.

• Coming up with all the testing scenarios even before the start of development, after going through the design and specifications

• Keeping the test suite up to date with the latest changes

• Documentation - Keeping all the testing scenarios in the documented format so that anyone can test the scenarios manually if required

• Key role in keeping the production bugs count to zero

Why work with us ?

• Opportunity to work with "India's leading B2B" E-commerce venture. The company grew its revenue by more than 5.5x last year to reach to a 350 Cr annual revenue run rate scale. We invite you to be part of the upcoming growth story of B2B sector through Bizongo

• Opportunity to work with most dynamic individuals in Asia recognized under Forbes 30 Under 30 and industry stalwarts from across companies like Microsoft, Paypal, Gravitas, Parksons, ITC, Snapdeal, Fedex, Deloitte and HUL Bizongo is featured in LinkedIn Top Startups 2019: The 25 hottest Indian companies to work for!

• Working in Bizongo translates into being a part of a dynamic start-up with some of the most enthusiastic, hardworking and intelligent people in a fast paced and electrifying environment

• Bizongo has been awarded as the most Disruptive Procurement Startup of the year - 2017

• This year, Bizongo was awarded the highly prestigious & internationally acclaimed 'The DieLine Award' under the Sustainable Packaging category

• Being a company that is expanding itself every day and working towards exploring newer avenues in the market, every employee grows with the company

• The position provides a chance to build on existing talents, learn new skills and gain valuable experience in the field of Ecommerce

About the Company:

Company Website: www.bizongo.com

About Bizongo:

• Bizongo is India's largest multi-category technology-driven packaging platform. We are one of the largest B2B e-commerce players in the country. Bizongo's distinctive business model is a unified platform that solves design, development, and procurement problems for every packaging category. On top of this vision resides a stack of connected technology platforms that facilitate efficient business processes to provide an end-to-end experience which a focus on providing optimized technology-driven supply chain solutions. The place where creativity and technology converge is where transformation happens. With these elements put together, Bizongo is disrupting the market, enabling efficiency and bringing convenience in businesses.

• Packaging has the untapped potential to fit into this space. It is ubiquitous, it is unique, and it is used by diverse industries like FMCG, E-commerce, Automobiles, Pharmaceuticals, and many more. This has made it an ideal means for Bizongo to put their belief into action and create a platform for everything packaging.
  Bizongo serves 100+ enterprise customers across a wide range of industries and is providing packaging solutions to leading brands like Amazon, Johnson & Johnson, Tata Cliq, & Mondelez to name a few.

• Bizongo is a Series C funded startup and backed by marquee investors like Accel, B Capital, Chiratae Ventures, Schroder Adveq & International Finance Corporation (IFC). To be featured in Linkedin Top 25 startups and recognition by Forbes 30 under 30 Asia just validated our business model and affirmed our core beliefs.

Additional Perks:

• Medical Insurance

• Flexible Work hours

• Work from Home

• Casual Dress Code

• Recreational Facility

Senior Software Engineer, Frontend

https://www.alivecor.com/">AliveCor, the pioneer of the smartphone EKG, with millions of EKGs from a large and growing user base, seeks a Senior Software Engineer (Front-end Applications) to contribute to the Applications team. You will be an integral member of our engineering team, responsible for developing industry-leading web applications that transform the healthcare industry and affect the way consumers use, engage, and act on their health data.

• Passionate about User Experience.
• Has great verbal and written communication skills to engage directly with your peers.
• Understands and is thoughtful about engineering trade-offs
• Experience building web applications with cross-browser support and RESTful API integrations
• Commitment to delivering results.
• Passionate about continuous improvement.

• B.E in Computer Science or a related discipline, or related practical experience.
• 5-8 years of Frontend development experience with at least 2 years working as a React.js Developer.
• A strong grasp of software engineering and web application development fundamentals, including JavaScript (ES5, ES6), HTML and CSS.
• Aptitude to learn new technologies (e.g. ES.Next).
• Excellent troubleshooting skills.
• Familiarity with RESTful APIs to connect the Front-end applications to backend service
• Bonus points for:
• Publicly available web applications, portfolios, or examples available on a source repository (e.g. GitHub, GitLab, Bitbucket)
• An interest in data visualizations using JavaScript libraries such as D3, Highcharts, and others
• Experience managing front end tooling (e.g. gulp, grunt, webpack, post-CSS, service workers)
• Experience with performance analysis and tuning of web application
• Experience developing back end server APIs and/or server-side rendering

AliveCor is on a mission to define modern healthcare through data, design and disruption. We’ve pioneered the creation of FDA-cleared machine-learning techniques, transformed wearable medtech to put proactive heart care at everyone’s fingertips. Kardia is the most clinically validated mobile EKG technology. AliveCor was named as one of the Top 10 Most Innovative Companies in Health for 2017 by Fast Company as part of the publication’s annual ranking of the world’s Most Innovative Companies. AliveCor was awarded the 2015 Tech Pioneer by the World Economic Forum and one of the 50 Smartest Companies in 2015 by the MIT Technology Review. AliveCor recently announced a collaboration with Mayo Clinic that will result in new machine learning capabilities to unlock previously hidden health indicators in EKG data, potentially improving heart health as well as overall health care for a variety of conditions. AliveCor is a privately held company headquartered in Mountain View, CA.

AliveCor is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, colour, disability, gender, national origin, race, religion, sexual orientation, or any other classification protected by federal, state, or local law.

Watch the following video demonstrating our product.

https://www.youtube.com/watch?v=8I9xosgA-Ig">KardiaMobile: How's your heart?
https://www.youtube.com/watch?v=8I9xosgA-Ig

Locus is a global decision- making platform in the supply chain that uses deep learning and proprietary algorithms to provide route optimization, real-time tracking, insights and analytics, beat optimization, efficient warehouse management, vehicle allocation and utilization, intuitive 3D packing and measurement of packages. Locus automates human decisions required to transport a package or a person, between any two points on earth, delivering gains along efficiency, consistency, and transparency in operations.

Locus, which has achieved a peak of 1 million orders processed in a day (200,000 orders an hour) and is trained & tested on over 100 million+ order deliveries, works in 75 cities across the globe. Locus works with several large-scale market leaders like Urban Ladder, Tata Group of Companies, Droplet, Licious, Rollick, Lenskart, other global FMCG, pharma, e-commerce, 3PL and logistics conglomerates.

Locus is backed by some of the biggest names in the market and recently raised $22 MN in Series B funding and also $4 Mn in a pre-Series B round. Earlier, In 2016, Locus raised $2.75 Mn (INR 18.3 Cr) in a Series A funding.

Locus was started by Nishith Rastogi and Geet Garg, two ex-Amazon engineers on a mission to democratize logistics intelligence for businesses across industries. Nishith was profiled by Forbes Asia in their ’30 Under 30’ 2018 list. Geet, on the other hand, holds a dual degree (BTech and MTech) in Computer Science and Engineering from the Indian Institute of Technology. Our team constitutes of engineers from Indian Institute of Technology and Birla Institute of Technology & Science- Pilani, and Data Scientists with PhDs from Carnegie Mellon University and Tata Institute of Fundamental Research. Our multifaced product and business team is led by senior members from Barclays, Google & Goldman Sachs with immense operational execution experience.

Job Description

• Design & implement backend APIs at Locus.sh
• Mentor junior developers technically.
• Actively work to reduce tech debt in the Locus backend
• Work towards more stability & scalability of the backend
• Tech stack - Java, AWS, Aurora etc.

Eligibility

• 4-8 years of product company experience
• OOP implementation experience. Programming language does not matter, We use Java internally but have hired folks from non Java background.
• Hands on experience in SQL, Dynamo DB, Postgres etc preferred.
• Prior experience building REST APIs
• Advanced understanding of AWS stack
• Prior knowledge of solving problems at scale.

Perks:

• Healthy catered meals at office
• You decide your own Work From Home (WFH) and Out Of Office (OOO)
• Pet-friendly - bring your pets to the office any day. Locus family already has a Rottweiler and a Beagle

• Hands-on experience with various Microsoft technologies like .Net, ASP.Net, WCF, Web API, MVC SharePoint and/or Azure.
• Effective project and work-stream management.
• Strong understanding of Agile methodology and processes.
• Managing, mentoring and developing individuals into strong leads.
• Managing project effectively by defining milestones and schedules.
• Critically evaluating information gathered from multiple sources and reconciling conflicts.
• Interacting effectively with both technical and non-technical members on the team.
• Managing risks related to people, technology and processes.
• Ensuring adherence to standards and best practices.

Desired Profile:

• Minimum 10+ years of experience of shipping high quality software.
• Minimum 2 years’ experience of people management with proven track record of building and growing strong teams.
• Strong technical skills with computer science background or equivalent experience.
• Quick learner, ability to multi-task and work under pressure, and work with geographically distributed teams.
• Ability to influence management through presentations, written and verbal communication.
• Great leadership skills to work effectively with.
• Preferred candidates with valid US B1 visa and available to travel onsite at a very short notice.