Sales Executive / Sr. Sales Executive

Job Details

- Job Title: Product Marketing (B2C Digital Products)

- Industry: Advertising & Marketing Technology Industry

- Function: Marketing

- Experience Required: 2-5 years

- Employment Type: Full Time

- Job Location: Bengaluru 

- CTC Range: Best in Industry

Role & Responsibilities

We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.

• New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
• Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
• Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
• User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
• A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
• App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
• Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.

Ideal Candidate

• Strong B2C Product Marketing Profile
• 2+ YOE in product marketing for digital products
• Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
• Experience launching or scaling a mobile app, preferably iOS
• B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
• Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself
• Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role.
• Total years of experience must not exceed 5 years.

We are looking for a problem solver, hustler and team leader and is entrepreneurial in nature who can be a part of the early team at Animall and build a Bharat focused product for dairy farmers. You will be helping in creating the Marketplace product from scratch.

The role will involve setting up and scaling the inside sales team -

• Setting up the inside sales process - work flow, tool, questions to ask, sales pitch
• Hiring and managing the inside sales team
• Training the team on selling cattle, convincing them to visit farms and buying cattle
• Motivating, mentoring and incentivising the sales team

• Should have led an inside sales team
• Having an entrepreneurial experience will be a big plus

• Design, create, test, and maintain data pipeline architecture in collaboration with the Data Architect.
• Build the infrastructure required for extraction, transformation, and loading of data from a wide variety of data sources using Java, SQL, and Big Data technologies.
• Support the translation of data needs into technical system requirements. Support in building complex queries required by the product teams.
• Build data pipelines that clean, transform, and aggregate data from disparate sources
• Develop, maintain and optimize ETLs to increase data accuracy, data stability, data availability, and pipeline performance.
• Engage with Product Management and Business to deploy and monitor products/services on cloud platforms.
• Stay up-to-date with advances in data persistence and big data technologies and run pilots to design the data architecture to scale with the increased data sets of consumer experience.
• Handle data integration, consolidation, and reconciliation activities for digital consumer / medical products.

Job Qualifications:

• Bachelor’s or master's degree in Computer Science, Information management, Statistics or related field
• 5+ years of experience in the Consumer or Healthcare industry in an analytical role with a focus on building on data pipelines, querying data, analyzing, and clearly presenting analyses to members of the data science team.
• Technical expertise with data models, data mining.
• Hands-on Knowledge of programming languages in Java, Python, R, and Scala.
• Strong knowledge in Big data tools like the snowflake, AWS Redshift, Hadoop, map-reduce, etc.
• Having knowledge in tools like AWS Glue, S3, AWS EMR, Streaming data pipelines, Kafka/Kinesis is desirable.
• Hands-on knowledge in SQL and No-SQL database design.
• Having knowledge in CI/CD for the building and hosting of the solutions.
• Having AWS certification is an added advantage.
• Having Strong knowledge in visualization tools like Tableau, QlikView is an added advantage
• A team player capable of working and integrating across cross-functional teams for implementing project requirements. Experience in technical requirements gathering and documentation.
• Ability to work effectively and independently in a fast-paced agile environment with tight deadlines
• A flexible, pragmatic, and collaborative team player with the innate ability to engage with data architects, analysts, and scientists

• Good knowledge of STLC, SDLC
• Various manual testing concepts and techniques
• Compatibility testing on various environments
• MS Excel formulas
• Database queries
• Experience in testing agile projects
• Finance and accounting domain knowledge
• Effective Test planning and Test Effort Estimation Skills
• Suggest improvements to enhance the overall user experience of the software.
• Able to deliver bug-free software within the deadline with minimum supervision
• Quick learning capabilities. Young and Dynamic. Work closely with team members, support team

Job Description:

• Integration developer who is having experience in any one of the integrations tools Dell Boomi, MuleSoft, Informatica.
• Understand requirements and participate in designing the solution
• Develop the solution as per the design by following coding guidelines.
• Test the developed solution.
• Work on defect fixes
• Follow project processes
• Provide accurate status report on a daily basis

Job Responsibilities:

• Participate in Design and develop as per the design and requirements
• Follow coding guidelines and produce quality output
• Follow the project processes and completed the development within the set target
• Analyze the defects to identify root cause and fix the defects.
• Be Open to learn other integration tools.

Primary Skills Required: Dell Boomi, Mulesoft, Informatica

Secondary Skills Required: Java, Salesforce

Technical Skills Required:

Experience in any one of the Integration tool, Dell Boomi, Mulesoft and Informatica.
Required at least one Certification on any Integration Tool