SRE Engineer

About Kontrah Labs

Kontrah Labs is a performance marketing agency that works with premium D2C and ecommerce brands across India. We help brands scale profitably through data-driven advertising, creative testing, and conversion-focused growth strategies.

We're looking for a Performance Marketing Specialist who can independently manage and optimize Meta and Google Ads accounts while collaborating closely with clients, creatives, and strategy teams. This role is for someone who enjoys solving performance challenges, thrives in fast-paced agency environments, and takes ownership of results.

What You'll Actually Do

This is not a coordination role. You'll be inside ad accounts every day making decisions that directly impact client growth.

Campaign Strategy & Execution

• Build, launch, and manage Meta Ads and Google Ads campaigns end-to-end
• Manage ecommerce, lead generation, and conversion-focused campaigns
• Create scalable account structures across Meta and Google
• Set up audiences, placements, bidding strategies, budgets, and creative testing frameworks
• Plan and execute testing roadmaps for accounts under management

Optimization & Performance Management

• Monitor account performance daily
• Analyze CTR, CPM, CPC, CPA, ROAS, MER, Frequency, Conversion Rate, and other key metrics
• Identify winning opportunities and scale them profitably
• Diagnose performance drops and recommend corrective actions
• Manage budgets efficiently across multiple client accounts
• Continuously improve campaign performance through data-backed experimentation

Creative Strategy Collaboration

• Work closely with designers and content teams to develop high-performing creatives
• Translate performance insights into actionable creative briefs
• Analyze competitor ads, market trends, and consumer behavior
• Identify creative fatigue and recommend fresh testing angles
• Understand what makes winning ad creatives work and how to replicate success

Client Communication

This role is client-facing.

• Join weekly client review calls
• Present campaign performance confidently and clearly
• Explain strategies, results, and recommendations without jargon
• Respond professionally to client communications
• Manage expectations and proactively flag risks or opportunities
• Build trust through transparency and data-driven decision making

AI-First Workflow

At Kontrah Labs, AI is part of how we work.

You'll be expected to:

• Use ChatGPT, Claude, Gemini, or similar tools daily
• Use AI for research, reporting, copywriting, analysis, and ideation
• Build prompt workflows that improve efficiency and quality
• Use AI creative tools to accelerate testing and production
• Stay updated on emerging AI tools and bring useful ideas to the team

If a task can be completed better and faster with AI, we expect you to know how.

Must-Have Requirements

Experience

• 2–3 years of hands-on paid media experience
• Minimum 2 years of agency-side experience managing multiple client accounts
• Proven experience managing Meta Ads and Google Ads accounts independently
• Experience handling monthly ad spends across multiple accounts

Platform Expertise

• Strong expertise in Meta Ads Manager
• Strong expertise in Google Ads (Search, Shopping, Performance Max)
• Understanding of audience strategy, attribution, bidding, scaling, and conversion optimization
• Familiarity with GA4, Meta Pixel, Conversion API, and tracking fundamentals

Skills

• Strong communication and presentation skills
• Excellent problem-solving mindset
• Strong analytical thinking and decision-making ability
• Understanding of ad creatives and creative testing frameworks
• Comfortable interpreting data and translating it into action
• Good Google Sheets / Excel skills

AI Adoption

• Active daily user of AI tools such as ChatGPT, Claude, Midjourney, Gemini, Perplexity, or similar
• Able to demonstrate real AI workflows used in daily work

Nice to Have

• Experience working with D2C or ecommerce brands
• Experience with Shopify brands
• Familiarity with landing page optimization and CRO principles
• Exposure to creative strategy and copywriting
• Experience managing premium or high-AOV brands

What We Don't Care About

• Marketing degrees
• Big agency names on your resume
• Certifications without practical experience

We're more interested in what you've actually done.

Who You Are

• You take ownership instead of waiting for instructions
• You're curious and naturally investigate problems
• You communicate proactively
• You think in systems, not just tasks
• You care about details and execution quality
• You enjoy learning and improving continuously

What You'll Get

• Direct ownership of real client accounts
• Exposure to premium D2C and ecommerce brands
• Direct mentorship from experienced performance marketers
• Hands-on experience across strategy, creative, reporting, and client management
• Remote-first work environment
• Fast growth opportunities as the agency scales
• Small team with high ownership and zero politics

Role Summary:

Front-end Developer who would contribute towards building a highly flexible and scalable front-end by bringing deep core technology expertise.

Job Description:

- Ensure proper offline access using service workers and PWA

- Develop components which are SEO friendly

- Have experience in server-side rendering

- Drive evolution of application performance

- Ensure project scalability by having good project architecture

Skill Requirements:

- Good experience in HTML5, CSS3, JS - React

- React native

- Angular - Redux exposure - Have handled service workers and PWA caching and updates - CSS pre-processors knowledge like sass - Knowledge of webpack, parcel, grunt etc.

-Knowledge of pre-processors like SASS/LESS, CSS-Modules.

- Architecting and automating the build process for production, using task runners or scripts (Gulp / Grunt)

-Have an eye for good UI/UX, Progressive Web Apps, Responsive Design

-Interested in writing code, actively experimenting along with learning new things.

Individual applying to the role should ideally have the following attributes

-Passionate about Frontend Development and continually follow the platform & innovations

-Strong and innovative approach to problem solving and finding solutions

-Interested in working on fast-paced

- Excellent communicator (written and verbal, formal and informal)

- Flexible and proactive/self-motivated working style with strong personal ownership of problem resolution

- Ability to multi-task under pressure and work independently with minimal supervision.

- Ability to prioritize when under pressure.

Job Title – Marketing Manager

Location – Bangalore

Job Type – Permanent

Experience – 2-4 Years

Job Role

• Manage and monitor marketing performance on a daily basis, and maximizing business ROI and goals.
• Manage a portfolio of paid campaigns across different industries for different regions, globally
• Create ideas & deliverable presentations for better execution
• Conceptualize new marketing ideas and campaigns for in-house and clients
• Implement and configure the necessary tracking tools for campaign performance analysis.
• Research and implement marketing strategy to optimize campaigns to meet KPI's, based on market trends & data findings.
• Create Branding Ideas & Solutions based on client requirements
• Working closely with the other team members and departments to meet client goals.

• 2 to 4 years of hands-on experience in marketing
• Data Research & Analysis for new ideas
• Have handled marketing campaigns from scratch
• Strong creative and analytical skills
• Excellent organizational skills and multitasking abilities
• Ability to work independently and with a team to efficiently meet deadlines in a fast-paced working environment
• A keen eye for detail

Key Responsibilities:

• Rewrite existing APIs in NodeJS.
• Remodel the APIs into Micro services-based architecture.
• Implement a caching layer wherever possible.
• Optimize the API for high performance and scalability.
• Write unit tests for API Testing.
• Automate the code testing and deployment process.

Skills Required:

• At least 3 years of experience developing Backends using NodeJS — should be well versed with its asynchronous nature & event loop, and know its quirks and workarounds.
• Excellent hands-on experience using MySQL or any other SQL Database.
• Good knowledge of MongoDB or any other NoSQL Database.
• Good knowledge of Redis, its data types, and their use cases.
• Experience with graph-based databases like GraphQL and Neo4j.
• Experience developing and deploying REST APIs.
• Good knowledge of Unit Testing and available Test Frameworks.
• Good understanding of advanced JS libraries and frameworks.
• Experience with Web sockets, Service Workers, and Web Push Notifications.
• Familiar with NodeJS profiling tools.
• Proficient understanding of code versioning tools such as Git.
• Good knowledge of creating and maintaining DevOps infrastructure on cloud platforms.
• Should be a fast learner and a go-getter — without any fear of trying out new things Preferences.
• Experience building a large-scale social or location-based app.

The opportunity

The Engineering Manager (EM)is responsible for a managing a team of full stack engineers that is building highly innovative and cutting edge solutions. This role is accountable for leading a team, developing code, deploying and managing in production. Most importantly, the EM, while working with the Product owners drives the product Net promoter score (NPS), user satisfaction, building the product roadmap and delivering highly functional, exceptionally innovative and intelligent software. You will be called upon to be the technical representative for your team during cross-team collaborative efforts and planning. Success in this role will require strong and innovative approaches to problem solving, great technical leadership, excellent communication (written and verbal, formal and informal), flexibility, accountability and a self-motivated working style with attention to detail.

You are great at

As an Engineering Manager, you’ll take the lead as you - drive product development, operations and technical decision making. You’ll have a strong focus on team management and development, equal focus will be on writing production code and hands on active development of the capabilities and solutions. Assist in defining infrastructure need and use enterprise solution and drive resolution of technology roadblocks including code, infrastructure, build and deployment. Manage overall software development cycle by adhering to development and security standards. Establish good stakeholder communication and work closely with Product teams and influence set product roadmap and help drive requirements while being a strong advocate of extreme agile and DevOps practices across engineers. Build and manage a team of high performing full stack engineers and provide leadership, coaching, motivation and recommend staffing levels, operating procedures, tools and systems for the team. Provide career development and performance management to a team of engineers.

Required Candidate Profile

• 4 year degree in or equivalent experience
• 8+ years of engineering (software development) experience
• 1-3 years of managing teams with a strong track record of delivery for cross-functional product experience with Cloud hosting and managing products
• Proficient in building high performing APIs and writing specs
• Expertise in programming languages. Hands on experience in Java, J2ee technologies is preferred.
• Experience in SAP Hybris Commerce would be a plus
• Experience with integration, data handling technologies and other open source frameworks
• Strong written and verbal communication skills with the ability to present complex technical information in a clear and concise manner to variety of audiences
• Team-orientated, passionate about developing others’ skills and capabilities
• Successful track record of working in large scale technology solutions
• Deep understanding of agile development processes and methodology including continuous integration and delivery, with a mindset of building incrementally and delivering business value quickly

• Make Outbound Calls to Prospects
• Explaining the services of Hedgehomes over call and in person to the clients
• Assissting the Prospects in site visits to various real estate projects briefing them about the pros and cons of individual location and project.
• Analysing the requirement of the prospect and finding a suitable project for him/her.
• Supporting business development through active lead nurturing and developing prospect relationships
• Maintaining Proper Follow up with the prospects and updating it on cloud based CRM.