QA/Test Management Engineer

Job Description – Senior Marketing Leader / Head of Marketing (IntraIntel.ai, Global)

About IntraIntel.ai

IntraIntel.ai is an enterprise AI platform for intelligent workflow automation, delivering instant intelligence from organizational data without migration. The platform’s multi‑agent architecture automates complex workflows in healthcare, manufacturing, finance and research, reducing manual effort and generating significant cost savings. We partner with customers across sectors to deploy AI agents that generate deep insights, automate compliance, and streamline operations.

Role Summary

The Marketing Executive will own IntraIntel.ai’s market strategy and execution in India, working as part of a global marketing team. This position requires a strategic thinker and hands‑on leader who can craft compelling narratives about end‑to‑end AI platform value, identify high‑potential customer segments, and drive demand generation across channels.

Key Responsibilities

• GTM Strategy & Positioning: Develop and execute a data‑driven marketing strategy that aligns IntraIntel’s AI‑native platform and multi‑agent architecture with market needs Define triggers and leading indicators for pipeline creation, including industry events, regulatory deadlines, and emerging technology trends.
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• Segmentation & Targeting: Identify and prioritize verticals (healthcare, clinical trials, finance, manufacturing, textiles, etc.) where the platform’s workflow automation and cost‑reduction capabilities offer maximum benefit. Develop buyer personas (C‑suite, clinical leaders, compliance officers, manufacturing heads) and craft tailored messaging.
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• Channel & Campaign Management: Determine the optimal mix of channels (digital marketing, content, partnerships, events, thought leadership) to reach decision‑makers. Build multi‑channel campaigns and refine them through ongoing analysis
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• Demand Generation & Lead Nurturing: Drive inbound and outbound marketing programs to build a qualified pipeline; use marketing automation and CRM tools to track conversions, nurture leads and measure ROI.
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• Product Marketing & Storytelling: Translate complex AI concepts (LLMs, agents, vector search, RAG) into clear value propositions. Create collateral, case studies, demos, webinars and industry presentations that showcase the platform’s ability to consolidate siloed AI tools into a single end‑to‑end solution.
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• Sales Enablement & Customer Engagement: Work closely with sales and solution engineering to enable smooth handoffs. Support customer conversations, demo sessions and proof‑of‑concept engagements. Become a trusted advisor to prospects by understanding their business and identifying fit.
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• Partnerships & Relationship Development: Build relationships with industry associations, channel partners, and potential enterprise customers in India, the U.S. and Dubai. Bring existing executive‑level connections to accelerate market entry and establish IntraIntel’s reputation.
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• Market Intelligence & Competitive Analysis: Monitor competitive offerings, industry regulations and emerging AI technologies. Generate insights that influence product strategy and roadmap
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• Performance Measurement: Define key performance indicators (KPIs) for lead generation, conversion, revenue, brand awareness and customer satisfaction. Report regularly on marketing performance and adjust tactics to meet targets.
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Qualifications

• Proven Marketing Leadership: 8–12 years in B2B SaaS marketing, including at least 3–5 years owning GTM strategy and execution. Demonstrated ability to develop multi‑channel campaigns and collaborate with cross‑functional teams
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• AI/Technology Domain Expertise: Understanding of AI platforms, machine learning, LLMs and workflow automation. Experience marketing complex technical products to both technical and business audiences.
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• Industry Exposure: Direct or indirect experience in healthcare, clinical research, manufacturing, finance or related sectors. Ability to understand regulatory contexts and decision‑making structures across these industries.
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• Global Mindset: Experience marketing to U.S. and Indian enterprises (knowledge of Dubai/GCC market is a plus). Ability to localize messaging without losing global consistency.
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• Relationship Builder: Strong network of senior contacts in relevant industries. Confidence interacting with CEOs, CTOs and CIOs; comfort delivering high‑stakes demos and presentations.
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• Analytical & Results‑Driven: Proficient in data analysis, market research and marketing automation tools. Track record of achieving or exceeding pipeline and revenue targets through marketing initiatives
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• Communication & Collaboration: Excellent written and verbal communication skills. Ability to translate technical concepts into business value. Effective collaborator across product, sales, engineering and executive teams.
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• Education: Bachelor’s degree in Marketing, Business or a related field; an MBA or equivalent advanced degree is preferred.
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Performance Expectations & KPIs

• Demand Creation: Meet or exceed quarterly targets for qualified leads and opportunities.
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• Pipeline Contribution: Deliver measurable contribution to revenue through marketing‑sourced pipeline.
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• Market Awareness: Achieve growth in brand visibility, share of voice and thought leadership within targeted industries.
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• Campaign Effectiveness: Improve conversion rates across the marketing funnel; demonstrate ROI for each channel.
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• Customer Insights: Provide feedback on customer pain points, competitive intelligence and feature requests to the product team.
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• Team Collaboration: Maintain strong alignment with sales, product and customer success teams.
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Additional Notes

This role offers the opportunity to build a marketing function from the ground up in a fast‑growing AI company. The successful candidate will have a blend of strategic vision, hands‑on execution capability, and a passion for AI‑enabled digital transformation.

We are looking for a great JavaScript developer who is proficient with React.js. Your primary focus will be on developing user interface components and implementing them following well-known React.js workflows (such as Flux or Redux). You will ensure that these components and the overall application are robust and easy to maintain. You will coordinate with the rest of the team working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and quality product is important.

• Developing new user-facing features using React.js

• Building reusable components and front-end libraries for future use

• Translating designs and wireframes into high quality code

• Optimizing components for maximum performance across a vast array of web-capable devices and browsers

We are seeking a highly skilled and experienced Director of Growth to lead our company's growth initiatives and drive measurable results across various marketing channels. The ideal candidate will have a proven track record in performance marketing. Experience in brand building & influencer marketing is a huge plus.

As the Director of Growth, you will be responsible for developing and executing strategies to acquire paid customers and improve ROAS to maximize revenue growth across multiple channels.

About the product which needs to be sold:

• English proficiency is an aspiration for the majority of the Indian population, yet access to quality English learning resources remains limited. 
• Our spoken English product aims to address this gap by offering a 24/7 AI tutor accessible to anyone with a mobile device at an extremely affordable price.
• This is an affordable offering (<Rs.5000 ticket size) targeting the masses. 
• This product has the potential to transform the lives of hundreds of millions of people by granting them access to a top-notch English tutor.

Desired Previous Experience:

First-principled problem-solving experience across growth functions at fast-paced hyper growth startups.

At Supernova we sell affordable products to the masses, Experience selling to mainstream India and not just the top 5% is preferred.

Ours is also a low LTV product (<10k LTV) so we need our CACs to be at Rs.1000 or so, which is where we are today. So knowing how to target the masses and get conversions at low CACs and good ROAS is preferred.

Experience in handling performance marketing channels - Facebook Ads, Google Ads, etc., preferably in an Edtech startup.

Experience in working with influencers and running high quality influencer marketing campaigns for brand building and acquisition will be preferred, though not mandatory.

Experience in developing content and content marketing strategies to build a brand and get leads via social media channels like Facebook, Instagram, LinkedIn and others to drive growth.

Experience with brand building: Linked in posts of founders, Product videos to create excitement will be preferred, though not mandatory.

Familiarity with Whatsapp-based growth strategies and funnels will be preferred, though not mandatory.

Experience in offline marketing and working with tier 2 & 3 consumers will be preferred, though not mandatory.

Roles and Responsibilities:

Develop and execute a comprehensive growth strategy:

Collaborate with the executive team to define growth goals and objectives.

Identify key performance marketing channels, including Facebook Ads, Google Ads, and others, to drive customer acquisition and revenue growth.

Create and implement data-driven strategies to optimize campaign performance, conversion rates, and return on investment (ROI).

Performance marketing and advertising:

Oversee and manage all performance marketing channels, including Facebook Ads and Google Ads, to drive targeted traffic, conversions, and revenue growth.

Develop and implement A/B testing strategies to optimize campaign performance and improve key metrics such as click-through rates (CTR), cost per acquisition (CPA), and return on ad spend (ROAS).

Analyse campaign data, generate insights, and provide recommendations for ongoing optimization and improvement.

Brand building and positioning:

Develop and execute brand-building strategies to enhance brand awareness, perception, and customer loyalty.

Work closely with the marketing and creative teams to ensure brand consistency across all touch points, including advertising campaigns, social media channels, and content marketing initiatives.

Monitor industry trends, market competition, and customer preferences to inform brand positioning and differentiation strategies.

Influencer marketing and partnerships:

Identify and collaborate with relevant influencers, bloggers, and industry partners to drive brand awareness, reach new audiences, and generate meaningful engagement.

Develop and manage influencer marketing campaigns, including negotiation, contract management, and performance tracking.

Track and analyse the effectiveness of influencer campaigns and partnerships, making data-driven decisions for future collaborations.

Social media management: (Not mandatory but a good to have)

Oversee the company's social media presence across various platforms, including content strategy, community management, and engagement.

Monitor social media performance, analyze metrics, and generate insights to optimize content strategy and drive engagement and growth.

Stay up-to-date with social media trends, platform updates, and emerging technologies to leverage new opportunities for growth.

KPIs:

Reducing Customer Acquisition Costs

Revenue Growth

User Growth

 Looking for a Web Developer with good hands-on Experience in Laravel.

•     Candidates have good Team Interactions.

Experience : 1 to 2 years

Responsibilities :

• Strong coding knowledge in Laravel Framework.
• Responsible for handling projects independently as well as collaboratively.
• Should be capable of handling multiple PHP projects.
• Analyse scope of work and time frame accordingly.
• Should have good analytical and problem solving skills.
• Ability to motivate teammates.
• Mentor and lead a team of junior developers.
• Provide technical guidance to development team members’

Key Skills:

Php, Laravel, MySQL, JavaScript, jQuery, HTML, CSS,DB

Added advantage to have : Code igniter, Angular

Job Types: Full-time, Walk-In preferred:immediate joinee

• Design, implement, and maintain API-based applications and REST services.
• Proficiency with Node JS.
• Must have experience in cloud services Azure Cloud/AWS.
• Familiarity with database technology such as MySQL, PostgreSQL, and MongoDB.
• Develop high-quality, efficient, and scalable code.
• Understanding of Agile methodologies and SCRUM framework Strong debugging, analytical and problem-solving skills.
• Provide technical support during implementation efforts, working with technical team members and with business users as required to provide troubleshooting and solutions to technical issues.

Automation Tester ( Selenium, API, SQL )

Experience - 8+

• Experience on using Mendix Developer Studio for designing and developing Web-based
  applications
  Knowledge of web services
  Knowledge of export & importing data
  Knowledge of debugging the web services & microflows
  Understanding Data models and SQL Query Building
  Build applications using Schema Domain Entity Design, User Interface Development for
  Desktop, Tablet and Mobile devices
  Knowledge of building Microflows and Nanoflows and using Containers
  Understanding Data models and SQL Query Building
  Strong customer intrfacing and conflict resolution skills

• Should have experience researching problem statements and designing solutions that meet the desired UX goals and stakeholder requirements

• Should be able to rapidly prototype ideas; pen and paper will do for mockups. Should be familiar with prototyping tools or front end code for higher fidelity prototyping

• Good communication skills. Must be able to communicate idea to all stakeholders product, engineering and design

• Must have average above average knowledge of the Adobe Suite

• Must be able to look at the product as a whole to design workflows that scale

• Must be able to measure UX changes and suggest further improvements

• Should be able to build UI components that meet the desired UX. Should be able to understand and respect the UX

• Should follow the style guide and design according to the guidelines

• Understanding of typography, typographic grid, grid based systems, design frameworks and responsive design principles is required. Should be able to adapt and extend the style guide as required and define new UI components when needed

• Should be able to build reusable UI components

• Good communication with the product and engineering teams to assess feasibility of UI components

• Experience with motion/interaction design a plus

• Must know the Adobe Creative Suite well. Must also be familiar with prototyping tools