Pre Authorization

Market & Customer Intelligence

• Market Analysis: Conduct continuous research on the competitive landscape, market trends, and industry developments to identify opportunities and challenges.
• Customer Insights: Deeply understand target personas, their pain points, and how they use the product. Gather and synthesize qualitative and quantitative feedback from customers, sales, and support teams.
• Pricing Strategy: Collaborate with Product and Finance teams on pricing and packaging strategies based on market value and competitive analysis.

2. Positioning & Messaging

• Develop clear, differentiated, and compelling product positioning and messaging that resonates with target audiences and highlights unique value propositions.
• Create and maintain core messaging documentation (e.g., messaging matrices, key benefits, and use cases) for all product lines.

3. Product Launch & GTM Strategy

• Lead the planning and execution of comprehensive Go-to-Market strategies for new features and major product releases.
• Coordinate across departments (Sales, PR, Demand Generation) to ensure all teams are aligned on the launch plan, target audience, and messaging.
• Define the ideal customer journey and map marketing tactics to drive adoption and usage.

4. Sales Enablement & Content

• Create essential sales enablement tools and materials, including pitch decks, battle cards, competitive analysis guides, and demo scripts, to equip the Sales team for success.
• Develop customer-facing marketing content, such as website copy, landing pages, case studies, product videos, webinars, and technical blog posts, aligned with the messaging and SEO strategy.
• Train Sales, Support, and Marketing teams on new product features, value propositions, and successful objection handling.

5. Performance Monitoring

• Measure and analyze the effectiveness of marketing programs and product launches (e.g., adoption rates, conversion rates, and revenue impact).
• Use data to iterate on messaging, targeting, and GTM strategy for continuous improvement.

Required Qualifications

• Experience: 3-5 years of experience in Product Marketing, preferably for a SaaS, software, or technology company.
• GTM Expertise: Proven experience defining and executing successful Go-to-Market strategies and product launches.
• Content & Storytelling: Exceptional writing, communication, and presentation skills with a demonstrated ability to translate complex technical concepts into clear, engaging marketing stories.
• Technical Familiarity: Comfort with technology and the ability to work closely with Product Management and Engineering teams.
• Tools: Familiarity with CRM (e.g., Salesforce), Marketing Automation (e.g., HubSpot, Marketo), and Web Analytics tools (e.g., Google Analytics).
• Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.

• Strong Java programming skills
• Minimum of 5 years practical software development experience
• Robust object-oriented design pattern knowledge and implementation experience using Java;
• Python a plus
• Advanced knowledge and experience developing and working with relational databases such as
• Sybase and MySQL
• Experience with multi-tier application architecture and high performance distributed and in-
• memory caching solutions
• Strong understanding of data modeling techniques
• Strong foundation in SDLC best practices including test driven development, unit testing
• discipline, agile development, and CI/CD strategies

🔍 Job Summary:

We are looking for a motivated and empathetic Academic Counsellor to guide students in selecting the right educational path based on their interests, abilities, and career aspirations. You will be the bridge between the institution and students, helping them make informed decisions and ensuring a smooth academic journey.

🎯 Key Responsibilities:

• Understand students’ academic background, goals, and challenges through counseling sessions (in-person, phone, or online).
• Guide students on courses, career paths, and academic planning based on their interests and aptitude.
• Assist in the admission and enrollment process, including explaining course details, fee structure, and eligibility.
• Follow up with leads and maintain records of inquiries and student data using CRM tools.
• Address concerns of students and parents with patience, professionalism, and care.
• Collaborate with faculty and support teams to monitor student progress and retention.
• Achieve monthly conversion/enrollment targets as assigned.

🧠 Requirements:

• Bachelor’s degree (education, psychology, or counseling preferred).
• Proven experience in academic or career counseling, preferably in the education industry.
• Strong communication and interpersonal skills.
• Empathy, patience, and a genuine interest in helping students.
• Familiarity with CRM software and MS Office.
• Ability to work under pressure and meet targets.

Presenting lessons in a comprehensive manner and using visual/audio means to facilitate learning.

Providing individualized instruction to each student by promoting interactive learning

Create and distribute educational content (notes, summaries, assignments etc.)

Assess and record students’ progress and provide grades and feedback.

Maintain a tidy and orderly classroom.

Collaborate with other teachers, and parents and participate in meetings as an when required.

Observe and understand students’ behaviour and psyche.

Develop and enrich professional skills and knowledge by attending seminars, conferences etc.

Explaining the concepts in easy and understandable terms to the students.

Using real-life examples to teach geometrical concepts.

Developing students' interest in subjects.

Planning and creating teaching materials.

You will also be responsible for assigning homework, grading assignments and quizzes, and documenting students' progress. Etc.,

• You'll make it happen by creating the copies for the best funnels for Knorish, constantly improving, optimizing the existing content with fanatic attention to marketing.
• Experience in creating mind-boggling content for social advertising channels including YouTube, Facebook, Twitter
• Optimizing PR campaigns when there is a need
• Boundless positivity, zeal for learning, calculated experimentation, and a desire to become a Voice of the platform
• Create SEO optimized blogs for posting
• Preferred to have a deep understanding of SEO, Keyword analysis, SEMRUSH, UBERSUGGEST, AHREFS
• A must knowledge of CMS, blog maintenance, CTAs, and others

• Market+ Salary
• Annual Bonuses

Desired Candidate Profile

• Graduation is a must
• Relevant work experience of 5 – 10 years in managing sales in Ecommerce Marketplaces
• Prior experience in D2C brands - beauty and wellness category is desirable
• Excellent communication skills
• High organization with strong project management and strong time management skills    

Responsibilities: 
 

• The Machine & Deep Machine Learning Software Engineer (Expertise in Computer Vision) will be an early member of a growing team with responsibilities for designing and developing highly scalable machine learning solutions that impact many areas of our business. 
• The individual in this role will help in the design and development of Neural Network (especially Convolution Neural Networks) & ML solutions based on our reference architecture which is underpinned by big data & cloud technology, micro-service architecture and high performing compute infrastructure. 
• Typical daily activities include contributing to all phases of algorithm development including ideation, prototyping, design, and development production implementation. 

Required Skills: 
 

• An ideal candidate will have a background in software engineering and data science with expertise in machine learning algorithms, statistical analysis tools, and distributed systems. 
• Experience in building machine learning applications, and broad knowledge of machine learning APIs, tools, and open-source libraries 
• Strong coding skills and fundamentals in data structures, predictive modeling, and big data concepts 
• Experience in designing full stack ML solutions in a distributed computing environment 
• Experience working with Python, Tensor Flow, Kera’s, Sci-kit, pandas, NumPy, AZURE, AWS GPU
• Excellent communication skills with multiple levels of the organization 
• Image CNN, Image processing, MRCNN, FRCNN experience is a must.

Intro:
Empala is an exciting new fintech launching in Singapore. Empala aims to help workers in the SEA region get access to their pay & helping them save for unexpected expenses. 

Job Description:

As fullstack developer at Empala you will be building and shaping our product. Our current offerings are centered around a React Native app (iOS & Android) with a serverless backend.

Empala is a flat and young organization, meaning every hand has a lasting impact on our product and our culture. You will report directly to the CTO and will in general be working closely with the founders. The job is of course mostly focused on building and maintaining our products, but in a small team you will have to wear a lot of hats, you could get involved in sales, marketing or anything in between, ideally you will see this as a positive thing and a chance to learn more about our users/customers/new areas of work. 

Benefits: 

At Empala we offer a competitive package that will be a mix of salary and employee stock options. We pay ourselves on demand meaning you can get paid for the work you have done when you wish it, be it daily, weekly, monthly or a combination of above. 

Requirements: 

The following requirements are a guideline, if you are missing some points but you are confident that you can master them in a reasonable amount of time there might still be a place for you at Empala. 

Preferred

• React Native 
• Backend tools and frameworks (express or any other, non JS is OK as well) 
• Cloud providers, AWS preferred 
• Git

Other requirements 

• Fluent in english 
• Proactive approach to problem solving 
• A hunger to get stuff done 

Nice to have: 

• Experience with Redux, GraphQL, Typescript, AWS Amplify
• Experience with SCRUM and/or TDD