Performance Marketing Manager

KINDNESS IS OUR SUPERPOWER - and our goal is to build and bring all kind of brands onto a single platform. kindlife is built to bridge the gap between customers’ values & brands’

values.

kindlife is the world’s first well-being ecosystem that enables conscientious consumers with the largest community of well-being experts, brands, and content creators. kindlife platform

houses more than 150+ kinder brands in beauty, nutrition, and home care and has a thriving community of well-being experts and enthusiasts. We believe it is essential to be kind and in that pursuit, we bring together all products that are kind to you, kind to those around you, and kind to the environment. For us, any move; big or small; on the well-being spectrum is a kindmove and must be celebrated.

About the role:

This position will work closely with the marketing, merchandising & community building teams and run end-to-end campaigns from the campaign briefing through influencer selection and campaign execution and measurement.

What Your Impact Will Be:

● Develop annual planning and strategy under each category

● Manages all aspects of influencer campaign design, execution, and measurement on the community and social platforms

● Collaborate and align with cross-functional teams to build influencer activations that meet desired marketing objectives

● Strategically identify talent and influencers for brand campaigns and programs that maximize ROI and achieve campaign KPIs

● Ensure final creative and integrations are consistent with the brand brief and meet legal standards

● Compile, analyze and interpret data to optimize execution and report on campaign performance

● Manage existing and develop new relationships within the digital influencer community (content creators, platforms, agencies, managers, etc.)

What We’re Looking For:

● 2-4 years in an influencer marketing, media, or PR role, with a focus on digital platforms

● Significant knowledge across content, influencers, and media products

● Critical thinking and the ability to quickly assess opportunities and challenges

● Ability to set long-term strategy, clear goals, and KPIs

● Excellent organization and communication skills

● Experience being a team player collaborating across departments

● Ability to manage multiple projects simultaneously and prioritize demands

● Strong people skills and ability to effectively manage a direct report

● Self-direction and an ability to manage ambiguity

● Experience managing and nurturing junior team members

kindlife is at its best when every member of our crew feels respected, included, and heard—when everyone can show up as themselves and do their best work every day.

What It’s Like To Work Here:

We are a purpose driven company and work towards empowering the crew to reach their full potential. We live up to our purpose employing the following behaviors

● We collaborate : Being a part of the kind crew means being part of one team with shared values and common goals.

● We innovate : At kindlife we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.

● We execute : We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Visit us at: https://kindlife.in/ or Join the conversation here :

● Instagram: https://www.instagram.com/kindlife.in/

● YouTube: https://www.youtube.com/channel/UCB2jIIGdFEhHKeoddqfP-Gg

Do a reference check with a crew member. We’ll keep it anonymous, we promise!

Apply now!