Marketing Executive at Solar energy · Ahmedabad · 2 - 6 years · ₹2L - ₹3.5L / yr · Posted 23 Aug 2021

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We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
Develop and execute marketing strategies aligned with business objectives.
Plan and manage digital marketing campaigns across multiple channels.
Manage SEO, SEM, social media, email marketing, and content marketing activities.
Develop strategies to increase website traffic, leads, and conversions.
Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.
Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.
Conduct market and competitor research to identify trends and opportunities.
Plan and execute lead-generation campaigns.
Monitor campaign performance and optimize marketing activities based on data.
Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.
Collaborate with sales, product, design, and other teams.
Manage marketing budgets and ensure effective allocation of resources.
Build and maintain brand consistency across marketing channels.
Prepare regular marketing performance reports for management.
We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.
Responsibilities:
● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.
● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.
● Closely involved in cross-checking, approving, and overseeing social media postings.
● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.
● Collaborate with cross-functional teams to address clients' challenges in real time.
● Work closely with graphic designers and video editors to produce compelling visual content.
● Implement digital marketing strategies to enhance brand visibility and drive website traffic
.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.
● Analyze campaign performance metrics and recommend optimizations.
● Stayupdated with digital marketing trends and best practices.
● Provide strategic solutions and act as a thought leader within the team.
● Effectively communicate ideas and strategies to clients.
● Thrive in a fast-paced work environment. Requirements
: ● Minimum3years of working experience as a Marketing Manager.
● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
● Proven experience in project management.
● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.
● Excellent written and verbal communication skills, with the ability to craft engaging content.
● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.
● Ability to work independently and collaboratively in a fast-paced, remote work environment.
● Availability to collaborate during US time zones as needed. Expertise in Software:
● Expertise in Meta suite (Instagram, Facebook, Whatsapp).
● Expertise in Design tools such as Photoshop and Illustrator.
Job description:
Marketing Specialist – CredXHire & CredXInfra
Companies: CredXHire and CredXInfra
Type: Full-time
Work mode: On-site
Location: Hyderabad
Experience: 3–5 years
Reports to: Founder
About us
You'll market two brands under one founder: a fast-growing HR tech startup and an established real estate company.
CredXHire is India's verification-first hiring platform. It connects verified job seekers with verified employers, helping companies hire genuine talent faster while protecting job seekers from fake job postings and fraudulent recruiters.
CredXInfra (formerly Karthikeya Developers) is an end-to-end real estate company with almost 25 years in the market. We handle the development, marketing, and sales of our projects in-house.
About the role
We're looking for a marketing specialist to own marketing for both CredXHire and CredXInfra, working directly with the founder.
You'll run social media, content, SEO and AEO, PR, and brand for both companies and support our two communities. You'll also lead a small team of a multimedia designer and two interns. The founder runs paid ads; you'll monitor them daily, report on results, and make sure your content and landing pages support every campaign.
This role suits someone who has handled multiple brands at an agency and wants real ownership in a growing company.
What you'll do
Strategy and planning
Build and run monthly marketing plans for both brands, with clear targets agreed with the founder.
Plan weekly priorities across CredXHire and CredXInfra based on what each business needs most.
Social media and content
Own the content calendar and social media for both brands on LinkedIn, Instagram, YouTube, Facebook, and X.
Plan and write content: posts, reel scripts, blogs, newsletters, emails, and WhatsApp messages.
Grow followers, engagement, and inbound inquiries for both brands.
SEO and AEO
Improve search rankings and website traffic through keyword research, on-page SEO, and regular blog content.
Make both brands visible in AI answers (ChatGPT, Gemini, Google AI Overviews) through FAQ content, structured data, and trusted mentions.
Manage Google Business Profile and online reviews, especially for CredXInfra.
Brand and PR
Keep each brand's voice, visuals, and messaging consistent across every channel.
Handle press releases, media outreach, and the founder's personal brand on LinkedIn.
Ads support and reporting
Monitor paid ads daily (Meta, Google, LinkedIn) and flag issues or opportunities to the founder.
Write ad copy and brief creatives for campaigns.
Prepare weekly and monthly reports on leads, sign-ups, cost per lead, reach, and engagement.
Communities
Support the CredXHire and CredXInfra communities with content, events, and member engagement.
Team leadership
Lead the multimedia designer and two marketing interns: assign work, review quality, and keep deadlines.
Manage freelancers for video, 3D renders, PR, or technical SEO when needed.
Use AI tools to speed up content and research, with every output reviewed before it goes live.
What we're looking for
3–5 years of experience in digital marketing.
Marketing experience in real estate or HR tech, recruitment, or job portals.
Experience leading a small team (designers, executives, or interns), assigning work, and reviewing quality.
Hands-on experience with social media, content marketing, and SEO, with results you can show in numbers.
Working knowledge of Meta, Google, and LinkedIn ads: you can read dashboards, track performance, and spot problems.
Comfort with analytics and reporting tools such as Google Analytics, Search Console, and platform dashboards.
Strong writing skills in English and the ability to adapt tone between a startup brand and a real estate brand.
Ability to manage several brands and deadlines at once without dropping quality.
Nice to have
Digital marketing agency experience handling multiple clients at once (strongly preferred).
Experience with AEO or getting brands mentioned in AI search results.
Experience running email and WhatsApp marketing (WhatsApp Business API, automated flows).
Experience building or editing landing pages in WordPress, Webflow, or Framer.
Experience growing a community, newsletter, or founder's LinkedIn presence.
Ability to write content in Telugu or Hindi.
Why join us?
Own marketing for two brands end to end, with direct access to the founder and fast decisions.
Build CredXHire's brand from the ground up while growing an established real estate business.
Lead your own team and grow into a marketing manager role as the team expands.
Work on a product that solves a real problem: fake jobs and fraudulent recruiters.
See the direct impact of your work on leads, sign-ups, and sales.
How to apply
Include links to two or three campaigns or brands you've worked on, with the results you achieved (for example, growth in leads, traffic, or followers).
Shortlisted candidates will go through a short assignment (one campaign idea each for CredXHire and CredXInfra) and a final interview with the founder.
Job description
Company Description
Graygraph Technologies LLC is an IT services provider company based in Noida. We offer staffing solutions, software development, web development, Content Management Solutions, and Creative Design services with a focus on facilitating complex business solutions. Our team of experts works on modern technologies and tools to deliver web-based projects to our clients
.
Role Description
- Developing, generating, and growing new digital marketing businesses.
- Creating innovative online marketing sales plans.
- Exhibiting expertise in digital marketing solutions.
- Selling services like SEO, SEM, PPC, social media, online reputation management, etc. (for the US and Canada locations)
- Maintaining accurate and up-to-date pipeline and forecasts.
Desired Candidate Profile:-
- The position demands an entrepreneurial-minded individual with high energy and a strong motivation to sell (we like increasing numbers.)
- A strong candidate will have excellent sales and closing skills.
- Strong organizational skills and ability to handle multiple tasks and priorities.
- Demonstrated time management skills.
- Knowledge of digital marketing/SEO services will be a plus
- Excellent communication skills.
Job Location: Block A-128, Sector-63, Noida (WFO)
Working Days: Monday to Friday (Night Shift)










