Manager - Media / Ad Operations at Global Media Agency · Mumbai, Bengaluru (Bangalore), Gurugram · 5 - 8 years · ₹6L - ₹11L / yr · Posted 24 Jan 2023
a part of WPP. Neo is a global digital transformation agency with 1200 employees across 21 nations. Our team of experts support clients in programmatic, social, paid search, analytics, technology, organic search, affiliate marketing, e-commerce and across traditional channels.
We are currently looking for a Manager - Media Operations
In this role, you will be responsible for client relationships and help drive the digital agenda for the respective clients. Would deliver integrated digital solutions to fulfil clients' digital objectives.
Reporting of the role -
This role reports to the Director - Media Operations
3 best things about the job:
- Opinions and ideas are highly encouraged, and everyone has a voice. We are always open to new ways of thinking, especially those that will contribute to the overall success.
- It's a great work environment - You will collaborate with a group of quick-witted, humorous, diverse, and extremely dedicated co-workers and clients who are all passionate about digital media.
- It is innovative and dynamic. There are new things constantly evolving and developing, and we are never static. We believe in the power of digital media to transform the way businesses and consumers can interact.
In three months:
- Gain an in-depth understanding of the ad-ops landscape
- Be trained on the various platforms and tools
- Contribute to the day-to-day operations of the team and take ownership of Campaign Initiations.
In six months:
- Manage and be responsible for all campaigns from start to completion
- Master all aspects of the business including Billing Reporting and Insights as part of the overall campaign execution Get deep into the project and start working on modules adding
value independently.
In 12 months:
- Be responsible and confidentially manage end-to-end operations
- Be a trusted team member and support all activity
- Test, learn, share, and seek different optimization tactics and knowledge share with the wider trading team
Responsibilities of the role:
- Translate Media plan into Prisma line items
- Work closely with the Billing, Finance, and Vendor team to ensure smooth payouts/actualizations
- Maintain Campaign Life Cycle Trackers
- Assist the Client Services team in understanding and conveying Operational aspects of campaign inclusive of all technical aspects- tag, floodlights and page troubleshooting
- Provide reports
- Help to advise/consult with ensuring enhanced quality, delivery in SLA, robust processes, and providing constructive feedback to client.
- Assist in preparing all client nuances/process documents along with maintaining internal quality dashboards.
- Manager a team of 2-3 people.
What you will need:
- Bachelor Degree in any subject / B.Tech preferred.
- Excellence in MS Excel
- 5-7 years of experience in Ad Operations
- Experience in a quantitative field, including: a DFA or ad servers reporting tools with tag implementation tools and analytics/reporting platform
- Ideal candidate will have hands on experience working with Google Campaign Manager, Sizmek, Google Tag Manager
- Brief understanding of Search Social and Programmatic tool.
- Experience with Salesforce/Prisma preferred.edia agencies in India.
Shubham Vishwakarma
Full Stack Developer - Averlon
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Google AnalyticsMandatory Skills: Google Ads, Meta Ads and LinkedIn Ads
- Minimum 2–3 years of experience in paid ad marketing across digital channels: Google Ads, Meta, LinkedIn.
- Hands-on experience in paid marketing, client communication, campaign planning, execution, and strategy.
- At least 2 years of hands-on experience managing and optimizing Google Ads.
- Strong domain expertise in paid media, including strategy, execution, and analytics.
- Skilled in leveraging AI tools (e.g., Claude and ChatGPT) to enhance campaign efficiency and decision-making.
- Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking.
- Excellent written and verbal communication skills in English.
- Bachelor’s degree in any field; a Master’s degree is a plus.
Job Responsibilities. ● Oversee the entire paid media team: Coach, manage, and train all the entire performance marketing team as needed. ● Ensure timely and quality completion of work from all the team members. ● Stay informed of relevant industry, paid media, and paid media platform trends and best practices. ● Identify new products, services, and revenue-generating offerings that will develop a long-term, sustainable competitive advantage for the performance media department relative to competitors. ● Spearhead the ongoing development and improvement of the department’s internal processes and work. ● Contribute to client fortnightly calls including strategizing and suggesting scale opportunities. ● Act as a liaison between the Business Development and performance media departments to improve knowledge and understanding of products, services, and offerings with the intention of improving the quality of leads and prospects for the performance media department. ● Ensure that the performance media department culture and operational environment is one that is accountable, client-centric, inclusive and productive. Requirements: ● Educated to degree level, or equivalent ● Intermediate Microsoft Excel knowledge and skills ● Previous experience in a similar role (Agency Preferable) ● Smart,motivated, results-driven, and analytical individual ● Have the ability to multitask and work well with a team, as well as being able to prioritise tasks in a fast-paced environment along with the ability to accept interruptions as part of the routine
Job Responsibilities:
Plan, launch, and optimize Meta (Facebook & Instagram) and Google Ads campaigns.
Monitor campaign performance and improve ROAS, CPA, CTR, and conversions.
Manage campaign budgets and perform A/B testing for creatives and audiences.
Track performance using Google Analytics, Meta Ads Manager, and Google Ads.
Collaborate with the creative team to develop high-performing ad creatives and landing pages.
Prepare weekly and monthly performance reports with actionable insights.
Requirements:
1–3 years of experience in Meta and Google Ads.
Internship experience preferred
Strong understanding of performance marketing, conversion tracking, and analytics.
Experience with Google Analytics, Google Tag Manager, and Meta Pixel is preferred.
Analytical mindset with excellent problem-solving skills.
Key Skills: Meta Ads, Google Ads, Performance Marketing, ROAS Optimization, Google Analytics, A/B Testing, Campaign Management.
Key Responsibilities 1. Campaign planning and execution • Build and launch new paid media campaigns for clients and partners on Google Ads, Meta and LinkedIn, plus other channels as relevant. • Manage platforms end to end: budgets, bidding, audiences, creatives, A/B tests and ongoing optimization toward ROI, ROAS and CPL targets. • Keep day-to-day operations aligned with campaign strategy and commercial goals, and deliver work by agreed deadlines. 2. Strategy and market insight • Support the TL in shaping the overall paid media and performance marketing strategy. • Track market trends, seasonality and competitor activity, and apply what you learn to live campaigns. • Stay current on platform updates, new ad formats and industry best practice. 3. Analytics and reporting • Use conversion tracking data and GA4 to find optimization opportunities and improve campaign performance. • Build performance dashboards in Looker Studio or similar tools. • Prepare analysis and insights for fortnightly and monthly client reviews. 4. Client and team collaboration • Contribute to weekly client calls and keep WIPs, roadmaps and client logs up to date. • Handle day-to-day client communication, requests and deliverables, and flag priorities and risks early. • Coordinate with creative, content and tech teams so campaigns support wider business objectives. Requirements • Proven track record of setting up and optimizing campaigns on Google Ads (Search, Display, YouTube, Performance Max), Meta Ads and LinkedIn Ads. • Strong working knowledge of Google Analytics (GA4), Google Tag Manager and conversion tracking setup. • Comfortable with reporting tools such as Looker Studio, and with Excel or Google Sheets for analysis. • Solid understanding of performance metrics (ROAS, CPL, CPA, CTR, CVR, LTV) and how to act on them. • Experience preparing client-ready performance reports and presenting insights in review calls. • Excellent written and spoken English, with confident client communication. • Strong organization: able to prioritize across multiple accounts and meet deadlines. • Analytical, curious and detail-oriented, with a habit of testing and learning.
We are hiring a Digital Marketing Executive with at least 1 year of relevant experience to manage our end-to-end digital marketing and support operations. The ideal candidate will be responsible for running paid campaigns, improving organic visibility, handling customer queries, and supporting administrative tasks including cold email outreach.
Role & responsibilities
- Plan, execute, and optimize Google Ads campaigns (Search, Display, Conversion tracking)
- Manage Meta Ads (Facebook/Instagram) campaigns from setup to performance analysis
- Handle On-Page SEO (keyword optimization, meta tags, content structuring) and Off-Page SEO (backlinks, directory submissions, guest posting)
- Manage customer support queries via email/chat/calls in a timely and professional manner
- Handle cold emailing campaigns for author acquisition, editorial board outreach, and related activities
- Assist with general administrative and coordination tasks
- Prepare reports on campaign performance, SEO rankings, and outreach metrics
- Use AI tools to improve content creation, campaign optimization, and productivity
- Maintain documentation using MS Word, Excel, and other office tools
Preferred candidate profile
- Minimum 1 year of hands-on experience in digital marketing
- Working knowledge of Google Ads and Meta Ads Manager
- Understanding of On-Page and Off-Page SEO techniques
- Good command of MS Office tools, especially MS Word (formatting, documentation)
- Comfortable using AI tools (ChatGPT, Claude, Canva AI, etc.) for content and productivity
- Strong written and verbal communication skills (English)
- Experience with cold emailing / outreach tools is a plus
- Prior experience in customer support or client handling preferred
- Bachelor's degree in Marketing, Mass Communication, or related field preferred
Good to Have
- Familiarity with website content management
- Basic knowledge of email marketing tools (Mailchimp, etc.)
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon