
Job Title: Digital Marketing Executive
Experience: 1 - 2 years
Job Location: Madurai (On-site)
Skills: SEMRush, Ahrefs, Moz, Keyword planner, Google Analytics & Google Search Console
Job Description
- Conducting on-site and off-site analysis of web SEO competition.
- Increase website ranking on popular search engines.
- Increase digital brand awareness while growing the traffic on the website.
- Assisting with blog content.
- Creating high-quality SEO content.
- Leading keyword research and optimization of content.
- Working knowledge of Google Analytics.
- Thorough understanding of web design and site structures.
- Proofread and edit blog posts before publication.
- Gain a comprehensive understanding of the strengths and weaknesses of the website, and flesh out SEO strategies to improve the same.
- Good knowledge of backlink analysis.
Roles and Responsibilities
- Identify the right audience, plan organic and paid campaigns, and optimize ad & SEO campaigns to drive website traffic and leads.
- Clear understanding of SEO strategies and implementation to improve website rankings.
- Collaborate with development and other teams to ensure SEO best practices are integrated into website architecture.
- Ability to work independently and as part of a team.
- Hands-on experience with Content Management Systems (e.g. WordPress).
- Proficiency in SEO tools for keyword research link building and site audits.
- Understanding Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz, etc.
Qualifications & Skills:
- Any Bachelor’s or Master’s degree
- 1-2 years of experience in digital marketing
- Proven track record of planning and executing successful digital campaigns.
- Strong expertise in SEO, SEM, Google Analytics, Google Ads and Social Media.
- Strong communication, leadership, and project management skills.
- Creative mindset with the ability to innovate and adapt in a fast-paced environment.

About IdeaLaunch Tech Solution
About
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Strong UI / Product Designer profile, with good experience in designing Mobile Apps
Mandatory (Experience 1): Must have strong hands-on experience in UI Designing for B2C or SaaS Products
Mandatory (Experience 2): Must be very strong with Visual Designs and Design systems (Wireframing, Visual Designs & Design systems)
Mandatory (Core Skill) : Proficiency in Figma and other modern design tools for interface and interaction design.
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Preferred
Preferred (Company): Top Design studios, and B2C Products
Preferred (Education): Design Education background (BDes / MDes)
Responsibilities:
● Responding promptly and professionally to customer inquiries via phone, email, and chat, ensuring accurate and timely information is provided.
● Efficiently processing customer orders, managing delivery schedules, and coordinating with our logistics team to ensure the timely delivery of water cans.
● Handling customer complaints and concerns in a professional manner, working diligently to resolve issues and provide satisfactory solutions.
● Maintaining a comprehensive understanding of Bookwater products, services, and technology, enabling you to effectively address customer inquiries and concerns.
● Collaborating with other departments to address customer needs and continuously improve the overall customer experience.
● Monitoring and analyzing customer feedback to identify trends and areas for improvement, contributing to the enhancement of our services.
● Assisting in the development and implementation of customer service policies and procedures to ensure consistency and excellence in our service delivery.
● Actively participating in ongoing training and development opportunities to stay updated with industry best practices and enhance your job performance.
● Contributing to a positive and inclusive work environment, fostering a culture of teamwork and collaboration.
- Should have knowledge in Core PHP and object-oriented programming.
- You will be responsible in developing applications using Laravel/ wordpress/ Codeignitor - preffered (Laravel)
- Responsible for Developing High-Quality Web Applications, Admin dashboards and PHP Scripts, APIs.
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About Us
Flexmoney’s mission is to “Simplify, Sachet-ize and Democratize Consumer Credit” for the mass-market Indian consumer. Flexmoney enables banks and trusted lending partners to offer lender-branded, instant consumer finance/ EMIs at point of sale. Flexmoney owns and operates InstaCredTM, the largest BNPL network of online merchants and lenders with over 25 M+ pre-approved user credit lines from multiple lending partners and over 3000+ top marquee online merchants.. We provide the technology infrastructure and point-of-sale merchant network distribution as a “plug and play” proposition to banks and NBFCs.
Lending partners can offer lender-branded, frictionless, point of sale purchase credit to any consumer via a “plug and play” integration. Merchants enable our payment mode to provide shoppers with an instant, “cardless” credit payment option at checkout
Job Role & Responsibilities
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Create/iterate/collaborate design concepts, user flows, sitemaps, interfaces, and visual design systems with the Product Managers and rest of the team members
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Conduct User and Market Research to understand customer behaviour and related products in the market. Tie that understanding with business objectives to design an intuitive user experience
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Collaborate with product and engineering teams to define, implement and launch innovative user products across multiple form factors
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Perform data-driven design iterations to keep improving the business metrics
What we look for
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3-6 years of experience in the field of UX
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Experience in working with fidelity based software including Balsamiq, Sketch, and Invision Studio, Marvel App, Figma, Adobe XD, and similar tools.
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Good understanding of how front-end technologies, patterns for mobile apps &
responsive websites work in the actual scenario
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Strong communication skills with ability to clearly articulate complex ideas
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Versatile team player with the ability to work iteratively in a highly agile, lean UX, and scrum environment
-
Understanding of basic front-end languages: HTML5, CSS3 Javascript for rapid prototyping
-
Prior experience in working with tech product companies/ startup is a plus
-
Portfolio of work covering products and services on the web, mobile and desktop
- Influencing the direction of our marketing team and the business at large by informing strategy research, innovation, suggesting, testing, and utilizing the latest and greatest approaches and tools in the space.
- Partnering with outside agencies to amplify successes and results
- Optimizing content, site structure, link architecture, and our growing brick & mortar footprint to improve 1st page ranking
- Increasing and constantly iterating the communication streams and alignment cross functionally that ensure SEO efforts are understood, well-supported, and successful at the enterprise level
- Nurturing a world class, engage, and high-performing SEO function & team
- Contributing thought partnership, positive influence, and subject matter expertise to the Marketing leadership team as well as peer groups across the organization
What you need to have:
- MBA - Marketing or in related Stream from good college is preferred. (tier 1 colleges not mandatory)
- 6 - 10 years of success in Marketing with strong track record and technical knowledge of SEO latest practices
- Demonstrated success within B2C/ D2C/ Media/ EdTech/ Fintech/ Ecommerce businesses
- Obvious and insatiable curiosity and learning agility
- Proven agility to move between simultaneous projects, challenges, and priorities
- Experience collaborating across teams, functions, and initiatives
- A strong drive to identify and act on improvement opportunities
- A head for business and a heart for people
Job Description: IOS developer
- Collaborate with a team to define, design, and ship new features
- Identify and correct bottlenecks and fix bugs
- Help maintain code quality, organization, and automatization
Skills :
- Proficient with Objective-C or Swift 4/5 (depending on project requirements), and Cocoa Touch
- Experience with iOS frameworks such as Core Animation,MapKit, etc.
- Experience in the implementation of cocoa pods and third-party libraries and maintenance.
- Experience in the creation of provisioning profiles and deploying the app to the Appstore.
- Experience with offline storage, threading, and performance tuning
- Experience with UI design layouts, advanced auto layouts.
- Familiarity with RESTful APIs to connect iOS applications to back-end services
- Knowledge of other web technologies and UI/UX standards
- Understanding of Oops concept, Apple's design principles, and interface guidelines
- Knowledge of low-level C-based libraries is preferred
- Experience with performance and memory tuning with tools (such as Instruments and Shark, depending on project needs)
- Familiarity with push notifications, local notification.
- Knack for bench-marking and optimization
Interested Candidates please share your resume at hratwcities.com
● Work with your team to improve our conversion rates by coding out variations for A/B
testing
● Build better user experiences
● Rigorously educate yourself with the latest development techniques and best practices
● Proactively anticipate issues and develop solutions
● Clearly communicate solutions to team members both verbally and in writing
documentation
● Implement new digital technologies or development techniques that help to meet business objectives
What You Bring to the Table
● 1+ years of front-end development experience
● Experience with responsive web design and the ability to deliver outstanding functionality to the range of client devices from desktops and laptops to mobile platforms
● Familiarity with at least one JavaScript framework (MVW) and know when to do without
one when necessary.
● Understanding of HTTP and how clients interact with a web server.
● Solid understanding of best practices. You read the YDKJS books.
● Capable of coding in ES5 and ES6 and understand the difference between them
● Up-to-date on HTML5 and CSS3 features
● Passionate about supporting all browsers, including IE8 and IE11+
● Practical experience in design techniques for web UI applications
● Demonstrated ability to roll up sleeves to develop and implement new features and
functionality
● Possess an excellent understanding of creative tools in order to develop leading-edge
web pages with interesting and innovative client-side capabilities
● Be independently driven and resourceful to deliver results with minimal direction
● Have an entrepreneurial spirit with a drive to contribute new ideas for future development
● Have the ability to work with UX and technical teams to get things done
● Have the ability to handle multiple, competing priorities in a fast-paced environment
● Have excellent verbal and written communication skills
Pluses
● Experience working in an agile development environment
Super Pluses
● You know how to polyfill features that aren't cross-browser friendly.
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