Data Analyst

Job Summary

 To lead, develop, and implement strategic branding initiatives to position the organization as the preferred choice for IIT JEE/NEET/Foundation coaching. The Branding Head will drive all aspects of brand development, student connect campaigns, and enrollment-focused communication to improve brand recall, trust, and student acquisition

Essential Job Responsibilities:

1. Brand Strategy & Development

• Define and evolve the brand vision, mission, values, and tone for all verticals: IIT-JEE, NEET, Foundation (6th–10th).
• Establish a consistent brand identity across online and offline platforms.
• Position the brand as a student-focused, result-oriented, and trustworthy coaching institute.

2. Student-Centric Branding Campaigns

• Design innovative campaigns that resonate with students and parents across age groups (8th–10th Std.).
• Leverage motivational storytelling, academic success journeys, and relatable role models.
• Initiate emotional branding that connects with aspirational goals of students and parental trust.

3. School & Foundation Branding Initiatives

• Create and execute specific campaigns targeting middle school (Class 8–10) students.
• Build early engagement through:
• Science and Math quizzes
• Aptitude contests
• Scholarship tests
• Career guidance workshops (with branding recall)
• Collaborate with schools to conduct co-branded events and seminars.

4. Digital & Social Media Branding

• Develop and oversee digital content strategies (videos, reels, shorts, student testimonials).
• Optimize brand presence across Instagram, YouTube, Facebook, LinkedIn, and education portals.
• Run targeted digital campaigns for enrollment and lead generation.
• Monitor online sentiment, reviews, and competitor analysis to fine-tune campaigns.

5. Offline Branding & Visibility

• Plan and execute Out of Home OOH (hoardings, bus shelters, railway stations), flyers, brochures, newspaper ads aligned with enrollment season.
• Design institute branding elements – reception visuals, student success walls, classrooms, etc.
• Organize branded student events like felicitation ceremonies, toppers' meet, exam strategy sessions.

6. Enrollment-Driven Campaigns

• Design admission season campaigns highlighting USPs, results, scholarships, early bird offers.
• Collaborate with the admission team to understand lead quality and campaign impact.
• Drive brand support for franchisee centers for localized enrollment campaigns.

7. Internal Branding & Culture Building

• Ensure faculty, counselors, and staff represent brand values in communication.
• Develop internal brand guides, training, and behavior manuals.

8. Partnerships & PR

• Build partnerships with schools, education influencers, media agencies, and test preparation platforms.
• Create press releases, media coverage, and influencer tie-ups for building credibility.

Key Performance Indicators

• Growth in brand awareness and unaided brand recall.
• Increase in student enrollment inquiries and conversions from branding campaigns.
• Engagement rates on social media and digital platforms.
• Number of schools and partner institutions engaged.
• Cost per lead (CPL) and return on ad spend metrics.
• Visibility metrics (e.g., OOH impressions, campaign reach).
• Brand health metrics (NPS, student/parent trust perception surveys).

Job Title: Java Developer

Location: Chennai

Experience: 3+ Years

Employment Type: Full-time

Job Description:

We are looking for a skilled and passionate Java Developer with a strong foundation in Core Java and Object-Oriented Programming concepts. The ideal candidate should possess excellent communication skills and have hands-on experience with multi-threading, collections, databases, and backend development frameworks like Spring and Spring Boot. Exposure to cloud platforms and frontend technologies is a plus.

Key Responsibilities:

• Design, develop, and maintain scalable Java applications using Core Java and Spring Boot.
• Apply strong knowledge of Java Collections Framework and concurrent programming techniques including ExecutorService, ForkJoinPool, and other threading mechanisms.
• Optimize JVM performance and memory usage.
• Participate in all phases of the software development lifecycle: requirement gathering, design, development, testing, and deployment.
• Write clean, maintainable code following best practices, coding standards, and design patterns.
• Conduct code reviews, unit testing, and participate in peer programming.
• Collaborate effectively with team members and stakeholders to deliver high-quality solutions.
• Interact with databases like Oracle, Sybase, or SQL Server, with a strong understanding of views, triggers, indexing, and stored procedures.

Must-Have Skills:

• 3+ years of hands-on experience in Core Java
• Strong understanding of Collections, Multithreading, and Concurrency
• Proficient in Spring Framework, especially Spring Boot
• Deep understanding of Object-Oriented Design and Data Structures
• Strong experience in RDBMS (Sybase/Oracle/SQL Server) including indexing, replication, CLOB/BLOB types, views, and procedures
• Excellent written and verbal communication skills

Good to Have:

• Exposure to Microservices architecture
• Familiarity with NoSQL databases
• Knowledge or willingness to work on frontend technologies
• Experience working with public cloud platforms (AWS, Azure, GCP)

Soft Skills:

• Strong analytical and problem-solving skills
• Team player with a proactive attitude
• Ability to work independently and in a fast-paced environment

If you are passionate about Java development and want to work on cutting-edge technologies in a collaborative environment, we would love to hear from you.

Let me know if you want this converted into a company-branded format or with CTC/NP details added.

Key Responsibilities

• Design and execute test plans for web-based features and APIs
• Identify, document, and track bugs through resolution using issue tracking tools
• Collaborate with engineers and product managers to define test strategies and acceptance criteria
• Perform manual and automated testing to ensure functionality across browsers and devices
• Contribute to the development of automated test suites for regression and smoke testing
• Ensure adherence to quality standards across the development lifecycle
• Participate in sprint planning, backlog grooming, and QA sign-off processes

Qualifications

• Bachelor’s degree in Computer Science, Engineering, or a related field (or equivalent experience)
• Experience testing modern web applications in an Agile environment
• Familiarity with testing tools such as Cypress, Playwright, Selenium, or similar
• Understanding of browser dev tools, HTTP, and basic API testing (e.g. Postman)
• Strong analytical and documentation skills
• Excellent communication and collaboration abilities
• Ability to work independently and manage time effectively in a remote setting
• Experience with software testing methodologies and techniques
• Knowledge of test management tools, such as Jira or TestRail
• Experience with SQL and basic database concepts
• Good analytical and problem-solving skills
• Excellent written and verbal communication skills

Nice to Have

• Experience with automated test pipelines (CI/CD)
• Familiarity with Git-based workflows
• Exposure to performance and load testing tools
• Experience with bug tracking systems such as Jira, Linear, or ClickUp
• Understanding of accessibility and usability testing practices

Are you a crypto trader who loves being on camera—or behind it? Do you have a knack for turning complex trading concepts into engaging, high-impact video content?

At Zest Network LLP, we’re building a content hub for crypto trading education—and we’re looking for a Video Content Creator who can inform, entertain, and grow with our global audience of native English speakers. If you live and breathe crypto and can confidently create YouTube-style videos that simplify trading for beginners and intermediate users, this might be the perfect role for you.

Key Responsibilities

1. Create Engaging Video Content - Research, script, film, and edit informative videos covering crypto trading strategies, indicators, platform reviews, and market insights.
2. Educate with Clarity- Break down complex trading concepts into easy-to-understand, engaging content for beginner to mid-level traders.
3. Review Crypto Platforms - Regularly analyze and explain the features, pros, and cons of various crypto trading exchanges and tools.
4. Stay Market-Savvy - Keep up with news, trends, and innovations in the crypto space to ensure your content remains timely and relevant.
5. Collaborate Across Teams - Coordinate with the content and marketing team to ensure your video content aligns with brand tone and strategy.
6. Foster Community Engagement - Respond to viewer comments, feedback, and questions to help build a loyal, learning-focused community.

Requirements

• Crypto Trading Experience: Minimum 1 year of hands-on experience with crypto trading.
• Video Creation Skills: Experience scripting, recording, and editing high-quality video content using tools like Adobe Premiere Pro, Final Cut Pro, or similar.
• Fluent English Speaking Skills: You must be comfortable presenting on camera with clear, fluent, and engaging English suitable for a native-speaking audience.
• Creative Thinking: Ability to turn technical or financial topics into fun, visual stories that resonate with a broad audience.
• Tech Setup Knowledge: Comfortable with basic camera/audio setups and editing workflows.
• Platform Know-How: Familiarity with YouTube content creation, optimization, and audience engagement best practices.
• Portfolio Preferred: Previous experience creating trading or finance-related video content is a strong plus.

Hustlers and fast learners with a creative mindset are welcome to apply—even if you're newer to the space but confident you can deliver.

Zoho One CRM Consultant

Entering Data

Setting up pages

Information

A Zoho One CRM consultant helps businesses implement and optimize Zoho CRM and other Zoho applications. They are experts in CRM systems and best practices, and can help streamline sales, marketing, and customer service processes. 

• Candidate should be able to write the sample programs using the Tools (Bash, PowerShell, Python or Shell scripting)
• Analytical/logical reasoning
• GitHub Actions
• Should have good working experience with GitHub Actions
• Repository/Workflow Dispatch, writing reusable workflows, etc
• AZ CLI commands
• Hands-on experience with AZ CLI commands

Knowledge, Skills and Abilities :

• Strong OO design and coding skills using multiple stacks, and knowledge of the pros and cons of each
• 1+ years’ experience with Golang
• 6+ years application development experience
• Strong data design skills, using both SQL and NoSQL data stores
• Experience with CI/CD pipelines such as Jenkins
• Experience working with event based distributed systems
• Experience working with services in a Dockerized environment
• Experience with Elasticsearch, Couchbase, Redis, and/or PostgreSQL a plus
• Requires 6+ years of related experience with a Bachelor’s degree; or 3 years and a Master’s degree; or a PhD with 2 years’ experience; or equivalent experience.