Content Writer

About the Company

Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.

About the role

We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.

Office location - Vile Parle, Mumbai (On-site)

Key Responsibilities

• Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
• Work with the marketing team to develop and execute marketing campaigns
• Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
• Stay up-to-date on the latest copywriting trends and best practices
• Proofread and edit all copies before it is published

Qualifications

• Bachelor's degree in English, journalism, communications, or a related field
• 1-2 years of experience in copywriting or a related field
• Strong writing and editing skills
• Ability to write clear, concise, and engaging copy
• Experience with SEO and content marketing best practices
• Experience with social media marketing

Job Description for the role of Content Writer. 

Immediate Joiner for Shift

Job Description:

 1. Regularly produce various content types, including email, social media posts, blogs, and white papers.

 2. Actively manage and promote our blog, and pitch articles to relevant third-party platforms.

 3. Edit content produced by other members of the team.

 4. Collaborate with other departments to create innovative content ideas.

 5. Create eye-catchy and innovative headlines and body copy.

 6. Writing a wide variety of topics for multiple platforms

 Content Writer Skills:

 • Excellent verbal and written communication skills.

 • 2-4 years of experience in technical writing.

 • Creative and innovative thinker and planner.

 • Assists team members when needed to accomplish team goals.

 • Good interpersonal and communication skills

 • Familiarity with keyword placement and SEO

 • The ability to consistently meet tight deadlines

About the Company

Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.

About the role

We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.

Office location - Vile Parle, Mumbai (On-site)

Key Responsibilities

• Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
• Work with the marketing team to develop and execute marketing campaigns
• Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
• Stay up-to-date on the latest copywriting trends and best practices
• Proofread and edit all copies before it is published

Qualifications

• Bachelor's degree in English, journalism, communications, or a related field
• 1-2 years of experience in copywriting or a related field
• Strong writing and editing skills
• Ability to write clear, concise, and engaging copy
• Experience with SEO and content marketing best practices
• Experience with social media marketing

We are looking for a creative and detail-oriented Content Writer to develop engaging, high-quality content across various digital platforms. The ideal candidate should have a strong command of language, creativity, and the ability to adapt tone and style based on the target audience.

Key Responsibilities:

• Create engaging content for blogs, websites, social media, and marketing campaigns
• Conduct thorough research on industry-related topics
• Write clear, concise, and grammatically correct content
• Collaborate with marketing and design teams for content planning
• Optimize content for SEO and improve web traffic
• Proofread and edit content before publication
• Ensure consistency in brand voice and tone

About Monsoonfish

Monsoonfish is a premier design and brand strategy consultancy specializing in UX/UI design, product strategy, and corporate branding. We build impactful digital products and brand experiences for both internal initiatives and a diverse roster of forward-thinking clients. We value high integrity, extreme ownership, and a deep-seated passion for quality over rigid corporate structures.

Role Overview

We are seeking a highly driven, strategic, and deeply creative Senior Content Writer & Marketing Manager. This is a hybrid, multi-faceted role divided into three core pillars:

1. Brand Custodian & Marketing Lead for Monsoonfish: Driving the strategic growth, brand equity, and lead generation engines for Monsoonfish itself.
2. Client-Facing Content & Strategy Consultant: Spearheading copy, UX writing, and marketing content for our clients’ websites, branding projects, and digital products.
3. AI Transition & Infrastructure: Helping Monsoonfish evolve into an AI-enabled marketing organization by establishing scalable workflows, documentation systems, content repositories, and brand frameworks that improve efficiency, consistency, and quality.

This is a self-driven, high-ownership role where micromanagement does not exist. Working hand-in-hand with our internal Design Leader, you will lead from the front, safeguarding the Monsoonfish brand archetype while executing multi-channel marketing campaigns.

Location: In-Office (Pune, MH), with performance-based, flexible WFH exceptions.

Employment Type: Full-time

Experience Level: Mid-to-Senior level (5+ years preferred in marketing, copy/content writing, or agency environments)

Key Responsibilities

Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)

Brand Custodianship:

Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.

Lead Generation & Growth:

Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.

Social Media & Content Management:

• Develop and execute comprehensive content calendars and thematic content buckets.
• Script, write, and conceptualize diverse content formats: text posts, long-form articles, carousels, and video/film scripts.
• Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
• Collaborate directly with internal graphic designers and video editors to bring visual narratives to life.

Agency Management & SEO/AIO:

Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.

"Cognilense" Publication Expansion:

Cognilense is Monsoonfish's knowledge and thought-leadership initiative focused on design psychology, UX principles, cognitive biases, and decision-making frameworks.

Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).

• Manage and scale distribution across Amazon and retail formats.
• Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.

Employer Branding:

Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.

Pillar 2: Client Content & Strategy (External)

Cross-Functional Collaboration:

Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.

End-to-End Copywriting:

Take full ownership of the text-based deliverables for client projects, spanning website copywriting, UX copy, brand taglines, product messaging, and go-to-market collaterals.

Adaptability:

Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.

Pillar 3: AI Transition & Infrastructure

AI-Led Workflow Documentation:

Lead the marketing department's transition into an AI-augmented workflow.

Repository Management:

Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.

Key Performance Indicators (KPIs)

Your success in this role will be directly measured by:

1. Inbound Lead Velocity: Growth in prospective business queries and B2B leads generated via marketing channels.
2. Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
3. Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
4. Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
5. Vendor Efficiency: Successful collaboration with external agencies alongside the Design Leader to meet SEO and growth targets.

What We Look For (Requirements)

Technical & Creative Skills

• Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
• Exceptional command of the English language, with the ability to pivot seamlessly between business-focused B2B positioning and human-centric UX copy.
• Familiarity with modern SEO practices and a keen interest in AI Engine Optimization (AIO).
• Collaborative Vendor Management: Prior experience working with or managing external marketing/SEO agencies to deliver business results.
• Hands-on experience creating social media content calendars and managing cross-functional creative workflows (working with designers/video editors).
• Comfortable with leveraging AI tools ethically to scale and optimize internal processes.

Behavioral Traits & Culture Fit

• Extreme Ownership: You do not wait to be told what to do. You spot gaps, build strategies, and execute them independently.
• High Integrity: Honesty, direct communication, and commitment to top-tier delivery are non-negotiable.
• Collaborative Leadership: You are a team player who can share ownership with a Design Leader, put your hand up to help others, and comfortably ask for help when a project requires collective brainpower.
• Flexibility: While we don’t watch the clock, you are willing to occasionally jump on late evening calls or extend hours when critical client deliveries demand it.

Culture & Perks

• Output-Driven Freedom: We do not track hours or micromanage your day. If you deliver world-class work with total integrity, you enjoy immense autonomy.
• Hybrid Flexibility: This is primarily an in-office position to foster deep design collaboration, but hybrid/WFH exceptions are readily granted based on performance, trust, and rapport.
• Direct Impact: Your strategic footprint will be visible daily on both our corporate brand trajectory and the products we build for clients globally.

About the Role

We're looking for a Senior Copywriter who can turn ideas into impactful campaigns across digital and social platforms. If you're someone who can crack compelling concepts, write sharp copy, lead creative thinking, and collaborate seamlessly with designers, strategists, and clients, we'd love to hear from you.

Responsibilities

● Conceptualize and develop creative ideas alongside the creative and strategy teams.

● Decode client briefs and translate them into strong copy ideas and integrated campaigns.

● Write compelling, persuasive, and original copy across social media.

● Lead content ideation for monthly content calendars in collaboration with Account Managers and Strategists.

● Mentor junior copywriters by providing creative direction, feedback, and guidance.

● Present campaign ideas and creative concepts confidently to internal teams and clients.

● Collaborate with designers, art directors, strategists, and account teams to deliver high-quality campaigns.

● Stay updated on emerging trends, pop culture, and platform innovations to create relevant and engaging content.

● Lead small to mid-sized pitches and actively contribute to large business pitches

● Build and maintain strong relationships with clients and cross-functional teams.

Requirements

● Minimum 3+ years of experience as a Copywriter in an agency.

Excellent writing, editing, and storytelling skills.

● Strong conceptual thinking with the ability to develop campaign ideas across multiple platforms.

● Experience handling multiple brands and managing projects independently.

● Ability to take ownership, manage timelines, and work in a fast-paced environment.

● Strong presentation and communication skills.

● A degree in English, Journalism, Communications, Advertising, or a related field is preferred.

Bonus Points

● Familiarity with AI-assisted writing tools and evolving content trends

Job Title: SEO Content Writer

Job Overview:

We are looking for a skilled SEO Content Writer who can create high-quality, engaging, and search-optimized content for digital platforms. The candidate should have a strong understanding of SEO principles, keyword research, and search intent, with the ability to produce content that ranks well on search engines while providing value to readers.

Key Responsibilities:

● Write SEO-optimized content for blogs, website pages, landing pages, and articles.

● Conduct keyword research to identify relevant topics and search opportunities.

● Create content that aligns with user search intent and SEO best practices.

● Optimize content using proper keyword placement, meta titles, meta

descriptions, headings, and internal linking.

● Perform competitor content analysis to identify ranking opportunities.

● Edit and proofread content to ensure clarity, accuracy, and grammatical correctness.

● Work closely with the SEO team to improve organic rankings and traffic.

● Update and optimize existing content to improve search engine performance.

● Ensure content follows brand guidelines and maintains consistency in tone and style.

Requirements & Skills:

● Strong writing, editing, and research skills.

● Good understanding of SEO fundamentals and keyword optimization.

● Ability to write engaging, informative, and reader-friendly content.

● Familiarity with SEO tools (such as Google Keyword Planner, Ahrefs, SEMrush,

or similar tools) is a plus.

● Basic knowledge of on-page SEO techniques.

● Ability to manage multiple content projects and meet deadlines.

● Excellent English writing and communication skills.

Job Title: Content Strategist Lead

Experience: 3–5 Years

Location: JP Nagar, Bengaluru

Work Mode: Full-Time | On-Site | 6Days

CTC: Up to ₹ 7.5 LPA

Notice Period: Immediate to 7 Days

Role Overview :

We are looking for a strategic, research-oriented Head of Content & Growth to lead our content marketing function and drive organic growth through impactful content and SEO initiatives with strong expertise in writing high-quality, research-backed blogs and articles. The role will focus on SEO, market and competitor research, content strategy, and creating informative content that drives organic traffic, engagement, and lead generation.

Key Responsibilities :

• Develop and execute content marketing & SEO strategies.
• Plan and manage the content calendar.
• Create and Optimize blogs, landing pages, product pages, case studies, and marketing content.
• Experience in researching, writing, and publishing high-quality blogs and articles.
• Conduct keyword research, content audits, and competitor analysis.
• Improve organic traffic, keyword rankings, and lead generation.
• Collaborate with Product, Design, Development, and Marketing teams.
• Lead, mentor, and review the Content team.
• Track content performance using analytics and optimize campaigns.

Required Skills:

• Content Marketing & Growth Strategy
• SEO Strategy & Keyword Research
• Content Planning & Editorial Management
• Copywriting, Editing & Content Optimization
• Product & Technical Content Writing
• Brand Storytelling & Thought Leadership
• Marketing Analytics & Performance Tracking
• Team Leadership, Mentoring & Development
• Project Management & Cross-Functional Stakeholder Management

Qualifications :

• Master’s Degree in Marketing, Communications, Business Administration, Journalism, Mass Communication, or a related field – Mandatory
• 3–5 years of relevant experience in Content Marketing, Content Strategy, SEO, or Digital Marketing
• Proven experience in leading and mentoring content teams
• Strong analytical, communication, writing, and stakeholder-management skills

Tools :

• Google Analytics
• Google Search Console
• Google Tag Manager
• SEMrush

Perks and Benefits :

• Paid Annual Leaves
• PF & Health Insurance
• Team Lunches
• Long New Year Vacation
• Learning & Career Growth

Job Role: Copywriter

Experience Level: 1.5+ years

Location: Bangalore, Onsite

Responsibilities:

● Brainstorm and bring ideas to life alongside the creative team.

● Understand client briefs and decode the communication for advertising campaigns.

● Take feedback from supervisors and make necessary corrections.

● Work on content calendars with the AMs.

● Write clear, persuasive, and original copy for print, web, radio and TV advertisements. These include slogans, catchphrases, messages, scripts, jingles and taglines.

● Collaborate with functional teams to execute client briefs.

● Experiment with new content trends that can be utilized for client pitches, client briefs and new partnerships.

● Able to work on small to midsize pitches

● Network with clients and industry professionals.

Requirements:

● High energy levels are a must.

● 2 years of Agency experience.

● Degree in English Honors, Journalism, Communications or relevant field.

Apply with your work links. Applications without the same will not be reviewed.

Key Responsibilities

• Develop and execute content marketing & SEO strategies.
• Plan and manage the content calendar.
• Create and optimize blogs, landing pages, product pages, case studies, and marketing content.
• Conduct keyword research, content audits, and competitor analysis.
• Improve organic traffic, keyword rankings, and lead generation.
• Collaborate with Product, Design, Development, and Marketing teams.
• Lead, mentor, and review the Content team.
• Track content performance using analytics and optimize campaigns.

Required Skills

• Content Marketing Strategy
• SEO & Keyword Research
• Content Planning & Editorial Management
• Copywriting & Content Editing
• Product & Technical Content Writing
• Brand Storytelling
• Marketing Analytics
• Team Leadership
• Project & Stakeholder Management

Tools

• Google Analytics
• Google Search Console
• Google Tag Manager
• SEMrush
• WordPress / CMS
• AI Writing Tools
• Jira / Trello / Asana / ClickUp
• Microsoft Office / Google Workspace

Perks and Benefits

• Paid Annual Leaves
• PF & Health Insurance
• Team Lunches
• Long New Year Vacation
• Learning & Career Growth

Additional Details:

• Job Title: Content Marketing Lead
• CTC: Up to 7.5 LPA
• Location: JP Nagar, Bengaluru
• Job Type: Full Time (Onsite)
• Working Days: 6 Days
• Experience: 3 - 5 Years
• Notice Period: Immediate to 7 days