Business Associate

No. of Positions: 01

Work Location: Bengaluru

About the position:

We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A strong understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must.

About EasyEcom:

EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!

Responsibilities:

● Develop and implement sophisticated digital marketing strategies across diverse online platforms.

● Orchestrate a seamless integration of content initiatives to ensure a cohesive brand narrative.

● Articulate and implement a comprehensive content repurposing strategy, transforming content into various formats tailored to the chosen channels for dissemination.

● Drive targeted traffic, both organic and inorganic, and foster engagement that seamlessly translates into measurable sales and brand promotion.

● Implement robust metrics to measure the effectiveness of marketing activities.

● Analyze results to derive actionable insights, informing data-driven decision-making for future campaigns.

Requirements:

● Master’s degree in marketing or related field

● 2+ yrs prior experience in SaaS/B2B domain or both

● Showcase tangible results in past profiles

● A thorough understanding of user behavior and multi-flow buyer journey

● Well adept with Webflow and marketing automation

● Ability to plan and create audience-relevant content with a strong SEO understanding (SEM experience is a ++)

● Strong analytical skills, with experience analyzing data and making data-driven decisions

● Proficiency with analytics tools (social media, SEO, Competitor analysis) along with GA and GSC

● Excellent communication & collaboration skills

● Prior working Experience with PR and Branding activities

● Ability to prioritize and manage multiple tasks and projects

Proven SEO experience

Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

Solid understanding of performance marketing, conversion, and online customer acquisition

In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

Experience with A/B and multivariate experiments

Working knowledge of HTML, CSS, and JavaScript development and constraints

Knowledge of ranking factors and search engine algorithms

Up-to-date with the latest trends and best practices in SEO and SEM

We are seeking a Dotnet Core developer with experience building APIs, Microservices and using Postgres SQL to interact with relational data. You should be experienced with Javascript and Typescript as well as at least one modern web framework like Angular or React.You will be responsible for architecting and building these applications, as well as coordinating with the teams responsible for other layers of the product infrastructure.

Years Of Experience : 2 to 4 Years

Key Responsibilities:Developing REST Services using C# and .NET Core

Creating development, QA, Demo, and Production

Work as part of a cross-functional team determine optimal API contracts, code reviews, internal infrastructure, and process enhancement

Handle diverse situations and changing priorities while maintaining a positive attitude

Full Stack capabilities is an added advantage

Skills

3-5 years using C# / .NetCore in a professional capacity

Minimum 3 years developing web applications

Minimum 3 years experience working with relational databases

MS SQL, Postgres

Hands on experience in developing REST services

Knowledge in Docker, Kubernetes

Experience/knowledge in ReactJS is an added advantage.

• Create delightful user experiences by building interfaces that are incredibly simple, elegant, and fun.
• Analyze user interface problems and create design solutions that meet measurable business goals and requirements.
• Conduct concept and usability testing and gather feedback
• Help decide what to build and why not just make pretty pixels.
• Take a user-centered design approach and rapidly test and iterate your designs.
• Ask smart questions, take risks, and champion new ideas.
• Work with product management to define a successful, repeatable design and discovery playbook.
• Work closely with engineering on exceptional design work, providing on-the-fly input and direction.
• Help us build out scalable design practices, including the development of component libraries and design patterns.
• You ensure that you have accounted for variations across a wide variety of devices and platforms, handled error conditions and edge cases, and defined usable, elegant micro-interactions.
• Adhering to the brand guidelines while designing the experiences for a consistent brand reflection. 

You should apply if you have: 

• 1-5 years of industry experience in design with a proven track record of solving UX problems.
• Sound understanding of UX methodology and lifecycle across significant channels and platforms.
• Customer-focused, with experience using design research methods to uncover customer insights.
• Expertise in core UX disciplines including information architecture, interaction design, application of design systems, and UI design.
• Experience working with early-stage efforts, dealing with ambiguity, and driving projects forward
• Strong collaboration skills with other UX Designers, Product Managers, Engineering, Marketing.
• Strong communication and presentation skills, ability to listen, be proactive at addressing feedback, represent and advocate for UX and users.
• Understanding of patterns, best practices, and design standards across iOS, Android, and Web.
• Hands-on experience working with design tools including Adobe suite, Sketch & Prototyping tools.
• Some basic understanding and experience with Illustrations and Motion Design.

• Ensure all operations are carried out in an appropriate, cost-effective way
• Improve operational management systems, processes, and best practices
• Help the organization’s processes remain legally compliant
• Formulate strategic and operational objectives
• Manage budgets and forecasts

• Bachelor’s Degree (Business, Operations Management, or related field)
• Experienced in the US Residential Mortgage Industry (Processing, Underwriting, Closing)
• 3-5 years of underwriting or credit and risk analysis experience
• Knowledge of organizational effectiveness and operations management
• Experience budgeting and forecasting
• Familiarity with business and financial principles
• Excellent communication skills
• Leadership ability
• Outstanding organizational skills

• Medical insurance
• Transportation provided for nightshift

• One-Two years of professional pre-press print and digital production experience
• Proficient DTP skills in Adobe Creative Suite or higher, Microsoft Word, Excel & PowerPoint
• Proven experience of managing DTP/Prepress print Team on a day-to-day basis
• Proven accountability for own work quality and on time delivery
• Ability to achieve delivery expectations within tight deadlines
• Proficient in English language communication and skills
• Degree/Diploma in print and/or digital communications or equivalent