Job Description
We are looking for a Social Media Ads Manager. The candidate is responsible for planning social media calendars, creating social media posts, and assisting the social media team with brainstorming campaigns. Alongside the Candidate should be able to execute as well as review performance of the ads being published. The candidate should be able to tweak Ads based on performance requirements.
Candidate must have excellent knowledge of various social media platforms and should know how to optimize ads. A good Ads Manager will have the ability to curate creative campaign ideas with analytical skills to create successful posts and content.
Responsibility
- Perform Cosmetics industry research to identify trends and industry needs and interests
- Utilize existing data and insights to inform potential Campaigns
- Create advertising plans and content to reach those demographics
- Design and prepare advertisements as needed
- Developing advertising strategies to increase buyer interest in products
- Hands on experience with performance campaigns on Facebook, Instagram , Twitter Ads
- Hands-on experience with performance campaigns on Google Ads (Search, Shopping, Dynamic Ads, YouTube)
- Experience with Social platforms like Facebook Ads Manager, Twitter Ads, LinkedIn Ads, preferred but not mandatory.
- Perform analysis, generate insights and recommend actionable optimizations.
- Creating or suggesting ad copy and assets, and uploading to the various platforms
- Set-up Retargeting Pixels and Audience targeting across Paid Social & Paid Search platforms.
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution
- Test advertising ideas repeatedly and often to measure effectiveness
- Research market and draw meaningful conclusions from data
Role Requirement
- Excellent knowledge of social media platforms.
- Knowledge of analytical tools.
- Creative mind-set.
- Ability to multitask.
- Ability to work in a team.
- Prior experience with marketing or social media in a Design/Digital Agency or Media House.
Shubham Vishwakarma
Full Stack Developer - Averlon
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📍 Location: Bengaluru, India (On-site)
🕒 Employment Type: Full-Time
🧠 Overview:
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- Bachelor's degree in Computer Science, Media Production, or a related field.
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Notice Period / Last Working Day (if serving notice):
⚠️ Kindly share your details only if you have not applied recently or are not currently in the interview process for any open roles at Xebia.
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Omnicuris Healthcare, India’s Largest and first of its kind Continuous Medical Education Platform(CME) is an Impact driven organisation which provides an online CME Platform for doctors to continuously stay updated on top of latest medical updates as well as earn mandatory cme credits from regulatory bodies. We are reshaping the way medical education is delivered in India. Having pioneered this concept in India with various state governments, medical associations, councils and medical institutes, Omnicuris provides a comprehensive online platform for a doctor that is credible, accessible and convenient to keep the busy doctors abreast of the latest advancements in medicine. In its short span since inception, Omnicuris enjoys a high reputation for its impactful work from medical institutes, medical associations, regulatory bodies and governments as being a coursera for doctors.
Find us on http://www.omnicuris.com/">www.omnicuris.com
ROLES AND RESPONSIBILITIES:
- Creating buy-in for the product vision both internally and with key external partners
- Developing product positioning strategies
- Translating product strategy into detailed requirements and prototypes
- Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
- Scope and prioritize activities based on business and customer impact
- Work closely with engineering teams to deliver with quick time-to-market and optimal resources
- Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
- Act as a product evangelist to build awareness and understanding
- Represent the company by visiting customers to solicit feedback on company products and services
- Design and execute multiple A/B and multivariate tests to optimise conversion across different steps of the acquisition funnel from landing pages to conversion
- Analyse and track funnel performance
- use different analytics products to analyse and interpreting trends and provide actionable insights
- Produce meaningful Funnel KPI dashboards and deliver monthly, cross channel performance reports with actionable insights for product, marketing and business teams
- Determining the Digital journey of learners.
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● Bachelors in Computer Science, Mathematics or related work experience
- Experience in shipping growth products or working in growth teams preferable
- Excellent problem solving skills with strong ability to break down problems and Strong analytical skills, comfort with handling data sets and deriving insights or building attribution models using the data
- Experience with analytics tools such as Google Analytics, Clevertap/ Mixpanel etc and experience of using MArketing Automation tools like, Webengage, Moengage etc
- Data oriented approach, a key eye for numbers, market insights and an appetite for business context and metrics
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- The ability to collaborate with cross functional teams yet the assertiveness and influence to rally people around - right- products
- Former entrepreneurs if you have ever started up! we want to talk to you!
- prioritise based on ROI
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon