tcg media
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2) Ensure content remains recognizable, up to date and exciting to readers.
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About the company
The Post Mayor started with a mission to provide exceptionally high-quality information to the people of India in their languages.
The quality of information available to the vernacular speakers of India is sub-par as compared to English. However, the number of such speakers is huge. Hindi alone is spoken by over 600 million people. With the availability of cheap mobile data and smartphones, a substantial number of this audience is coming online but the quality of information that is available to this audience is poor. This is primarily due to the language barrier. Not everyone understands English.
Think of a pregnant woman sitting in some remote village in India with a Jio phone who only understands Marathi. She has access to the internet but it's close to impossible for her to find reliable information about pregnancy in the language she can understand.
We are trying to solve this problem by making available high-quality informational content to this audience.
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