O1 INDIA

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www.PlaceofOrigin.in is India`s 1st curated and managed marketplace for iconic and legendary regional food brands from across India. We connect such traditional and new-age iconic food producers with new customers and markets all across India. Over the subsequent years, we grew the marketplace to become India`s largest speciality food portal with 400+ brands and 3500+ unique speciality food SKUs while also working on unit economics to ensure that we are contribution positive as a business.

Over the last 6 months, with our learnings on products from the marketplace business, we`ve ventured into the offline market as an FMCG brand with our own branded range of regional Indian specialities. We see a huge opportunity in the chosen sector of focus, which is Indian namkeen snacks - currently a 12000 cr market growing at 20% cagr but with stagnant brands and products. With our 8 SKUs, we have got 15% share of namkeen category in select modern trade outlets within 1 month of launch.

About Us:

At OneCode,  we are redefining the way India earns. We are bringing fintech to the untapped Bharat of 500 million online users. We are building the largest network of trusted agents via a platform that connects consumers to financial brands with the power of technology. Alongside providing a source of income to the largest unemployed sector. 

Challenges:

• Lack of awareness - Consumers are unaware of the best financial solutions in the market.
• No proper medium - Fintech brands find it difficult to reach out to the right consumers in tier 2,3 & 4 cities. 
• Trust deficit - Unlike an urban user, consumers from rural areas lack trust in modern fintech services & products 

The rise of OneCode 

• April 2019, Founded by Manish Shara & Yash Desai
• August, 2020, Raised Seed Funding led by Waterbridge Ventures 
• July 2021, Raised $5 M led by Sequoia’s Surge, Nexus Venture Partners & renowned Angel investors.
• March 2022, Raised $13M in Series A round led by General Catalyst & renowned Angel investors.

Investors who trust our mission

• Kunal Shah - Co Founder, CRED
• Kalyan Krishnamurthy- CEO Flipkart 
• Harshil Mathur - Co Founder, Razorpay
• Vidit Aatrey - Founder & CEO, Meesho 
• Sujeet Kumar - Co Founder, Udaan 
• Lalit Keshre - CEO, GROWW
• Gaurav Munjal - Co-founder & CEO, Unacademy 
• Aakrit Vaish - Co-founder & CEO, Haptik 
• Jitendra Gupta - Founder, Jupiter 
• Amrish Rau - CEO PineLabs 
• Gokul Rajaram - Product & Business, Doordash 

Why OneCode

• High-end Technology 
• Make in India 
• Accelerated Growth 
• Build for next Billion users
• Fast pace & Innovation  
• Opportunity to Strive

Culture:

• Flat hierarchy 
• Flexible working  hours 
• Open leave policy 
• Peer group 

Perks:

• Insurance 
• Game Club
• Jamborees 
• Wellness