
Place of Origin
https://placeoforigin.inAbout
http://www.placeoforigin.in/">www.PlaceofOrigin.in is India`s 1st curated and managed marketplace for iconic and legendary regional food brands from across India. We connect such traditional and new-age iconic food producers with new customers and markets all across India. Over the subsequent years, we grew the marketplace to become India`s largest speciality food portal with 400+ brands and 3500+ unique speciality food SKUs while also working on unit economics to ensure that we are contribution positive as a business.
Over the last 6 months, with our learnings on products from the marketplace business, we`ve ventured into the offline market as an FMCG brand with our own branded range of regional Indian specialities. We see a huge opportunity in the chosen sector of focus, which is Indian namkeen snacks - currently a 12000 cr market growing at 20% cagr but with stagnant brands and products. With our 8 SKUs, we have got 15% share of namkeen category in select modern trade outlets within 1 month of launch.
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Farmers Fresh Zone, is an Direct to Consumer Brand Backed by the Indian Angel Network which caters to 5 South Indian cities. We are catering to urban customers with our safe-to-eat, pesticide free fruits & vegetables directly sourced from our farmers. We are enabling this by a technology driven platform working on a demand prediction model. To guarantee trust in our customers, we have introduced a feature called ‘Know your Farmer’. And we’re proud to say that, we are one of India's first agri-tech firms to introduce unit level traceability for all our products which means consumers can track the origin of a product including details of the farms and farmers. Through this feature, a customer can see where the product has been harvested, who’s been harvesting and how long it’s been harvested. Here’s our website info- https://www.farmersfz.com/
We are all in the quest to create a global brand in the fresh category driven by technology which gives access to healthy food and to foster a healthy living. We are inviting you to be part of this positive movement, a movement aimed at reducing the gap between a consumer & a farmer, a movement that gives consumers access to safe & non-toxic farmer's produce, a movement that is uplifting the farmer community.
We are a team of very young individuals and are hiring for multiple roles to expand our operations across multiple geographies or as a part of scaling up.
You can read where we got featured in the Economics Times- https://economictimes.indiatimes.com/tech/tech-bytes/agri-tech-firm-introduces-traceability-feature-know-your-farmer/articleshow/82196279.cms
Yourstory-https://yourstory.com/2020/09/funding-alert-kerala-agritech-startup-farmers-fresh-zone-ian-fund/amp
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