About us

We have just refreshed our brand identity. And more importantly, our focus. Read more to understand why.

After a long time planning, we recently started doing NPS surveys of CutShort users recently. It has been 4 weeks and we have only one regret — why didn’t we start them earlier! If you don’t know about NPS — read about it here. If you have heard of NPS but are not doing them yet, I know what… Continue reading Myths around Net Promoter Score (NPS)

Raising your first or second round of funding feels amazing. It validates that you are chasing a big opportunity that external investors find attractive. Celebrate this achievement but don’t forget that your angel or seed round is just the first step. You promised a dream to the investors – now you got to execute it.… Continue reading Mistakes to avoid after raising funds

One of the best things about running CutShort is that we get to see so many early stage startups. The innovative ideas and energy in the founders is very refreshing. But sometimes we run into the founders that seem to have taken the plunge a bit too early. Starting up is a huge challenge anyway… Continue reading Before you start your startup

It feels nice. A full 18 months after we wrote the first lines of code of CutShort, we have finally turned in profit this month. A proud moment for a bootstrapped startup like us. Looking back, when we decided to bootstrap back in 2015, it was not a common thing to do. Every other startup… Continue reading How we bootstrapped to our first profit

In 2016, while the world seemed to look inward (e.g. Brexit, Trump), it’s great that we Indians managed to largely remain a liberal lot. We Indians retained our firm belief in free markets and unanimously voted against anything that threatened the level playing field. We shot down clever monopolistic ideas such as Airtel Zero and Facebook… Continue reading Banning Amazon and Uber won't work; let's help each other ?

Date 14th April. CutShort office. 11 pm. Nikunj: Guys, we need to participate in a VC pitch event tomorrow morning. Can we make a funding deck tonight? Anubhav (rolls his eyes): We are raising funds? Nikunj: Not really. I had filled up an application form for a pitching event. They shortlisted us. Vinit (after sliding through some… Continue reading The slippery slope of startup funding

Like many of you, we have spent a fair time in hiring & faced several challenges. So many calls, so many meetings -most have yielded nothing. But recently we were able to hire someone in just 3 days flat, from start to finish. Upon reviewing the process we discovered some hiring hacks that we inadvertently used.… Continue reading Our hiring lessons

Let’s admit it – startup hiring is tricky, time consuming and not exactly fun. Many of us find it as a huge distraction from the other “more exciting” activities we do at startups. So we tend to keep delaying hiring until it becomes a crying need. And when that happens, we force ourselves to repeat… Continue reading Startup hiring hack: Always be hiring