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Our client is a Community Commerce company that focuses on fashion and accessories. Their community network and technology is leading a rejig of Fashion retail and supply chain in India. Their network creates users as buyers and sellers at the same time, offering unbeatable prices on products and rewards for sharing deals across social media.
The founders are alumnus of prestigious tech and business institutes, with expertise and experience with ECommerce and distribution facilities. They have ensured quality and fashion with the factory price tag, that works best when shared rapidly with communities on social networking.
- Creating & managing content for app, website & overall internet presence
- Creating innovative content experiences that would attract and delight target users and set us apart from the competition.
- Creating content ideas that users can read, view, watch, interact with and share.
- Delivering engaging content on a regular basis
- Managing the execution of content needs through designer and video agency
- Analyzing content performance metrics and driving optimization.
- Researching on product-related features to use them in creating content for users
What you need to have:
- Any Graduation
- Creative thinking along with excellent communication skills
- Ability to work methodically and meet deadlines
- Ability to work independently and as part of a team
Summary:
We are seeking a highly skilled and experienced Senior Associate - Content to join Caramel. The ideal candidate will have 4-5 years of relevant experience in writing content for various digital platforms and scripting for DVCs, TVCs, reels (short format videos), documentaries, corporate videos, consumer testimonials, showreels, and marketing collaterals like broachers, standees, signages, and dropdowns. The potential candidate should also be adept in scripting radio jingles and conceptualizing print ads, and OOH Media. As a Senior Associate, you will also be responsible for developing and implementing content strategies for various events and activations pitches and event-related marcom.
Roles and Responsibilities:
Ø Develop and execute content strategies that align with the company's/clients/events/activation goals and target audience.
Ø Create engaging and informative content for websites, blogs, social media, and other digital platforms, on-ground activities, and offline media
Ø Conduct thorough research on industry-related topics to ensure the accuracy and relevance of content.
Ø Collaborate with designers to create visually appealing and impactful content.
Ø Manage and update the website and digital content for Caramel according to the marketing calendar.
Ø Stay up-to-date with industry trends and best practices in content creation and management.
Ø Edit and proofread content to ensure clarity, consistency, and adherence to brand guidelines.
Ø Assist in the development and implementation of content marketing campaigns for events and activations
Ø Train and mentor junior team members to enhance their content creation skills.
Qualifications:
Ø Bachelor's degree in English, Journalism, Marketing, or a related field.
Ø Proven experience in content creation and management, preferably in a similar industry.
Ø Excellent written and verbal communication skills.
Ø Strong attention to detail and ability to meet tight deadlines.
Ø Proficiency in content management systems and analytics tools.
Ø Ability to work independently and collaboratively in a fast-paced environment.
Ø Strong organizational and project management skills.
Ø Knowledge of social media platforms, offline media, events, and activation, and their respective content requirements.
Ø If you are a creative and driven individual with a passion for content creation, we would love to hear from you. Join our team and contribute to our mission of delivering high-quality and engaging content to our audience
Role Overview
Summary of Role
We are looking for an extremely motivated individual to lead our entire Marketing, someone who can tie-in our Demand Generation, Social & Brand as well as Content play. A candidate who has experience in Performance + Social + Content Marketing would be an ideal leader for us.
Requirements:
• 7+ years of experience in driving Performance + Social + Content Marketing for a B2C startup
• Strong creative & soft skills combined with an affinity for data.
• Proven experience managing customer acquisition efforts in paid
channels with quantifiable results.
• Highly organised and autonomous, but also collaborative and able to
work cross-functionally.
• Ability to make decisions in a changing environment, anticipate future needs and drive results.
• High competency with FB/ Google Ads/Instagram/Affiliate Marketing. Responsibilities:
• Build KPI for weekly reporting to show impacts from the marketing department
• Oversee social media, content & performance marketing as an entirety
• Build marketing plans and budgets for the smooth operation of
marketing campaigns.
• Prepare social media marketing campaigns and strategize them such
that they align with the business objectives.
• Create and monitor an advertisement on various platform keeping the
business vision aligned.
• Monitor the team goals and their execution keenly.
• Ensure that the website, promotional material, marketing campaign
strategy are updated on a regular basis.
• Prepare monthly marketing budget.
• Create monthly reports for the marketing department.
• Identify opportunities to reach new market segments and expand
market share.
Also Nice to Have Skills and Background:
• Diploma/Degree in Marketing background.
KEY Responsibilties
- Align with product managers, business analysts, developers, and other stakeholders to gather product inputs.
- Understand and decipher user journeys while drafting product flows.
- Be able to accept creative feedback and inculcate the same in their writing.
- Highly creative with excellent communication and team player abilities.
- Understand the Transportation industry.
- Research fintech industry snippets (combining online sources, interviews, and studies).
- Prepare well-structured product flows using research, writing techniques, and logic.
- Coordinate with marketing and design teams to illustrate product draft.
- Ensure all-around consistency (style, fonts, images, and tone).
- Update product content as needed.
KEY Proficiencies
- We are looking for someone with 3-9 years of overall working experience as Content writer.
- Bachelors/Master’s degree in any discipline.
- Ability to meet deadlines and willingness to explore new domains.
- Proven work experience as a Content Writer, Copywriter, or similar role.
- A team player willing to do what it takes.
- Experience doing research using multiple sources.
- Familiarity with product writing and its nuances.
- Able to create audio/video content for product.
- Excellent writing and editing skills in English.
- Ability to communicate technical aspects to people with non-IT background.
Innovate with 314e!
We are looking for a Content Writer to join our Marketing department. Your primary role will be to create SEO-optimized website content for medical practitioners and to enrich the websites with engaging blog posts, guides, and actionable marketing copy. As a Content Writer, your responsibilities include conducting thorough research on industry-related topics, generating ideas for new content composition, writing engaging content, and proofreading the content pieces before publication.
Responsibilities:
- Create SEO-optimized website content for medical practitioners in the US.
- Develop, write & deliver compelling blog posts, guides, marketing copy, and social media posts.
- Work with the sales team and the clients directly to understand their content requirements and offer reasonable suggestions to enhance their website performance.
- Proofread and edit the generated content according to US standards and ensure that it aligns with the latest search engine norms.
- Conduct thorough keyword research and develop content strategies for a month-on-month increase in website traffic.
Basic Qualifications:
- 2+ years of professional experience, either as a content writer, UX writer, copywriter, or content strategist.
- Experience in developing US-styled content for websites, blogs, social media, etc.
- Hands-on knowledge of keyword research and standard SEO practices.
- Bachelor’s degree in English, Communications, Linguistics, or a related field (a Master’s degree is a plus).
- Proven ability in adhering to timelines and driving results under pressure.
- Excellent verbal and written communication skills.
- Strong proofreading and editing skills.
About us :
Siply helps underserved masses inculcate savings behaviour to build a more productive and
financially secure country.
Company profile - https://siply.in/
Our Vision :
Enable 40 Crore Indians to achieve Financial Independence.
Our Mission:
To be a Digital Bank to 40 Crore Underserved Indians through Micro-Savings, Micro-Credit,
Micro-Insurance, and associated Value-Added Services.
The UX writer at Siply should have the ability to ideate and create compelling content for the Siply app. You will be a part of the smart, proactive and self-driven team of Siply.
Responsibilities :
- Own all UI copy and messaging on the Siply app – across all product areas
- Improve overall effectiveness of our products – ensuring clear communication of the value proposition
- Collaborate with designers and product managers throughout the product design and development process
- Work with business teams and support to ensure frictionless product launch
- Ensure consistency in the voice of our product and brand across various product areas.
- Have empathy for users and a knack for storytelling.
- Should be detail oriented.
Requirements :
- Looking for candidates with 1 to 4 years of relevant work experience.
- Graduation in Journalism, English, Communications or related discipline is preffered.
- Should have excellent written and verbal communication skills.
- Experience in writing or editing the content for web and mobile applications.
Pepkidz Learning is founded by an IIT alumni and Investment Banker, it is an Ed-Tech platform for imparting essential skills like E.Q. (emotional quotient) and Personality development to enable students to fuel their success and make them realize their full potential. We are a team of 20 and rapidly growing. We are looking for a Content Strategist, one who can take on the full responsibility for bringing challenging ideas and campaigns that drive brand, product and business.
- One who is really good at writing engaging content for ads, blogs, social media, testimonial videos etc.
- Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness. Develop brand voice to ensure consistency across all content assets. Apply SEO, content development, distribution and measurement to effectively tailor content to reach audience personas.
- Manage digital and social content channels including email or newsletter distribution, with the understanding of the best content practices on each channel.
- Assist with integrating content strategy and time-specific brand campaigns to drive campaign goals.
- Create and edit content, mobilising storytelling opportunities on all channels — owned, earned and paid platforms.
- Establish strategies for media relations, seeking placements in print, broadcast and online channels, and create the corresponding content including press releases, articles and presentations.
- Build relationships with thought leaders and nurture brand awareness, while gathering knowledge of industry trends.
- Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results.
- Developing content for blogs, articles, app descriptions, social media, and the company website.
- Write in “American English” as the audience is a US consumer audience
- Identifying customers’ needs and recommending new content to address gaps in the current content.
- Build and manage our social media profiles and presence across channels you deem relevant
- Curate and create interesting, relevant, and trending content people look forward to every day
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
- Ideate and execute world-class social promotions and campaigns and track their success
- Work alongside other marketers to create content that educates and entertains our audience and supports marketing goals.
- Drive consistent, relevant traffic and leads from our social network presence.
Job description
- Create content marketing campaigns to drive leads and subscribers.
- Use SEO best practices to generate traffic and ultimately leads from our website.-Regularly produce various content types, including emails, social media posts, blog articles/posts etc.
- Work with the marketing and design team to create innovative campaigns for social media and web.
- Curate and generate content to reach relevant customers through social, web, email, print and other marketing media.
- Research markets and industries to compare and create content that is innovative and original.
- Establish workflow for identifying, creating, publishing, and re-purposing content.
Required Candidate profile
- Bachelors degree in English, Journalism or related field
- Knowledge of digital marketing tactics, including SEO, Email -Marketing and Web Analytics
- Exceptionally strong English language comprehension with excellent copywriting skills
- Experience in writing for B2B audience shall be preferred.
Location : Bangalore
Experience : 3-8 + yrs of relevant experience in handling social boards like Facebook, Twitter, Instagram, etc.
Managing presence of all the south (Kannada, Tamil, Telugu, Malayalam and Marathi properties on social media
Implementing websites social media strategy
Tracking social media conversations about the brand
Tracking social trends for potential viral content
Tracking competition on platforms
Collaborate with Product Development team.
Monitoring trends in social media tools, trends and applications
Implementing insights gained from social media monitoring.
Should be comfortable in handling a small team.
Responsible for copy and Video editing of news stories that go up on the websites.
Should have excellent command over Hindi and English
Excellent overall writing skills in a number of different styles/tones Impeccable spelling and grammar.
A deep understanding of customers and what motivates them online.Great research, organizational, and learning skills.
Researching markets and industries to compare and create content that is innovative and original.
Consistently brainstorming and collaborating with team for new ideas and strategies.
Coordinate with marketing and design teams to illustrate articles
Familiarity with keyword placement and other S E O best practices
High comprehension of software like Microsoft Word and Google Docs
Paraphrase or write content from scratch depending on specific instructions provided in the work order Revises, edits, or updates instructions, information, and frequently asked questions as necessary.
Content Writers Work
Core website copy
Social media posts
Content for banners
Product descriptions
Company bios
Landing Pages
Blogs and news articles
Case studies, whitepapers, and e books
Excellent knowledge of handling social boards like Facebook, Twitter, Instagram, etc.
Understanding of SEO and web traffic metrics
Experience required: Candidates with 3-8 + yrs of relevant experience in similar newsroom role will be preferred.
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