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Key Responsibilities
- Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria.
- Understand the competitive landscape—be an expert on our competition and how they are positioned.
- Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
- Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
- Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
- Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
- Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
- Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
- Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.
Requirements
- 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
- Proficient in productivity applications such as Microsoft Office, Project or Basecamp.
- Comfortable using collaboration and CRM tools such as Slack and Salesforce.
- Familiar with marketing automation tools such as Marketo, Pardot and Omniture, and Google Analytics.
- Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
- Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
- Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
- Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
- Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
- Bachelor’s degree in business or marketing; MBA preferred.
- Pragmatic Institute Certified (PMC) III or higher preferred.
We are hiring an experienced SEO candidate for our company. 2-4 years of experience required. Please Share Your Resume For Office Job, If Anyone wants to do in your contact, share it
Location: 1201, Gopal Heights, Netaji Subhash Place, Pitam Pura, Delhi, 110034
Roles and Responsibilities
1. Develop optimization strategies that increase the company's search engine results in rankings in Google.
2. Research SEO keywords to use throughout the company's website and marketing materials
3. Set measurable goals that demonstrate improvement in marketing efforts
4. Monitor daily performance metrics to understand SEO strategy performance
4. Efficiently communicate with other marketing professionals to align goals
5. Collaborate with others within the marketing department to manage SEO strategy
5. Write compelling and high-quality content for link building, Meta Tags for websites, and Landing Pages.
6. Should have good expertise in content optimization.
7. Good knowledge of Anchor Text and Internal Linking Concepts
8. Coordinate with the technical Department to get the Technical Issues resolved
9. Good Understanding of Google SEO Updates and Algorithm changes
10. Update content and website links for maximum optimization and search engine rankings
11. Understanding of search engine algorithms and ranking factors and methods
Desired Candidate Profile
1. Manage SEO Strategy execution in accordance with the SEO KPIs.
2. Undertake keyword research, keyword mapping, and keyword categorization to suit
3. Devise SEO content strategies & link-building campaigns to achieve higher rankings in Search Engines.
4. Ensure End to End Mapping of Customer Journey in Google Analytics
5. Use Google Tools such as Webmaster & analytics
6. Communication with team and management on project development, timelines, and results
7. Good Hands on Experience and Skills in Quality SEO Onsite and Offsite Optimization.
About Us
Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educators and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
What you will do
We’re looking for efficient Youtube Channel Managers who will help to take vision forward. The vision being to be the first ones in the market to bring exclusive and authentic content related to state-level exams.
So, you need to be someone ready to take up the responsibility of handling the overalls of multiple YouTube Channels across multiple states. As part of that, we’ll need you to: -
- Own the entire YouTube strategy and its implementation on multiple channels. Come up with effective growth strategies for sustained growth
- Manage the creators, content, and overall production of the videos that’ll go on the channel.
- Lead 4-6 people teams with a good mix of creative and technical skills
- Make data driven decisions and carry out regular data analysis
You should apply if you
- Bring your A-Game: Is analytically strong with an understanding of content and domain knowledge. Candidates who can innovate in limited budgets will be preferred!
- Know the yard: Should have worked on brand or content strategy in the digital domain. An experience of 2-3 years is required. Having significant Youtube Experience is ideal.
- Are stacked with the necessary skills: Mid level data analysis skills, the skill to to manage a team of 4-6 people, and some basic excel will do the job.
Being a Part of the Clan!
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been looking for!
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special place in our hearts for the Doers! ✊🏼❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
What will you do:
● Spearhead the ideation, visualization and publishing of social media posts (primarily, LinkedIn posts) in tune with the brand tone with an awesome bunch of social media
nerds
● Plan and Execute social media campaigns
● Explore other distribution strategies to amplify the brand presence
● Track key metrics regularly and prepare reports for further analysis
You should apply, if you:
● Identify as a ‘Startup enthusiast’: Live and breathe the startup culture and lingo and reflect that on social media.
● Have a 360 degree view: has the capacity to think laterally and to think visually, and can imagine an audience’s reaction to a message.
● Call a spade, a spade: Have an eye for well-crafted pieces of communication and can’t stand a bad one, is extremely analytical and can also pin-point what makes it good or bad
● Bring your A-game: Can plan ahead of time, preempt blockers, and manage dozens of tasks
● Are a budding leader: Are completely self-driven, highly resourceful, and a problem solver
Being Part of the Clan
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been
looking for!
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special
place in our hearts for the Doers! ❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you
Duration: 1Year
Certification: PD1 Must
Must Skills: LWC, Aura, Apex, Sales / Service Cloud, communities.
Rate: $10/hr USD
No.Of.Positions: 4
Experience: 3-4years
- Providing comments, compiling campaigns and creating content.
- Assisting Social media function to be brought in-house, so he/ she can manage it.
- Helping out with SM calendar preparation, execution.
- Managing Content creation: Both visual & textual.
- Working with designers, content writers for campaign and creative execution.
- Helping the brand with Influencer marketing.
What you need to have:
- Any graduate
- Someone that breathes social media and knows the trends in and out.
- Understands textual and visual content for consumer electronics
- Have worked with top agencies previously
> Strong knowledge of the Lightning framework
> Experience working with Sales or Service Cloud, Community Cloud, Marketing Cloud
> Experience in REST & SOAP APIs, knowledge of Governor limits involved during Integration
> Working knowledge on continuous integration, working with repositories (e.g. Git)
> Should have the experience to design the data flow and work with any ETL or data loader
- Managing digital/content marketing activities for our global clients.
- Content writing and updates.
- Influencer marketing and Blogger Outreach.
- Excellent writing and grammatical skills with the ability to write quickly, concisely, and accurately.
- Willingness to work in a dynamic environment and willingness to learn new things and styles.
- Ability to write compelling content on various topics.
- Convince others that your ideas are worth investing time and effort in. This role is at the core of the content marketing team, and others will rely on your work every single day.
- Search Engine Optimisation
- Influencer marketing and Blogger Outreach
- Social Media Marketing
- Saturday & Sunday fixed week offs
- Competitive salary and timely increments
- Potential Career Growth to Lead role for high performers
- Team & Individual Learning and Development is part of our culture
- Vibrant community and regular team outs
- Great team members & energy filled work environment
- Plush Office Campus
Skill(s) required: MS Office, G-Suite and English Proficiency (Written and Verbal)
Job Description:
- Creation and execution of content strategy across social media platforms (Facebook, Twitter, LinkedIn, Instagram, TikTok, etc.) adhering to the brand's requirements and guidelines
- Develop engaging, creative, innovative campaigns and content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
Technical Skills required:
- Working knowledge on prominent social media content updation dashboards.
- Understanding of key social media engagement metrices.
- Working knowledge of MS Excel and MS Power point. Good hands on knowledge on MS Excel is a plus.
Other requirements:
- Ability to work in a small yet closely-knit team and be willing to go an extra mile to help colleagues in time of need.
- Keenness to learn new things and grow.
- Good communication skills. May be required to speak to clients directly often.
- Ability to put across own PoV.
- Agreement to work long hours and even on weekends if required during peak work load periods. These would be seldom though may occur.
- Jovial and hardworking nature.