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Coming to design, I feel the time given is quite less. The attention span is really low as you said. Maybe we can call it "Shorts"? I think Stories is too big a term for what we get. Also, I feel there should be no time frame for any image. Usually the image dissappears before I figure out what's happening and I have to bring it back. I think it should be swipeable. Once you are done understanding and admiring the pic, you can swipe for the next.
Like Job Posts or a Profile Heading, News Headlines. We punch in the Story heading.
Now with so much creativity with our designers today, there is much to add and so many interesting ways to present it.