Social Media Manager

Funded youth hospitality startup

Social Media Manager

Unnati

Company

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Social Media Manager

at Funded youth hospitality startup

Agency job

via Unnati

4 - 6 yrs

₹6L - ₹9L / yr

Delhi, Gurugram, Noida

Skills

Social media management

Here is an opportunity to build a glowing career in a vibrant and intellectually challenging environment!

Our client is a 5-year-old travel and hostel space providing platform, a Youth Hotel chain, where the spaces are designed for work and leisure. Their mission is to provide quality spaces for youths looking for hostel options and to other travelers across locations in India. They provide clean and hygienic dorms and private rooms along with different facilities like Wi-fi, travel helpdesk, fully stocked kitchens, lockers and laundry services, etc.

They are currently providing 800 beds in 13 locations, and plan to add another 1600 in the next few months, with the aim to add at least a lac bed in the near future. The spaces offered by them are highly rated by their customers and are preferred over other competitors for the location and services offered within a decent budget. Invested by some very well known names across Asia, it provides their team with a work culture that thrives on modern yet social and explorative values.

As a Social Media Manager, you will be responsible for handling our social media presence ensuring high levels of web traffic and customer engagement.

What you will do:

Performing research on current benchmark trends and audience preferences
Designing and implementing social media strategy to align with business goals
Coordinating with key stakeholders to stay aligned with the brand's requirements in various aspects
Heading Social Media efforts to achieve the brand's marketing goals while maintaining the brand's identity
Setting specific objectives and reporting on ROI
Generating, editing, publishing and sharing engaging content daily on our official handles
Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures)
Suggesting and implementing new features to develop brand awareness, like promotions and competitions
Staying up-to-date with current technologies and trends in social media, design tools and applications
Strategizing ways to increase followers and interactions
Planning various activities and contests to enhance brand visibility and community engagement
Devising plans to enhance community engagement
Optimising influencer activity

Desired Candidate Profile

What you need to have:

Experience in managing Social Media in the current profile
Ability to create Social media calendar
Ability to coordinate with the Creative team or vendor for visual content
Ability to search on relevant & trending hash tags
Ability to manage Facebook, Instagram, LinkedIn, Twitter, YouTube
Hands on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills

As a Social Media Manager, you will be responsible for handling our social media presence ensuring high levels of web traffic and customer engagement.

What you will do:

Performing research on current benchmark trends and audience preferences
Designing and implementing social media strategy to align with business goals
Coordinating with key stakeholders to stay aligned with the brand's requirements in various aspects
Heading Social Media efforts to achieve the brand's marketing goals while maintaining the brand's identity
Setting specific objectives and reporting on ROI
Generating, editing, publishing and sharing engaging content daily on our official handles
Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
Communicating with followers, responding to queries in a timely manner and monitoring customer reviews
Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures)
Suggesting and implementing new features to develop brand awareness, like promotions and competitions
Staying up-to-date with current technologies and trends in social media, design tools and applications
Strategizing ways to increase followers and interactions
Planning various activities and contests to enhance brand visibility and community engagement
Devising plans to enhance community engagement
Optimising influencer activity

Desired Candidate Profile

What you need to have:

Experience in managing Social Media in the current profile
Ability to create Social media calendar
Ability to coordinate with the Creative team or vendor for visual content
Ability to search on relevant & trending hash tags
Ability to manage Facebook, Instagram, LinkedIn, Twitter, YouTube
Hands on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills

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