Project Engineer

Job Title: Digital Marketing Executive

Location: Thane

Salary: ₹3 LPA – ₹5 LPA (Based on experience)

Experience Required:

Qualification - graduation

About Us:

Edstellar is a leading provider of professional development training, offering high-quality courses across various domains such as project management, leadership, and business analysis. We are expanding our digital marketing team and are looking for a PPC Executive to manage and optimize our paid search campaigns across Google Ads and other platforms. This is an exciting opportunity for a dynamic individual looking to grow their PPC skills and make a significant impact on our digital marketing efforts.

Position Overview:

We are seeking a PPC Executive with at least 5 years of experience to support and optimize paid search campaigns for Invensis Learning. You will be responsible for assisting in the setup, management, and performance analysis of our Google Ads campaigns, helping to drive quality traffic, improve lead generation, and support business growth. This position offers an excellent opportunity for an entry-level professional eager to grow their PPC expertise in a fast-paced eLearning environment.

Key Responsibilities:

1.    Campaign Setup and Management:

o   Assist in the creation and management of PPC campaigns across Google Ads, focusing on Search, Display, and Remarketing ads.

o   Set up keyword targeting, ad copy creation, and campaign structure based on business goals.

2.    Keyword Research:

o   Conduct keyword research to identify new opportunities for campaigns.

o   Optimize keyword lists and ad groups for maximum performance and relevancy.

3.    Ad Copywriting and Optimization:

o   Write effective ad copy that resonates with target audiences and drives high CTR.

o   Continuously monitor and adjust ad copy to improve performance.

4.    Campaign Monitoring and Reporting:

o   Monitor the performance of PPC campaigns daily, focusing on key metrics like CTR, CPC, and conversion rates.

o   Prepare weekly performance reports and provide insights for optimization.

5.    A/B Testing:

o   Assist in running A/B tests for ads, landing pages, and bidding strategies to determine what works best.

o   Analyze A/B test results and implement necessary optimizations.

6.    Budget Management:

o   Monitor and manage PPC budgets to ensure campaigns are cost-effective and stay within the allocated budget.

o   Adjust bids and budget distribution to ensure maximum ROI.

7.    Competitor Research:

o   Monitor competitor ads and campaigns, providing insights and recommendations for improvement.

o   Track industry trends and competitor strategies to stay ahead in the market.

8.    Landing Page Optimization:

o   Work closely with the design and development teams to optimize landing pages for higher conversions from PPC traffic.

o   Analyze landing page performance and suggest improvements.

9.    Collaboration with Cross-Functional Teams:

o   Collaborate with the SEO, content, and design teams to ensure alignment in marketing efforts.

o   Contribute to campaigns supporting product launches, promotions, and events.

10. Learning and Growth:

o   Continuously stay updated with the latest PPC trends, Google Ads updates, and industry best practices.

o   Participate in training and development sessions to enhance PPC skills.

Key Competencies:

· Google Ads Basics: Understanding of Google Ads (Search, Display, Remarketing), with experience managing basic campaigns.

· Ad Copywriting: Ability to write clear, compelling ad copy that captures the target audience's attention.

· Keyword Research and Optimization: Familiarity with keyword research tools like Google Keyword Planner and Google Trends.

· Data Analysis: Ability to track key metrics and analyze campaign performance to suggest improvements.

· Attention to Detail: A keen eye for detail to ensure campaigns are set up correctly and optimized continuously.

· Time Management: Ability to handle multiple tasks and projects in a fast-paced environment.

· Team Player: Willingness to work closely with other teams (SEO, content, design) to improve overall campaign performance.

Key Skills for Reporting and Data Analysis:

· Google Analytics: Basic understanding of Google Analytics to track website traffic and conversions.

· Excel/Spreadsheets: Competence in Excel to manage data, track performance metrics, and create simple reports.

· Google Ads Reporting: Basic proficiency in Google Ads reporting tools to generate insights into campaign performance.

· Data Visualization: Ability to present campaign data in an easy-to-understand format for stakeholders.

Preferred Qualifications:

· Experience with eLearning or Training Industry: Prior experience or understanding of the eLearning or corporate training industry is a plus.

· Google Tag Manager: Familiarity with Google Tag Manager for setting up tracking and event tags.

· PPC Certifications: Google Ads Certification or any relevant certifications are desirable but not mandatory.

Experience Required:

· Minimum 5 year of experience in managing PPC campaigns, preferably in an eCommerce, education, or services-based environment.

· Some experience with Google Ads, Bing Ads, or social media advertising platforms.

· Knowledge of Google Ads best practices and campaign optimization strategies.

We are looking for "Mulesoft Developer" for Reputed Client @ Coimbatore Permanent Role.

• 5 Years of IT experience

• Current 3+ years of hands-on MuleSoft development experience, including creating custom Mule

• Enterprise-level Java development experience (ex. J2EE web development experience using but not limited to EJB, Servlet, JDBC, ORM, etc.)

• Experience with SOAP and REST Web services, RAML Swagger open API development, and SOA APIs ensuring MuleSoft best practices.

• Experience with concepts for MuleSoft implementations including encryption, security, logging, throttling, scalability and clustering.

• A pro-active individual with strong communication skills

Role - Senior Backend Developer

About

It is an AI powered GTM intelligence platform for B2B companies. We aims to become the

Master OS on top of the company's entire martech stack. We are integrating multiple sales and

marketing products into an all-in-one platform, adding smart workflows and machine learning/LLM

based intelligence applications to increase qualified pipeline and funnel conversions. It is growing

fast, has an experienced founding team and is funded by top tier investors.

About the Role

We are seeking a Senior Java Microservices Developer who is a highly skilled professional responsible for designing, developing, and maintaining microservices-based applications using Java technologies.

The job description for a Senior Java Microservices Developer typically includes the following responsibilities and requirements:

Responsibilities:

Design and develop microservices-based applications using Java technologies such as Spring

Boot, Spring Cloud, and Hibernate.

Collaborate with cross-functional teams including product managers, architects, and DevOps to

develop and implement scalable and reliable microservices.

Develop and maintain high-quality code by adhering to coding standards, best practices, and

software development methodologies.

Participate in code reviews, bug fixing, and troubleshooting to ensure high-quality code and

maintain system stability.

Work with stakeholders to understand business requirements and translate them into technical

designs.

Conduct performance analysis and optimization of microservices to ensure optimal system

performance.

Continuously improve the codebase through refactoring, code optimization, and documentation

Requirements:

Bachelor's or Master's degree in Computer Science or a related field.

5+ years of experience in Java development, with a focus on microservices development.

Strong knowledge of Java technologies such as Spring Boot, Spring Cloud, Hibernate, and RESTful

API development.

Experience in designing and developing highly scalable and reliable microservices.

Experience with containerization technologies such as Docker and Kubernetes.

Experience in developing and maintaining CI/CD pipelines.

Strong understanding of database technologies, SQL, and NoSQL databases.

Experience with cloud technologies such as AWS or Azure.

Excellent communication and collaboration skills to work effectively with cross-functional teams.

A Senior Java Microservices Developer is a critical role in the development of microservices-based

applications, and they must have a deep understanding of Java technologies and microservices

architecture to be successful in the role

Role / Purpose - Lead Developer - API and Microservices

Must have a strong hands-on development track record building integration utilizing a variety of integration products, tools, protocols, technologies, and patterns.

• Must have an in-depth understanding of SOA/EAI/ESB concepts, SOA Governance, Event-Driven Architecture, message-based architectures, file sharing, and exchange platforms, data virtualization and caching strategies, J2EE design patterns, frameworks
• Should possess experience with at least one of middleware technologies (Application Servers, BPMS, BRMS, ESB & Message Brokers), Programming languages (e.g. Java/J2EE, JavaScript, COBOL, C), Operating Systems (e.g. Windows, Linux, MVS), and Databases (DB2, MySQL, No SQL Databases like MongoDB, Cassandra, Hadoop, etc.)
• Must have experience implementing API Service architectures (SOAP, REST) using any of the market-leading API Management tools such as Apigee and frameworks such as Spring Boot for Microservices
• Should have Advanced skills in implementing API Service architectures (SOAP, REST) using any of the market-leading API Management tools such as Apigee or similar frameworks such as Spring Boot for Microservices 
• Appetite to manage large-scale projects and multiple tracks
•  Experience and knowhow of the e-commerce domain and retail experience are preferred
•  Good communication & people managerial skills

Job responsibility

• A strong understanding or work experience of all phases of software development life cycle including analysis, design, functionality, testing and support.
• Deep experience with troubleshooting, HTTP traffic inspection, authentication methodologies, session management and browser automation.
• Experience with unit testing frameworks and TDD.
• Familiarity with architecture styles/APIs (REST, RPC).
• Able to develop large scale web/database applications.
• Capable of working on multiple projects with meeting multiple deadlines.
• Maintaining and supporting multiple projects and deadlines.
• Ability to innovate and provide functional applications with intuitive interfaces.
• Capable of working in team environment& individually on projects.
• Smart enough to work with Project Manager to determine needs and applying / customizing existing technology to meet those needs.
• Ability to handle clients, understanding client requirements, coding, designing on .dot net platform, C#, asp.net. Hand on Experience with OOPS concept and Design patterns. 
• Ability to construct user guides and Project Documentation, Project Progress Report and other documentation.

Technical Skills required: 

.Net with c# core, Ajax, MVC, linq, entity framework, ADO.net, Java script, JQuery, SQL Server, Angular (advance), Socket programming.

About UserIQ:

UserIQ offers a Customer Success Platform that empowers software companies to deliver a better experience to their customers whether that consists of high-touch engagement or tech touch interactions within the application. As a result, customers can effectively scale onboarding, increase feature usage, accelerate time-to-value, reduce churn and ultimately drive more revenue throughout the customer journey.

The best companies are built one customer at a time and those customers grow by making each user interaction meaningful. UserIQ takes this approach very seriously and works with Customer Success leaders who are also passionate about maximizing success at every user moment.

Requirements:

• 3-5 years experience in automation testing as SDET or similar role. 
• Strong in UI, API automation using Cypress(preferred).
• Strong knowledge in any programming languages - JavaScript(preferred), Python, Java.
• Strong in automation framework development(must)
• Experience with Continuous Integration (CI) tools such as Github Actions, Jenkins.
• Experience with distributed source control systems such as Git.
• Strong in Database concepts, noSQL and writing SQL queries
• Strong in API testing using Postman
• Familiarity in performance testing using Jmeter or similar tools a plus.
• Strong analytical and debugging skills with attention to details.
• Experience in early stage tech startups is an added plus.

What's it like to work here?

As a SDET at UserIQ, you'll test and automate user scenarios of the UserIQ products & will get opportunities to work on:

• Automation: Cypress,Javascript
• CI/CD: Github, Github actions, Terraform
• Tools: Postman, TestRail, Postico, VScode, Android Studio, Xcode

Who should apply for this post?

• You are passionate about testing and finding edge cases.
• You are hands on coder with strong problem-solving abilities, logical 
• thinking, and a logical inclination. You are enthusiastic about programming and 
• delivering well-designed, scalable code.
• You have good understanding on programming concepts such as OOPs, Design Patterns, 
• algorithms, data structures, networking, and so on, and are not rigid with respect 
• to choice of technology and are open to adopting the right technology for the task at hand.
• flexible to work in US shift

The kind of candidates we are looking who has good experience in support role, Must work in L1 &L2,  ready to work in 24/7 environment,  good to have someone worked in ERP OR Mobile App Support.

Job Requirement: 
• Good understanding of QA methodologies, procedures and QA documentation. Design, develop and maintain test cases.
• Work closely with onsite team & client on Application Support, Maintenance & Implementation tasks.
• Must be able to perform detailed analysis from logs, Query results for an issue reported
• Must be willing to work work in Shift Environment including night shifts and in 24x7 mode, even on Public Holidays as per roaster setup.
• Ready to travel on client site (even on short notice)
• Have sound knowledge about at least one Incident Management system/application.
• Can able to work as an individual contributor and within team as well
• Maintain relevant status reports, in timely manner
• Self-motivated, goal oriented, self-driven, strong interpersonal skills

Desired Candidate Profile:
• IT Graduate
• 3-5 years of technical experience in Application Support, Maintenance & Implementation projects, on a complex environment.
• Recent 2 years of experience in Logistics (Shipping) industry, preferably. Knowledge of Container port Operations is Preferrable