Information Systems Engineer 4534

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.

Exciting Opportunity for Senior PPC Specialist

We are currently seeking a skilled and knowledgeable Senior Pay-Per-Click (PPC) Specialist to join our team. As the Senior PPC Specialist, your main responsibility will be to create and execute strategic paid marketing campaigns that can drive traffic, increase conversions, and maximize ROI for our clients or our company. This position requires an in-depth understanding of major PPC platforms, exceptional analytical skills, and the ability to develop and implement effective PPC strategies. You should possess comprehensive expertise in Google Ads, Meta Ads, Google Shopping, and other PPC platforms, including proficiency in campaign setup, optimization techniques, budgets monitoring, and staying up-to-date with platform updates and features.

Key Responsibilities:

• You will take ownership of all aspects of PPC campaign management, from keyword research and ad creation to bid management and performance tracking. Leveraging your deep understanding of all major PPC platforms such as Google Ads, Meta Ads, and Bing Ads, you will continuously optimize campaigns to improve click-through rates (CTR), conversion rates, and overall campaign efficiency. Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics
• Developing and executing effective PPC strategies is at the core of your role. You will collaborate closely with clients or internal stakeholders to understand their business objectives, target audience, and competitive landscape, translating insights into tailored PPC strategies that drive tangible results. Whether it's launching new campaigns, testing ad creatives, or refining targeting parameters, you will always be guided by a strategic approach to PPC management. Finding ways for reducing click frauds.
• Strong analytical skills are essential in this role. You will regularly analyze campaign performance metrics, conduct A/B testing experiments, and derive actionable insights to inform optimization decisions. By staying abreast of industry trends and best practices, you will continuously refine our PPC strategies to stay ahead of the curve and deliver maximum value to our clients or company.
• Write compelling ad copies that resonate with target audiences and drive clicks and conversions. Test different ad variations to identify the most effective messaging. Set up and execute A/B tests to optimize ad creative, landing pages, and other campaign elements. Use data-driven insights to iterate and improve campaign performance over time.
• Clear and transparent communication is key to fostering trust and satisfaction among our clients. You will provide regular updates on campaign performance, communicate key insights and recommendations, and address any client inquiries or concerns promptly. Through insightful reporting and strategic guidance, you will demonstrate the tangible impact of our PPC efforts and solidify our position as a trusted partner in our client's success. Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

Requirements

• Any Graduate degree from recognized college.
• 2-6 years of experience in the digital marketing landscape.
• Proven experience managing PPC campaigns across Google Ads, Meta Ads, and social media advertising platforms like Google Shopping & good knowledge of organic SEO.
• Must have experience managing big ad budgets and getting ROI.
• Google Ads Certification or equivalent professional certification is preferred.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Microsoft Excel, or Tableau is a must.
• Excellent written and verbal communication skills, with the ability to clearly articulate complex concepts and strategies to clients and team members.
• Ability to multitask and prioritize tasks effectively in a fast-paced environment.
• Demonstrated capability to thrive both independently and collaboratively in a dynamic, fast-paced environment, with a flexible and adaptable mindset to navigate evolving priorities and challenges.

Company Name- uFaber Edutech Pvt Ltd.

Shift Timing/ Day- 10:30AM-7:30PM/11AM-8PM

Location-Pune,Kolkata,Mumbai,Noida

Website: www.ufaber.com

Who are we-

uFaber is a well-funded Edutech startup, founded by serial entrepreneurs from IIT Bombay to change the way we learn. We sell high-quality online courses on a variety of topics, from exam preparation to certifications. 

Role and Responsibilities-

• Dialing 50-80+ calls and counseling students who have enquired about the product/ services.
• Scheduling free demo lectures for the students.
• Doing post demo calls and closing sales.
• Maintaining a pipeline of all sales administration using CRM software.
• Work on targets and under pressure as this is a hardcore sales profile.
• Flexible to work on additional days and hours.

What we offer you-

Fixed Pay-3LPA

Performance based incentives-2 to 3LPA

Total Pay-5 to 6LPA

• ReactJS
• AngularJS HTML/
• CSS
• Javascript/jQuery
• AWS Knowledge
• Microservices and Nanoservices along with a monolith.

• If you want to work on a high scale production grade mission-critical app in a fun, relaxed
• and sometimes crazy environment
• Opportunity to work in the region's ONLY AWS Certified Advanced consulting partner with a
• chance to get trained by AWS solution architects and get certified.

• Meaningful experience working on large, complex systems.
• Ability to take extreme ownership over your work. Every day is a challenge to ensure you are performing to the expectations you and your team have agreed upon, both in regards to estimates and to the general process.
• Ability to identify with the goals of FullStack clients and dedicate yourself to delivering on the commitments you and your team make to them.
• An understanding of React Native best practices and a commitment to following them.
• Ability to work through new and difficult React Native issues and contribute to libraries as needed.
• Ability to create and maintain continuous integration and delivery of React Native applications.
• A positive mindset and can-do attitude.
• 2+ years of professional experience working with React Native.
•