AssetPlus

Product Manager

Location: Chennai, India

Function: Product Team

Type: In Office

Why this role exists

AssetPlus is evolving from a “feature request” culture into a problem-first, metric-driven product organization.

Our product team operates through focused pods — each responsible for a specific business charter and outcome metrics. As a Product Manager, you will work within one of these pods and take ownership of discovery, prioritisation, and delivery excellence.

We’re looking for someone who can operate on both sides of the product mandate:

Thoughtfully channelising and prioritising inbound requests from internal and external stakeholders

Proactively shaping a strong, forward-looking roadmap rooted in real user pain points and strategic opportunities

This is not a backlog management role. This is about building meaningful, high-impact products that improve partner productivity, unlock revenue, increase cross-sell penetration, and create differentiated experiences in wealth distribution.

Where you’ll fit in

• You’ll work within one of our focused product pods, each with a defined business charter and outcome metrics.
• Depending on business priorities, your pod may be responsible for strengthening core investment journeys, expanding financial product capabilities, or improving partner productivity and lifecycle management across the platform.
• While each pod has a different domain focus, the expectations from the Product Manager remain consistent — strong discovery, sharp prioritisation, structured execution, and measurable impact.

The Two Sides of the Role

• Owning the Inbound & Prioritisation Engine

You will receive requests from:

• Distributors and partners
• Sales & relationship teams
• Operations
• Leadership
• External ecosystem partners
• Your job is not to convert requests into tickets. Your job is to:
• Deconstruct requests into the underlying problem
• Identify whether the issue is systemic or isolated
• Quantify impact using data (AUM, activation, cross-sell, retention, productivity, etc.)
• Evaluate trade-offs against current roadmap priorities
• Communicate decisions clearly and confidently
• Strong PMs here protect the roadmap while staying deeply empathetic to stakeholders.
• Building a Healthy, Insight-Led Roadmap
• Beyond inbound prioritisation, you are responsible for shaping a roadmap that solves meaningful problems and builds long-term product strength.

This means:

• Identifying core friction points for distributors and end clients
• Mapping breakdowns across onboarding, transactions, servicing, and lifecycle journeys
• Spotting revenue unlocks and behavioral bottlenecks
• Proposing differentiated, industry-forward capabilities
• Across our platform, product development involves working with external ecosystem partners such as AMCs, insurance providers, NPS platforms, and other financial product vendors.

As a Product Manager, you will:

• Evaluate integration opportunities with third-party systems
• Understand API capabilities and technical constraints
• Design user-first experiences while working within external platform limitations
• Avoid fragmented, “bolt-on” journeys and instead build cohesive flows inside the AssetPlus app
• Identify lifecycle tools (e.g., renewal nudges, portfolio intelligence, contribution reminders, tracking dashboards) that create real partner value

You should be equally comfortable:

• Fixing operational friction
• Improving conversion funnels
• Automating workflows
• Building intelligence layers
• Designing lifecycle nudges
• Making integration trade-offs that balance speed, scale, and user experience
• The best PMs in this role don’t just respond to requests — they build product direction with clarity and conviction.

What you’ll be doing

1. Lead Product Discovery

Conduct regular conversations with distributors and internal stakeholders

Analyze product analytics and operational data

Shadow user journeys to understand real friction

Synthesize scattered feedback into structured insights

Define crisp problem statements with measurable impact

2. Validate Before Building

Design small experiments to test assumptions

Work with design to prototype and gather early feedback

Define success metrics before development begins

Kill ideas quickly when evidence doesn’t support them

3. Drive Structured Execution

Write clear, concise PRDs with defined scope and edge cases

Break initiatives into prioritised, sprint-ready tasks

Stay closely involved during build to unblock decisions

Ensure engineering rarely needs clarifications

4. Collaborate Across Functions

• You will work closely with:
• Engineering
• Design
• Sales
• Operations
• Compliance
• External ecosystem partners
• You should be able to:
• Align stakeholders on trade-offs
• Manage ambiguity
• Handle conflicting priorities
• Drive clarity without formal authority

5. Measure and Iterate

• Track feature performance against defined metrics
• Identify unintended consequences
• Iterate based on data
• Close the loop with stakeholders
• We measure success by outcomes, not feature count.

What will make you successful here

• Problem-first mindset
• Strong prioritisation judgment
• Structured thinking
• Comfort with ambiguity
• Data-driven decision-making
• High ownership and accountability
• Ability to balance short-term execution with long-term product health

What we’re looking for

• 5 years in product management, business analysis, growth, ops, or tech roles
• Experience working closely with engineering and writing requirements
• Exposure to user research and analytics
• Strong written and verbal communication skills
• Ability to manage multiple stakeholders effectively

Nice to Have

• Experience in fintech, SaaS, or marketplace models
• Understanding of mutual funds, insurance, or NPS products
• Exposure to API integrations or third-party system integrations

Senior Product Designer

Location: Chennai, India

Reports to: Product Design Manager

About AssetPlus

AssetPlus is redefining the future of wealth management. We're a fast-scaling SaaS fintech platform powering mutual fund distributors MFDs and fin ncial advisors with cutting edge tools to transform how investments are managed. Our mission is to build India's best assisted wealth management platform, empowering advisors to help millions of households achieve their financial goals.

The Role

This is a high-ownership position for a designer who can operate independently

while staying closely aligned with product. You'll design across web and mobile

for the full spectrum of our users: the MFDs who run their businesses on our

platform, the end investors they serve, and internal operations teams.

We're not a greenfield product. AssetPlus has real scale, real users, and real

complexity, including legacy screens that need thoughtful redesign. You'll inherit a

partial design system and be expected to evolve it. You'll conduct your own user

research. You'll work with significant autonomy, with a sync reviews rather than

constant check-ins. 

If you need detailed specs handed to you or find messy problems frustrating

rather than interesting, this isn't the right fit. If you have high agency, care deeply

about craft, and can ship without sacrificing quality, keep reading.

Core Responsibilities

End-to-End Product Design

• Own design from research through implementation for your product areas:
• discovery, ideation, prototyping, specs, and QA.Senior Product Designer1
• Design for complexity: transaction flows, data-heavy dashboards, multi-step
• workflows, and tools MFDs use daily to manage crores in AUM.
• Work across platforms - web and mobile; with an eye for platform-appropriate
• patterns.

Design System Stewardship

• Contribute to and expand our existing design system, improving consistency
• and velocity across the product.
• Identify patterns worth systematizing; build components that scale.

Research & User Understanding

• Conduct your own user research when needed. We don't have a dedicated
• research team.
• Develop a working understanding of the MFD ecosystem, regulatory context,
• and how our users think about their work.

Collaboration & Craft

• Partner closely with your PM to shape what gets built, not just how it looks.
• Prototype interactions to communicate intent clearly. Static mocks aren't
• enough.
• Maintain high craft standards while shipping at the pace the business requires.

What Makes You a Fit

Proven Product Design Experience

Around 4 - 6 years designing digital products, though we care more about the work

than the number. You've shipped real products, navigated constraints, and learned

from what didn't work.

High Agency & Ownership

You figure things out. You ask the right questions, move work forward without

waiting for detailed specs, and take responsibility for outcomes. Not just outputs.

Comfort with Complexity

B2B products, dense information, multiple user types. You don't need fintech experience specifically, but you shouldn't be intimidated by domain lea ning curves or regulatory nuance.

Craft + Speed

You care about the details but know when to ship. Neither pixel-perfect-but-slow nor fast-but-sloppy works here. You find the balance.

Tool Fluency

Strong Figma skills and the ability to prototype interactions using Code, Origami Studio etc (choice is yours). You communicate design intent through m tion when it matters.

Receptiveness to Feedback

You'll get direct notes on your work. We expect you to engage with feedback constructively, not defensively.